• Oct 14, 2010
Chevrolet designers discuss the Neiman Marcus Camaro Convertible – Click above to watch video after the jump

The annual Neiman Marcus Christmas book is typically filled with ultra-expensive high-end luxury items and limited-edition vehicles. This year, the Camaro Convertible gets to grace the catalog's glossy pages. One hundred examples of the Neiman Marcus Camaro Convertible will be offered at the wallet-wilting cost of $75,000 each. The cars all wear a model-exclusive Deep Bordeaux paint scheme and feature the 426-horsepower SS V8 powertrain underneath. The interior features also features special leather trim only available with this low-run droptop. Two of the designers on this project share their motivation in a less-than-two minute clip we have for you after the jump.

If you're interested in purchasing one of your very own, you had better be ready to pick up your phone at noon on October 19, 2010. If you do happen to be one of the lucky few, your car will be delivered in the spring of 2011.




[Source: General Motors via YouTube]



Show full PR text
Chevrolet Camaro Convertible Showcased in Neiman Marcus "Christmas Book"
2010-10-05

DETROIT – A special edition of the 2011 Chevrolet Camaro Convertible will be showcased in the annual Neiman Marcus "Christmas Book," the luxury retailer announced today.

Only 100 special edition convertibles will be built, each offering luxury appointments inspired by Neiman Marcus combined with the legendary performance of the Camaro SS. This is the 84th edition of the luxury retailer's catalog of ultimate holiday gifts. Neiman Marcus debuted the Christmas Book and the special edition Camaro Convertible today at its flagship store in Dallas.

"Neiman Marcus provides a great platform to showcase the new Camaro Convertible," said Tom Peters, Chevrolet Design director. "And, it enabled us to create a special edition car that combines the powerful design and performance of the new Camaro with an element of exclusivity, craftsmanship and customized luxury."

The Neiman Marcus Edition is defined by its exclusive Deep Bordeaux exterior color, accented by subtle, "ghosted" rally stripes.

"The tri-coat, metallic paint shifts in response to natural light," said Peters. "In low light, it appears almost black with a touch of deep violet. In sunlight, a little bit of red and burgundy appear."

The Deep Bordeaux color is complimented by a color-matched fabric top and windshield frame finished in matte silver, both also exclusive to the Neiman Marcus edition.

The interior of the Neiman Marcus Edition Camaro Convertible features exclusive leather interior appointments, including amber-colored leather seating surfaces offset by black leather side panels and red stitching. Red accents also appear on the center console, steering wheel and shift knob. The Deep Bordeaux color from the exterior is brought inside the car, appearing on the dash and door panels.

The Neiman Marcus Camaro Convertible has a retail price of $75,000, and will be ready for delivery in the spring of 2011. Reservations for one of these limited-edition cars will be accepted beginning at noon, EDT, on October 19, 2010. To place a reservation, customers can call 1.877.662.6276. For more information on the Neiman Marcus Christmas Book, please visit: www.neimanmarcus.com/christmasbook.

All Neiman Marcus Camaro Convertibles will be equipped with a 6.2-liter, V-8 engine, When paired with six-speed manual transmission, the engine delivers 426 horsepower and 420 pound-feet of torque; with the six-speed automatic, the engine delivers 400 horsepower and 410 pound-feet of torque.

The Neiman Marcus Edition Convertible also has exclusive, 21-inch, polished aluminum wheels, wrapped in Pirelli P-Zero ultra-high performance tires. Other features include Brembo disc brakes, LED halo-ring headlamps, Bluetooth connectivity, rear parking assist, and a 245-watt, Boston Acoustics sound system.


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  • 22 Comments
      • 4 Years Ago
      This looks bad.......for neiman marcus.
      • 4 Years Ago
      Talk about not knowing your audience, this product is shamefully off base.
      • 4 Years Ago
      I like to see how the Camaro looks, when true attention is paid to the interior. This level of detail should be applied in every GM vehicle. This is how the seats in the Camaro should have been in the first place. GM can look at this application, take it and raise the bar to put a high level of refinement in all their vehicles. This has already been seen in cars like the Cruze and the CTS but it furthers the point that GM, and Chevrolet can do it. I can't wait to see what the 2012 Malibu and next gen Impala will look like, once GM really puts their minds to it.
        • 4 Years Ago
        Can't tell too well from the pics but it doesn't look like the leather treatment has gone much further than the seats and the armrests. If anything needed leather in this car it's the hard as a rock plastic dash. Not acceptable in a $75,000 imo.
        • 4 Years Ago
        I def agree for the price if it were my 75,000 it'd be going towards a CTS-V, price aside the interior is a step ahead. The hard plastic dash has got to go, I am sure they can cover it with something a little more pleasing to touch, but a new Camaro comes out in about 4 years anyways, new lighter platform, better ergonomics, and higher quality fit and finish. Until then, this is it, although I heard an updated Camaro might come out in the meantime
      • 4 Years Ago
      I'll take the Dodge Challenger over the Camaro. Much more timeless design than this crap.
      • 4 Years Ago
      This is just ridiculous. The only people this car is for is NM execs. Any body who had 75K to drop on a car would buy something else.
      • 4 Years Ago
      Pretty confident that Joe at the local point and custom shop can do this paint job and a much better interior for waaaaaay less than this cost.

      This Camaro should be called the Suckers Edition.
      • 4 Years Ago
      Even if you bought one, would you be proud to say that it's a Neiman Marcus edition? Only if you're a girl, all others will be laughed at. So you spent 30, 40 grand for leather and paint? You're an idiot, plus who drives a purple car? Only people who live off of taxpayers and/or don't have "real" jobs!
      • 4 Years Ago
      I wouldn't pay $75k for this car, but I did see it in person when I interned at GM this summer. It is truly a drop-dead gorgeous automobile.
      • 4 Years Ago
      whoopie.

      A grayish-purple billboard that proclaims that a fool and his money are soon parted. (not that there aren't a lot of other similar examples in the industry.)

      Congrats. I guess.
        • 4 Years Ago
        I love that expression, I saw a one frame comic once, a secretary calls her boss on her intercom, as a man stands in front of her desk.....to the boss she cheerfully says "A fool and his money are here to see you, Sir."
      • 4 Years Ago
      sadly there is probably 100 stupid rich people that WILL spend the $75,000.
        • 4 Years Ago
        "probably" Come on! Can you say "Every baby boomer with money" They will be fighting over it. Those wheels totally suck!
        • 4 Years Ago
        There are lots of cars I'd pay $75k for. But not this one.
      • 4 Years Ago
      Who cares about this? The thing I'm hyped about is the Camaro Z28.
      • 4 Years Ago
      I dont even need to view the video to know what their modivation was $$$!
        • 4 Years Ago
        Automakers, building cars to make MONEY?? Say it ain't so!!

        Next you'll be telling us that Santa Claus doesn't really exist.
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