• Oct 5th 2010 at 12:29PM
  • 60
Nissan Juke on a donut run – Click above to watch the video after the jump

Is the 2011 Nissan Juke a smart tool for doing donuts? It's a fun whip, but as a front- or front-biased all-wheel driver, we're leaning very close to 'No.' Is the Juke a great tool for getting donuts? After watching Nissan's new ad for its little crossover, we might just have to say 'Yes.'

The first Juke ad we saw went in a rather weird direction, however this new spot plays up the CUV's sportiness. The Juke squeezes 188 horsepower and 177 pound-feet of torque from its 1.6-liter turbocharged four-cylinder engine. Pair that with an available six-speed manual transmission and a curb weight that sits on the good side of 3,000 pounds (for the front-wheel drive model), and you have a tiny machine capable of a surprising amount of thrills behind the wheel.

Grab the e-brake and drift on over to the jump to see the donut-run action, along with a second bonus commercial in which the Juke takes on 'The Dread.' Thanks to everyone for the tips!

Photos by Chris Paukert/Copyright ©2010 Weblogs, Inc.

[Source: Nissan via YouTube]

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    • 1 Second Ago
      • 4 Years Ago
      that's actually the best car commercial I have seen in some time.

      Love where he breaks fourth wall to deliver the "professional driver, closed course" line directly to camera.

      Also the ending.... "bang".... hahahahahahah

      ..... and the cheeky voice-over .... "that's right, we put a turbo...."

      perfect attitude for that car.
      well done.
      • 4 Years Ago
      Looks like it would make for a great rally vehicle if set up properly. Just imagine a lower and far stiffer suspension, some rally lights above the bumper, and of course a manual tranny with the AWD. It is just plain stupid the combo isn't offered. I'd almost consider one if it was and if there weren't reports of lots of body roll, though that could be fixed in the aftermarket.
      • 4 Years Ago
      Fifth Gear tested it and despite the very high horsepower figure, it performed very poorly.

      They said the engine is really loud and despite 188 HP, it takes 8.4 secs to 62. This is pretty slow for a car this small and high powered.

      Seems like the engine is sleeping on the job.
        • 4 Years Ago
        Even with its turbo.. the Rav-4 Sport will dust this.
        • 4 Years Ago
        Wierd MotorTrend tested it and got a 6.8 0-60 and a15.2@91.9MPH and said it was faster then a Hyundai Genesis Coupe 2.0T. I'll take MotorTrend stats over fifth gears.
        • 4 Years Ago
        Edmunds got 7.3. Car and Driver 7.8. That's closer to what I would expect performance-wise.
        • 4 Years Ago
        0-60 times from a few other reviewers:

        Motor Trend: 6.8
        Car and Driver: 7.8
        Edmunds: 7.3

        Not sure on C&D, but the other two were CVT + FWD.
      • 4 Years Ago
      Hmmm ... CVT + donuts + FWD-biased AWD = does not compute. Then again, I guess that's what the e-brake is for. Another "I wish it came with AWD and a manual" story, too.
        • 4 Years Ago
        No, it is the 3 wheel drive system that allows for the copious donuts.
      • 4 Years Ago
      I dunno... the first commercial had some promise, but then last liner killed it for me. The 2nd was fun to watch, but really related nothing to the normal world.
      • 4 Years Ago
      epic fail... the nissan cvt. were the awd juke imbued with a 6MT or 6 speed DSG i'd be all over this plucky little thing. Nissan really screwed the pooch with CVT, pity they're so heavily invested.
        • 4 Years Ago
        Time would tell. I don't know if I'd call it "epic fail" just because you (nor I) want one. This thing is obviously meant to be "sporty" but not "sports car" or even "sports wagon," so a CVT to extract more fuel economy would make sense to compete with the CRVs of the world. At the end of the day, if you just saw the spec sheet (188hp, 30+mpg from a direct-injected, turbocharged 1.6L engine with AWD option) but not the photos of this thing, wouldn't you conclude it's basically an economic transportation that tries to not be completely boring to drive?
      • 4 Years Ago
      I love the looks of this car and from the early reviews it's handles well. I can hardly wait to test drive it.

      I'm wondering if they will come out with a 2 liter 300hp rally racer version. That would be really cool.
      • 4 Years Ago
      "plays up the CUV's sportiness"

      That would be called being a wagon, which this thing is not (at least as far as looks go)
      • 4 Years Ago
      Torque-vectoring AWD ftw
      • 4 Years Ago
      Very ricey of them to put on a sound clip of a different car's turbo and 6-cyl engine from time to time.
      • 4 Years Ago
      The commercials are obviously silly and over-the-top, but I still really like this little CUV.

      Not like anything else out there... and that's a good thing.
        • 4 Years Ago
        Well, neither is there anything really out there that looks like the Soul, but that thing is truly ugly, while the Juke is quite sexy, IMO.
        • 4 Years Ago
        @Hazdaz, I guess everyone has a right to their own opinion but Pontiac Aztec was also a polarizing design and it turned out to be so polarizing that few car magazines and enthusiasts called it the worst car design in history. Being different doesn't mean that its good, sometimes designers try to be "different" for the sake to be original in the most uninspiring and ugly way and this Juke qualifies right in there. I am more than sure that initially this will be a sales hit but after a year, sales will drop dramatically.
        • 4 Years Ago
        The Juke is not meant to be a universally-liked design.

        It is meant to be polarizing and that's fine with me. It seems to have plenty of other positive qualities and the styling reminds me of some ugly - yet quite lovable - puppy.
        • 4 Years Ago
        You and I must be in the minority Hazdaz. When I first saw the Juke, I gave it the ol' "you're weird" look... But it's grown on me alot and I like it alot now.
        • 4 Years Ago
        The production Aztek had no cohesive design element because it was a horribly compromised design because GM was too cheap to do it justice and instead based it on their awful minivan platform... the actual concept Aztek was really not a bad looker at all... it had many of the same "funky" elements as other out-there designs such as the Scion lineup, Honda's Element and a few others. Bringong up the production Aztek for comparisons to this Juke is totally unjustified... Nissan did a damn good job in bringing out a unique, but cohestive, design that clearly doesn't attract everyone.

        Some people find redheads to be quite attractive because of their uniqueness... others think that Gingers are evil and have no souls.
      • 4 Years Ago
      its such a cutie
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