In June of 2009, Mitsubishi Motors kicked off production of its electric city car, the i-MiEV. A month later, the egg-shaped electric commuter hit the Japanese market. In October of this year, Mitsubishi's left-hand drive European-spec i-MiEV was slotted into the production schedule.

Sales of the battery-powered city car have grown steadily since the initial launch and are expected to shoot upwards as the i-MiEV moves into additional markets. By the end of October, Mitsubishi reported that 3,000 individuals and businesses now own the i-MiEV, but those purchaser numbers pale in comparison to the 5,000 that Mitsubishi has produced (as of November 23rd) at its Mizushima plant in Japan.

Next fall, the automaker will roll out its battery-powered, North-American-spec Mitsubishi i and aims to expand its production capabilities by shifting the i-MiEV from the commercial-vehicle line over to its minicar assembly site.

[Source: Mitsubishi Motors]

PRESS RELEASE

Mitsubishi Motors Corporation Reaches 5,000 i-MiEVs Produced


Tokyo, November 24, 2010 - Mitsubishi Motors Corporation (MMC) announced that it reached 5,000 units*1 of its i-MiEV new generation electric vehicle (EV) produced at its Mizushima Plant as of November 23rd.

MMC was first in the world to start production of a full-fledged mass production EV with the i-MiEV in June of 2009. The month after that MMC introduced the i-MiEV to the Japanese market, and has sold about 3,000 units to individuals and businesses nationwide (as of end October 2010). MMC also started left-hand drive European-spec i-MiEV production from October 2010, and is steadily proceeding with global rollout of EVs.

Also, in fiscal year 2011, in order to further expand its production scale via starting North American-spec i-MiEV production, MMC plans to transfer production of the i-MiEV from the current commercial vehicle assembly line to the minicar assembly line for cars such as eK Wagon and i.

*1:Does not include EV production for PSA Peugeot Citroën


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