• Sep 16, 2010
The timeline for Chrysler's IPO is gradually coming into focus. Four months ago Fiat CEO Sergio Marchionne said he expected to Chrysler's offering to happen "probably" in 2011. Now he's narrowed that down to becoming "a second-part-of-the-year event."

The timing makes all kinds of sense: not only does Marchionne not expect a profit this year, the results of Fiat's integration with Chrysler won't begin to bear fruit until the middle of next year, after the 500 has gone on sale and had a few months to find its feet. By then, the company might also have some better news to report about 2011's finances. Frankly, we wouldn't be surprised if it didn't happen until early 2012. And speaking of the 500, when it starts rolling in, Fiat will be able to claim another five percent of Chrysler, taking its stake to 35 percent.

[Source: Automotive News – Sub. Req. | Image: Massimo Pinca/Getty]


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  • 14 Comments
      • 4 Years Ago
      "If toyota or honda buy a Chrysler, it is not bad for chrysler."

      I cancel my above comment. It was not good idea.
      • 4 Years Ago
      Marchionne seems to be the best thing that happened to Chrysler lately.
      • 4 Years Ago
      From Sergio Marchionne’s speech to dealers:

      “…we will have eight-speed rear-wheel-drive transmissions in market by mid 2011 and to be followed by a nine-speed front-wheel-drive transmission. They are both all-wheel drive and hybrid capable. … I can assure you that there will be no other mass manufactures in the NAFTA region, other than some snotty premium manufacturer out of Europe, that will be able to match the offering. In addition to this, there is a huge amount of work that is currently being carried out on the whole engine offering, to introduce new technologies such as multi-air, direct injection and turbo versions."
      • 4 Years Ago
      the guy gets points for optimism.
      • 4 Years Ago
      • 4 Years Ago
      It looks like he's in the middle of a magic act.

      "Now, I'm going to make our debt...disappear!" /poof
      "And for my next trick, I shall make Chrysler...profitable!

      /gasps
      • 4 Years Ago
      • 4 Years Ago
      @49W5 . . . maximun efficiency from small displacement engines, that's what Fiat can bring to Chrysler.
      • 4 Years Ago
      Mitsubishi was tied up with Chrysler a while back. Remember the Dodge Colt, and all of those DSM's?
      • 4 Years Ago
      Wait, just thought of this - Chrysler will have the 300 (a big, full-size sedan) and the 500 being it's mini-car. Isn't that kind of a reverse naming structure? I'm surprised they didn't rename the diminutive Fiat for North America.
        • 4 Years Ago
        Don't forget the 200 just under the 300

        500 - smallest
        200 - midsize
        300 - full size

        :)
        • 4 Years Ago
        You DO know, that Fiat is marketing this thing SEPARATELY from Chrysler, correct? It's going to be marketed as a Fiat, not a Chrysler. So the nomenclature is moot.
      • 4 Years Ago
      Just a gut feeling here, but I think they should wait spring 2012. That's the first year that a lot of new product is going to show up: the new Ram trucks, the new Dodge/Chrysler compact sedans, maybe the new Viper ("co-developed with Ferrari"), and the 500 Abarth.

      Get all those vehicles on the floor at the Detroit auto show in the beginning of 2012 at the same time, and get people going, "Yeah, Chrysler's back in the game for real"... a very successful IPO will follow.
      • 4 Years Ago
      The Daimler has high-end sedan (E-class/S-class) technology.
      So Chrysler 300 adopted it.
      however, I don't know what is the special technology from Fiat.
      As i know, their only advanced technologies are citry car (fiat 500) and ferrari.
      Probably, Dodge Viper can adopt ferrari technology.
      But how many people buy viper and ferrari?
      Chrysler need mediocre technology. like corolla, civic, camry, accord, prius.

      If toyota or honda buy a Chrysler, it is not bad for chrysler.
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