• Nov 11th 2010 at 1:58PM
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2012 Bentley Continental Flying Spur Series 51 – Click above for high-res image gallery

The Bentley Continental has become the default choice for the upper crust of car buyers that it's become known as the Toyota Camry of the luxury market. The thing is, not everyone wants to pull up the country/yacht/private club in the same thing everyone else is driving. It'd be a shame, though, if more individualistic customers were deterred from considering the Bentley, because it's one heck of a car. So to offer a little extra touch of individuality, Crewe has rolled out the Series 51.

Already available on the Continental GT coupe and Continental GTC convertible, the Series 51 edition can now be ordered as well on the Continental Flying Spur sedan. The choice trim level gives customers a broader range of color options, including two-tone exteriors, three-tone interiors, special veneer choices, and new nine-spoke, graphite-finish 19-inch alloys unique to the Series 51 (and different from the 14-spoke dubs on the coupe and convertible versions). Crewe's design team has put together 14 special color combinations for the Bentley Continental Flying Spur Series 51 (which also challenges for the title of longest name yet), but buyers can specify an infinite array of combos of their choosing.

Along with the Series 51, Bentley has announced new front-fender air vents for any Flying Spur, as well as blue brake calipers, and the inclusion of a new touchscreen infotainment system on the Spur or the Supersports coupe and convertible – an upgrade that was far overdue. Full details can be found in the press release after the jump, along with the high-resolution images in the gallery below.

[Source: Bentley]
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A range of 14 Continental Flying Spur 'Series 51' design options unveiled Advanced and intuitive touchscreen infotainment technology introduced on all Continental Flying Spur and Supersports models

(Crewe, England. 11 November, 2010) The Continental Flying Spur and its sporting stablemate the 200mph (322km/h) Flying Spur Speed are the most successful four-door Grand Tourers in Bentley's history and among the best-selling ultra-luxury saloons in the world.

Since its launch, the Flying Spur has achieved extraordinary sales success across the globe in traditional markets like the USA, the Middle East and UK as well as emerging luxury markets such as China and Russia.

The Flying Spur has attracted a new generation of luxury car buyers to the Bentley marque and has played a pivotal role in the company's revitalisation. The Flying Spur's blend of craftsmanship, dynamic performance, style and practicality appeals in equal measure to those who demand an exciting driving experience and those seeking refinement and comfort.

Now the luxurious style of the Flying Spur is even more compelling with the introduction of a range of dramatic Series 51 designs, first seen on the Continental GT and GTC. Customers of both the Flying Spur and Flying Spur Speed models may now select from a range of 14 Series 51 designs, recommended by Bentley's colour and trim experts. In addition, all Continental Flying Spur and Supersports models are now specified as standard with a state-of-the-art, 30GB touchscreen infotainment system, seamlessly integrated into their handcrafted cabins.

Continental Flying Spur Series 51

Series 51 represents Bentley design at its most vibrant. It allows customers of both Continental Flying Spur and Flying Spur Speed to order 'off the peg' from an innovative and exclusive range of recommended combinations created by Bentley's colour and trim designers at the company's headquarters in Crewe, England, as Dirk van Braeckel, Bentley's director of design comments:

"The Series 51 design concept is inspired by the spirit of the inaugural Bentley styling department in Crewe established by the gifted John Blatchley, who shaped the original and iconic 1950s Bentley Continentals. Today, it provides for a virtually bespoke ordering service due to the thousands of configurations available through Bentley's expansive colour and trim catalogue."

First offered on the Continental GT and GTC in 2009, Bentley's colour and trim team has now created no fewer than14 unique Series 51 designs for theContinental Flying Spur and Flying Spur Speed, enabling customers to tailor their cars to their individual tastes as Melinda June-Jenkins, manager of colour and trim, explains:

"Each Series 51 Flying Spur is instantly recognisable – most notably in the cabin area – where the colour and trim team has created a wide selection of three-tone interiors demonstrating the full potential of the company's vast colour palette."

For Series 51 designs, the Bentley styling team operates on a 'rule of three' principle to create complex but harmonising colour schemes of depth and beauty, inspired by a customer's simple choice of three contrasting colours. With luxurious wood veneers and leather hides as the main canvas, the colour and trim specialists begin with a main interior colour (typically a darker shade) and then select a second insert colour to provide an eye-catching contrast. A critical skill is identifying the third 'accent' colour for the stitching and piping.

The selection of wood veneers or aluminium panels for the dashboard either complements the overall look or provides even greater contrast if the customer so desires.

