- Sep 14, 2010
LA Preview: Toyota/Tesla RAV4 EV on display; affordable PHEV Prius will arrive in mid-2012
Toyota RAV4 – Click above for high-res image gallery
It's been just two short months since we learned that Toyota and Tesla would be working together on an updated all-electric RAV4. Now, direct from Toyota's official Twitter feed comes this news nugget:
Development has apparently already begun at at the Toyota Technical Center in Ann Arbor, MI and we look forward to getting more details out in LA soon.Toyota and Tesla will debut the RAV4-EV at the 2010 Los Angeles Auto Show in November.
Toyota also Tweeted this:
So, after being slow to embrace plug-in technology (in public, anyway), Toyota is starting to make a big push for plug-in hybrid vehicles. This doesn't mean that the company that leads the hybrid sales fight is giving up on traditional hybrids, as Toyota executive vice president Takeshi Uchiyamada told the Detroit Free Press his company will bring six new gasoline-electric hybrid models – three hybrid-only models like the Prius and three electrified versions of existing models – to market around the world by the end of 2012. For all that extra battery power – and a solid miles per gallon boost – we won't have to pay all that much more. Uchiyamada said the price premium for the plug-in Prius over the standard Prius will be between $3,000 and $5,000.The target sales # for Prius PHV is roughly 20K+ for North America and it will arrive in dealerships in May/June 2012 time frame
[Source: Toyota, Detroit Free Press, All Cars Electric]