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NASCAR's VP of communications, Jim Hunter, has passed away after a 12-month bout with cancer. Over six decades of motorsport involvement, he moved from from being a sportswriter and editor to handling PR for Dodge racing in the sixties. From there, we went on to handle PR for two marquee raceways and ultimately went on to lead the press charge at NASCAR itself.

In 1983 he became an official NASCAR executive, taking top-level positions in administration and then with Darlington Raceway and the International Speedway Corporation. He moved into corporate communications in 2001 at the request of Bill France, Jr. and had been there ever since. It was he who led NASCAR's PR efforts through its massive growth, and he will be missed. Our condolences go out to his family and friends.

[Source, Image: NASCAR]


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    • 1 Second Ago
  • 16 Comments
      • 4 Years Ago
      I hate Nascar and all, but as someone who has a family member who just recently beat this horrible disease, I have to send out my prayers to his friends and family. It's one difficult race and unfortunatly it caught up with him.
      RIP.
        • 4 Years Ago
        I worked with Jim off and on over a period of ten + years and he earned my respect. he was one of the "good guys".
        • 4 Years Ago
        You could have left out your opinion if Nascar, that was in bad taste.
      • 4 Years Ago
      Very sad to hear; Jim Hunter was a legend in American motorsport PR whether you like NASCAR or not. He was also by all accounts a very nice guy. Condolences to his family and friends.
      • 4 Years Ago
      yknow... I was gonna say something condescending about nascar... but I'm sorry to hear he passed of cancer... Rest your soul, dude.
        • 4 Years Ago
        Yeah, we may have our differences, but I'd like to think that in the end we are all 'car guys'.
      Walker
      • 4 Years Ago
      Car racing is not a sport it is an event . Football , Baseball Hockey are sports .The kind of people that like car racing are the same people that marry their cousins and chew tobacco .Football is a sport ,Car racing lame .
        obicat
        • 4 Years Ago
        @Walker
        This was a story about someone's passing. Your opinion of Nascar is not appropriate.
        • 4 Years Ago
        @Walker
        What are you doing even registered on Autoblog if you don't appreciate motorsports?!?

        Auto racing, bull fighting, and mountain climbing are the only real sports... all others are just games. - Ernest Hemingway

        Condolences to the departed's family and friends.
      • 4 Years Ago
      Our sincerest condolences to his family and friends.

      God speed Jim.
      • 4 Years Ago
      Rest in peace, Jim Hunter. Many prayers for you
      • 4 Years Ago
      sorry to hear about this, cancer is a terrible way to leave this world, bye Jim , R I P
      • 4 Years Ago
      RIP :( I wish his family the best.
      • 4 Years Ago
      RIP for jim hunter and hopefully the family finds peace within this.
      dadstilley
      • 4 Years Ago
      Jim Hunter was a true legend, a member of the motorsports media and then a longtime friend of the media even while serving at NASCAR headquarters. His was a voice that merged the past with NASCAR's present and its future throughout this decade. He was helpful to everyone he met - media, team owners, drivers and crewmembers. Hopefully those who enter NASCAR's PR doors will understand how Jim worked and how he created good will among the media and within NASCAR. He was friendly but firm and always enjoyed telling a good story.
      • 4 Years Ago
      Thank you for refraining from saying anything bad about Nascar You are a person of consience, realizing that this was not the time nor the place.
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