• 8
2012 Mercedes-Benz CLS – Click above for high-res image gallery

At the Mercedes press conference during last week's Paris Auto Show, the company rolled out its CLS – the car everyone was really there to see – for dessert. We couldn't have our pudding without eating our meat, though, so there were five courses served before it: the Smart Ad Lib, Smart scooter, Smart bicycle, Mercedes A-Class E-Cell, and a 2.2-liter four-cylinder diesel S-Class, throughout which time Mercedes CEO Dieter Zetsche and Smart head Annette Winkler took a good thirty minutes to stress the consumer and environmental friendliness of the brand's offerings.

This will not be an isolated incident, either. Zetsche said "We want to be efficiency world champions ... and we will be," and to do so will require initiatives that were "previously unthinkable," such as the hybrid S-Class and the coming four-cylinder. While there's no timeline placed on his pronouncement, it is clear that if M-B is going to stay with BMW and Audi in the emissions and efficiency stakes it will need to take a sledgehammer to conventional ideas of the brand.

Audi has laid out its electronic initiatives and BMW has its Efficient Dynamics, but so far Mercedes has only laid out a range of different projects under no particular umbrella, such as an all-hybrid S-Class line, more efficient ICE engines, and a new range of small cars for America. We wait to see if there is one particular way M-B will ultimately go to fulfill its aim... and if that way will include euthanizing Maybach...


2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.
  • 2012 Mercedes-Benz CLS-Class
  • 2012 Mercedes-Benz CLS-Class.

[Source: Automotive News – sub. req.]


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 8 Comments
      • 4 Years Ago


      Fuel Economy and Fuel Efficiency are two quite different things. America has the most effcient cars and engines, in the World. Nowhere else but in America can you purchase an auto with an ICE engine that emits so little, nd consumes itsel lso thoroughly and effcintly, that it produces no emiswsiosn equivalent to an EV.

      It just doesn' have all the sub A-segment, Kei type, and A-segment rolling roller skates to increase its fuel economy.

      Did you know what Achieved CAFE for Model Year 2009 was? Imports Acheived 32.6 mpg; and domestic 32.5 mpg. for its CAFE, tied. The imports caught up in 2009 as they were behind, in 2008. By and large domesic cars are slightly larger and more comfortable, as a comparison to smaller, more cramped imports.
        • 4 Years Ago
        Hmm! And I was so ignorant to think that the higher the efficiency of a vehicle the more economical it is. But now that you have cleared this misunderstanding I know that efficiency and economical attributes are two completely different subjects. Thank you!
        • 4 Years Ago
        You know that CAFE is not calculated on real fuel economy entirely, right?

        e85 loophole is what allows Ford, Gm, and Chrysler to get away with murder compared to the imports. Ford is cleaning up their fleet now, but the last decade has been full of this. They get inflated CAFE numbers on those large e85 v8 monsters.

        Toyota gets away with selling large v8 trucks by having hybrids. Honda get by by not selling those large cars at all. Ford/GM/Chrysler are the worst because they sell the most gas suckers and make use of a loophole that is no more than a technicality! ( let's be honest; nobody buys an e85 suburban and fills it up with anything other than standard gasoline. except maybe Carney.. )

        I am all for what Ford is doing, but you cannot give them this much credit, Stan. Other than their small cars, it is pretty much 'business as usual' for Detroit.
      • 4 Years Ago
      This is great news that hopefully will come to the US yesterday. I am tired of the US being the second fiddle on efficient cars. This delay continues to allows companies like Dodge to exist. I am holding on to old cars waiting for the more efficient luxury cars. The longer it takes the better car I can afford. I continue to look at companies like Hyundai putting great looking efficient cars IN PRODUCTION and how they are really hurting Toyota and Honda right in their face. BMW is doing it to MB too. MB better fight back and FAST. It is all about putting these cars IN PRODUCTION! Not just writing and pictures.
      • 4 Years Ago
      nono, mercedes being forced to change is quite certain. much more so than putting a 4 cylinder in an S class.
      what is unthinkable though is Mercedes doing the right thing on their own.
      it's not like they announced going electric in 2000 ahead of everyone else. or in 1990.
      instead they are lamely hinting at maybe using a slightly different fossil fuel burning combustion engine in their obese primitive cars. in 2010.
        • 4 Years Ago
        Yeah, they are sorta like Chrysler/Ford/GM. They'll update their engines when fuel economy efficiency standards increase. Until then, go buy a car from someone else you tree huggers :P
      • 4 Years Ago
      You have to give Mercedes Management some credit. After all, they could fight a holding action like our American Crackpot Koch brothers, who clearly have the Billions to invest in Wind, Solar and Geothermal to make their money, but, instead invest in the Propaganda Industry. Fox News and Lobbyists.
      • 4 Years Ago
      What MB needs to do is to get a hold of their terrible model bloat and engineering cancer. We're talking about a company that seems to actively look for the most complex solution possible to common technical challenges, like windshield wiper linkages or door release mechanisms.