Bentley has reserved the limited-edition Sapelli Pomelle veneer (which provides a rare, naturally occurring quilted effect in the wood) for the Series 51 Flying Spur and a range of further options, including Bentley's leather trimmed child seat and scatter cushions for the rear seats, may also be specified to further complement the exclusive design.

Whilst the 14 options for the Series 51 Flying Spur provide customers with the opportunity to select some of Bentley's most eye-catching design work, the colour and trim team is also more than happy to create even more bespoke designs, knowing they have only shown a fraction of the possibilities, as Melinda-June Jenkins explains:

"One of the most exciting aspects of the Series 51 designs is the feedback from Bentley customers and their desire to explore further what we can offer. Series 51 provides just a starting point and now we are creating designs which make an even stronger and more personal statement."

Striking range of Series 51 duo-tone paint options
The same imaginative use of colour is extended to the coachwork of all Series 51 Continental Flying Spurs. A range of striking John Blatchley-inspired duo-tone paint options, with one accent colour sweeping from the bonnet, over the roof and onto the bootlid, may be specified.

The paint range encompasses cool and crisp hues through to rich and fiery shades and everything in between with the Bentley colour and trim team recommending one of the three selected interior colours to complement and highlight the relationship between inside and out.

Bentley has also created a unique Series 51 graphite-finished nine-spoke, 19-inch sports alloy wheel, while twin Series 51 wing badges, positioned behind the front wheel arches, complete the bespoke look.
As a further sporting touch, all the latest Continental Flying Spurs, including Series 51 models, may now be specified with distinctive blue brake callipers and front wing vents styled by Bentley's head of exterior design, Raul Pires. These sleek vents, positioned to the rear of the front wheel arches, are set into a uniquely tooled wing panel and feature a black or chrome mesh finish.

Advanced and intuitive touchscreen infotainment technology

All 2012 model year Bentley Continental Flying Spur and Supersports coupe and convertible models are now equipped with a new, highly-advanced touchscreen infotainment system that provides rich map imagery and a 30GB on-board hard drive.

An 8-inch screen displays the car's audio system, telephone, ride and comfort settings as well as the very latest navigation system, which uses both an in-car hard-disc drive and a DVD player to access route data. It also utilises dynamic navigation to avoid heavy traffic spots, locates destinations using geo-tagged photos from an SD memory card and is Google Maps-compatible for most markets.

The infotainment system, with 7-digit postcode entry, combines touchscreen controls and classic Bentley knurled rotary switches to offer instant usability and crystal-clear feedback. The graphic interface of the screen was specified by Bentley's interior design team to ensure its visuals are wholly in keeping with the classic, handcrafted interior. The 'knurled' switches on the screen for example, are 'virtual' echoes of the knurled texture of the jewel-like rotary switches below.

The latest Continental Flying Spur and Supersports models also benefit from telephone and music player connectivity, digital television (where available) and DVD movie playback. Music can be played and controlled directly from an iPod as well as from a six-disc CD changer, SD card reader or directly from the car's hard-disc drive, which can store up to 15GB of music.

The new infotainment system is complemented by a new driver information panel (DIP) located in the main instrument cluster. The new wide-screen DIP employs TFT technology and enhanced graphics provide the driver with clear and easily accessible information about a wide range of car systems. These include the setting of head lamp 'coming home' controls, door locking and mirror functions while providing significantly improved control of such features as phone pairing and bluetooth media connectivity.

The new 2012 model year Continental Flying Spur, Flying Spur Speed and their Series 51 design options, together with the 2012 Supersports coupe and convertible models go on sale from March 2011.

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    • 1 Second Ago
      • 4 Years Ago
      I'd say the choice of the Continental litter has to be the understated and sober Volkswagen Phaeton. Its a raw, undiluted and naked expression of the Continental's ethos, "Ich bin ein plutocrat." Today's gazillionaire doesn't isn't some Anglophilic toady, so why be a pretender with a winged B plonked on a Vee-dub? Go for the real deal!
      • 4 Years Ago
      When I hit the jackpot, this is exactly the Bentley of my dreams - color and everything...
      (along w/ a 1962-65 S3 Continental Mulliner Mark Ward DHC)
        • 4 Years Ago
        Wait, really? This looks like last season's Jaguar with a bloated front end
      • 4 Years Ago
      "Bentley Continental Flying Barge Series 51"

      There: Fixed typo above :)

      Oh, I kid. This car is an engineering beast and would surely drive one given the chance.
      • 4 Years Ago
      Great car.
      • 4 Years Ago
      I had to laugh when I read "Toyota Camry of luxury market" and had to agree.
      Just last weekend I was at the local high end mall here in Michigan and there were at least 4 Continentals in the parking lot.
      So if there are 4 here at one time in Michigan, then it must be awful in places like California, NY and NJ.

