• Oct 1, 2010
The fact is that small cars get into more accidents than large and mid-sized cars, and the fatality rates for small cars are about twice as high as their larger siblings. Yet it's the large – and usually expensive and luxurious – cars that get features like collision avoidance technology. That could change soon if TRW Automotive can get car makers to adopts its less expensive collision avoidance radar system.

The company introduced a 77-GHz collision warning radar for the Volkswagen Phaeton eight years ago. It has since developed a 24-GHz system that could be sold at a price point that makes sense for B- and C-segment cars. The lower price does come with a trade-off: the radar is most effective up to 87 miles per hour, and then its efficacy drops off. However, TRW is pitching its unit at the American market, where an 87-mph peak performance threshold would be plenty for the intended class of vehicles.

TRW is in talks now with automakers for a 2013 launch. For the time being, the company is mum on plans to launch in Europe.

[Source: Ward's Auto]


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  • 24 Comments
      • 4 Years Ago
      Ideally this technology should be configurable in terms of warning settings. Visual warning on/off, audio warning on/off and sensisivity adjustable. How about making this available as a portable aftermarket device? One part tunable radar or heat sensor object on roof/ceiling with portable wireless display to mount on dash. Extra eyes, fewer accidents, fewer traffic jams :).
      • 4 Years Ago
      Let me know where the sensors are installed so i can remove them or put a resistor in their place.



      • 4 Years Ago
      Oh you mean like brakes? Don't they come standard? Too bad driver awareness doesn't.
      • 4 Years Ago
      The reason this system is only effective to 87mph is because EVERYONE knows that at 88mph time travel occurs
        • 4 Years Ago
        Bone is right, when this baby his 88 mph we're gonna see some serious ____!
        • 4 Years Ago
        Main drawback to that - time travel causes Parkinsons.
        • 4 Years Ago
        Only if the car in question is equipped with the optional flux capacitor. And even then, you need the requisite 1.21 jiggawatts. Most alternators cannot provide that sort of power.
      • 4 Years Ago
      I have a set of free collision avoidance technology. Its called my eyes. More and more they are taking away control of vehicles, probably why all three of my cars are 10 years old.
        • 4 Years Ago
        I definitely understand the worry of making cars too complex, but I welcome it. Nobody is saying drive without a care since you have an anti-collision aid, it's there to help when all else has failed. And although careful and safe driving dramatically decrease chances of an accident, there's always a chance it will happen. Just like ABS, airbags and crumple zones it could potentially help reduce injury or save your life.
        • 4 Years Ago
        +100000000000000000.........So simple....eyes and judgement
        • 4 Years Ago
        I agree, but they're not trying to take control out of your hands, they're simply trying to add avoidance when you inevitably make a mistake.

        And I realize there's the whole "But this will make people lazy and complacent" argument, and I hear that, but that doesn't make the technology itself inherently bad, it just means we need to combine the new technology with better education and more stringent license requirements.
      • 4 Years Ago
      Collision avoidance made simple. Ban Toyota's from the highway.
      • 4 Years Ago
      Oh Autoblog how you tease me. I saw the picture before reading the headline and thought for a split second that Toyota was planning a sporty Yaris with a 1.8 Corolla engine (or optional 2.5 liter Camry engine), sport-tuned suspension, and 4-wheel disc brakes. Oh well, a man can dream though.... a man can dream. :(
      • 4 Years Ago
      Collision avoidance??? Why?? One more thing to go wrong, repair costs, and some dildohead not being a responsible driver. Just like anti-lock brakes which seem to never stop screwing up after about 4 or 5 years. So far they have cost me hundreds of dollars to fix in three different cars, and oh....I used to know that I needed to pump my brakes on slippery roads. I hate all this mandated "safety" equipment that more often than not doesn't perform as the "supporters" believe.
        • 4 Years Ago
        You know, it is usually amusing to see the comments posted after someone makes an observation. Point 1. Antilock brakes are standard on almost every car/truck sold today. Finding a model without them that is "mainstream" is almost impossible. Point 2. If your vehicle is equipped with anti-lock brakes and you are in a collision, (even if you are not directly responsible) you can be sued for having/operating a vehicle not functioning as designed. Insurance companies refer to this as "contributory neglligence". (Problem solved??? Shure...) Point 3. Trade in a vehicle with ANY system inoperative and you will have trade value reduction. Point 4. The more complex any machine is, the more probable malfunction. This is true for cars, boats, airplanes or spacecraft. All these systems now being implemented will require highly trained tecnicians to troubleshoot and repair. Add to that the cost of diagnostic equipment, (usuall only available at a dealer) and extinguishing that annoying little light on the dashboard will cost you plenty. I don't need all this added equipment, and I don't WANT all this crap. The problem is that all these things are increasingly becomming standard equipment. THAT is my point. So....break that down Nate.....
        • 4 Years Ago
        What an incoherent rant.

        Let's break it down:
        [One more thing to go wrong, repair costs, and some dildohead not being a responsible driver.]
        This sentence makes no sense. I was with you on the potential for things to go wrong and need fixed, but you lost me with the dildohead. And it's just a list of three things - what about them?

        [Just like anti-lock brakes which seem to never stop screwing up after about 4 or 5 years. So far they have cost me hundreds of dollars to fix in three different cars, and oh....I used to know that I needed to pump my brakes on slippery roads.]
        I've never had a problem with ABS "screwing up" on any of my cars. It is certainly a different experience to drive a car with ABS versus one without. What's your point? If you don't want ABS, buy a car without it or deactivate it.

        [I hate all this mandated "safety" equipment that more often than not doesn't perform as the "supporters" believe.]
        ABS is not mandated. Many base cars still do not have it. And this article mentions nothing about this accident avoidance software being mandated. Why the paranoia?
        • 4 Years Ago
        I remember when ABS stopped working on my Cadillac. It seemed to stop much better without my brake peddle vibrating.
      • 4 Years Ago
      The best collison avoidance technology available is a well trained driver. Start making obtaining a driver license something more than a birthright would help.
      • 4 Years Ago
      I actually think this is a good idea, I saw a small car in an accident once and it was awful. This sort of thing should be on all cars in the future.
      http://www.purplecontracts.com
      • 4 Years Ago
      Another thing to consider is, that while such technology probably costs a few hundred dollars, it'll save a few thousands on a simple front end bump. When you have cars like a Toyota Yaris causing $4K worth of damage on a small frontal bump, thats about 1/4th of a cars worth... So essentially a few hundred dollars of the tech will go a long way.
      • 4 Years Ago
      Will this be like the collision avoidance systems used by Mercedes and Volvo?
      I have seen demonstration videos of how effective they are.
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