• Sep 9, 2010
Mercedes-Benz has codenamed its latest suite of driver convenience aids "Magic," and the automaker will soon introduce a Magic Carpet Magic Body Control suspension technology and a Magic Sky Control roof tech. Sadly, there are no wizards nor Tinkerbells involved in any of this, just a whole bunch of electro-hydraulic and magnetorheological engineering.

Magic Body Control is the next generation of Active Body Control. Created with the help of ZF, the system of bushings atop the strut towers neutralizes wheel and body movements at two different frequencies. Daimler's testing indicates that MBC reduces 80 percent of unsavory suspension reverberations. It will show up on the S-Class and CL-Class in 2013.

Magic Sky Control will be seen as soon as next year on the new SLK. Working like photochromatic sunglasses that get darker in the sun, a magnetorheological glass offers a range of opacity from "near totally clear" to "dark blue." It doesn't alter the form of the roof and can be applied to any window, so expect to see this new development work its way through Mercedes-Benz's lineup. This technology could be used around a car's entire greenhouse and perhaps obviate the need for sun visors.

[Source: Inside Line]


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    • 1 Second Ago
  • 26 Comments
      • 4 Years Ago
      How condescending is it for MB and Apple, and others, to use the word magic, in reference to technology.

      It frankly asserts that customers are incapable of understanding the technology on a real level, so since we are so plebeian to ascribe it to supernatural effects.

      Frankly, I see through it like a cheap illusion, and the more MB uses it, the more they are tacitly admitting that their cars are tanks, and inherently don't handle without computer interference and management, with all of the highly expensive parts that go with it.
        • 4 Years Ago
        Kitko- Steve Jobs driving a Mercedes is much more weird because of his dislike for buttons- I-Drive seems much more up his alley.
        • 4 Years Ago
        You do know the quote: "Any sufficiently advanced technology is indistinguishable from magic"
        • 4 Years Ago
        In case of Apple, this actually makes sense - Magic Trackpad and Magic Mouse have no direct equivallent in the gadget world. With Mercedes, however, it means that their cars will reach the level others have now in few years time.

        Then, of course, Steve Jobs drives a Mercedes.... Which is weird because in Apple, he only settles for best.
      • 4 Years Ago
      Merc are joining Apple in the Magic stakes - Iconic Brands - Magic products.

      Lexus will align with Google and Android - boring - nothing magical there.
      • 4 Years Ago
      Its these kinds of developments that leave me totally un-interested in what Mercedes Benz has to offer.

      Maybe when I'm 80 I'll care...
      • 4 Years Ago
      If I rub it, will it grant my wishes?
        • 4 Years Ago
        Only if your girlfriend is named 'Mercedes' and you do it right.
      • 4 Years Ago
      I bet the marketing department will have a field day with Magic Sky Control.
      • 4 Years Ago
      I'll buy anything with the world 'magic' on it...
        • 4 Years Ago
        Can Steve Jobs please announce this somewhere.
        • 4 Years Ago
        Magic Penis Knife
      • 4 Years Ago
      As with most Mercedes that I have owned, I'm sure if you rub it nothing will happen.
        • 4 Years Ago
        You have to do the alphabet.... A..... B.... C....
      • 4 Years Ago
      Then I'll wait until 2013 before I order my new CL class Mercedes ? I'm sure my Lexus will hold up until then.
        • 4 Years Ago
        guess what buddy, No one care you have a Lexus.
        • 4 Years Ago
        Get real, you have a Kia Sportage.
      • 4 Years Ago
      "Magic Sky Control" - see Ferrari 575M Superamerica. Pretty slick, I can't wait till I can get it on a used Civic.
      • 4 Years Ago
      What will they think of next. Sounds more like marketing than innovation.
        • 4 Years Ago
        Mercedes has always been the spearhead of the car industry in terms of innovation. of course some marketing is also needed, but i think the word "magic" is too corny. on the other hand , Americans generally like corny things.
        • 4 Years Ago
        I guess I am starting to see a new trend. Nissan calls their all wheel drive "Super Handling All-Wheel Drive." This new trend might not be such a bad idea if we continue to cut budgets for schools and education. We could have cars called good, better, best or put together trim packages that match McDonalds value meals concept. "I will take a good car." "Make that a number 1 and could you super-size that please?"
      • 4 Years Ago
      Magnetorheological suspension has been licensed by Delco already and is used in several production vehicles.
        • 4 Years Ago
        whatever happened to the bose active suspension?

        http://www.youtube.com/watch?v=eSi6J-QK1lw
        • 4 Years Ago
        The post makes it sound as if the the MR components are the bushings on top of the strutts, rather than the strut itself. Difference would be in the ability to soften impacts transmitted by the spring.
        • 4 Years Ago
        This new system observes the street with a stereo camera and adjusts the suspension etc. in advance.
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