      I kept thinking how awful it must be to have spent almost $200,000 and see a bunch of the same cars everywhere.
        • 4 Years Ago
        I will walk next door about 20 feet and go ask my neighbor.
        He has had Continental GTs since they came out.
        He also has a Gallardo and a new Ghost.
        I have driven and been in the Continental many many times.
        The nav system is antiquated, it does not have soft close doors like my Benz and you cannot get a sunroof on the 2 door model.
        Other than that, it is fast.
        And yes, he cares, and I care.
        I specifically bought an AMG S because almost no one has one in town.

        Fun fact, it costs about $20,000 to get a Bentley repainted.
        Angry girl + key = lots of money out of your pocket.
        • 4 Years Ago
        you know, scratch that, I saw three veyrons last I was up in LA, same block, so i guess it'll take closer to 10-20 million to reach that dream of exclusivity, and maybe an ultra limited run ferrari lmao.
        • 4 Years Ago
        Awesome, so aside from the antiquated nav which vag has now addressed in the continental siblings, you didn't think the rest of the interior was worth the price? or the speed? I guess there are many sorts of car people, most I know with cars like this who purchase them because they want something faster and more special inside than a 750il don't seem to grumpy because they didn't purchase it out of some odd nostalgia to be the only one. I can see where that would be aggravating if that was someone's misguided hope, but really, unless you're commissioning a one off from pininfarina you're on crack :). Though most who can only afford a bentley or two can't afford that sort of exclusivity.

        It's just odd. Every time I talk to someone with a Maser Q and ask them about the horrendous nav/interface or how commonplace they've become they just smile and mention how the car sounds under full load and don't seem to care. In this segment to each his own
        • 4 Years Ago
        awful why? go drive one. The attention to detail inside surpasses the phantom and the acceleration is mind effing. That's like saying it's awful to own a gallardo because I see at least a pair every time I venture outside. No. It's still a gallardo, this is still a flying spur. Ask the owners, they don't care.
        • 4 Years Ago
        They might tell you that, but they die inside every time they see another one driving by.
        Another neighbor got a Gran Turismo a few months ago and it stops looking special after awhile when you see it everyday.
        The R8 to me has more longevity in the wow factor.
        Just got an Alpina B7 here in town and that is pretty cool.

        Anyone that tells you that they are happy with a lousy navigation system or interface after they have spent over six figures on a car is a liar. My Mercedes system is junk as are all Mercedes systems. Lexus has a far superior and more user friendly system. So does a $100 Garmin also.

        For the record my neighbor prefers his S600 over the Bentley by far. I think he does over the Ghost also.
      • 4 Years Ago
      That so called "infotainment system" is just a cheap rns-510 from a vw golf, the specs are the same and the looks are very similar, vw must be laughing all the way to the bank.
      • 4 Years Ago
      infinite possibilities great; I would like mine in Flat black paint on black leather with black wheel package I would like to stand out from the rest..
      • 4 Years Ago
      Nice cars and relative bargains (except maintenance costs) used e.g. 2006s typically go for half or less of original MSRP.
      • 4 Years Ago
      I could never own this car. With the VM dash and bits on the interior, I'd cry every time I drove it.
      • 4 Years Ago
      Everytime, I see a VAG product, I always pull up the pictures to see if i can spot the parts bin parts that matches my wife's cheapie GTI
      • 4 Years Ago
      The VW Phaeton in wolves clothing. The cheesy plastic grille and the $450.00 oil change are classic. Built and engineered in Germany-finished by British craftsmen. A triumph of marketing over engineering. They should hire some Chrysler stylists and put this lump on a serious diet. A V-8 supercharged GT on a diet would be nice -but to call this a "Flying Spur" seems more like a flying spud. A dealer told me that to change the alternator-if the mechanic had big hands-you had to drop the transaxle. Brilliant
        • 4 Years Ago
        what about the plastic?

        even the "Spirit of Ecstasy" from a Rolls Royce will disapear.

        why Chrysler?
        what wunderfull design did they have?
        apparantly something very very god, nobody ever heard of off .... that's why fiat rules the sceptor ... now.

        the only good car or decent designed chrysler ever made is the 1th 300c.

        come'n patriotism is nice, but "14% Rely on Food Stamps", apperently something is very wrong over there.
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