You might thing that quote came from Tesla CEO Elon Musk, who's been known to offer us an eyebrow-raising remark or two. But no. This one comes from Tesla vice president of communications Ricardo Reyes, indicating that the company is officially behind this line of attack. Will it work? For some, it probably already has.By all means, GM can have "range anxiety." To Roadster owners, the term is as irrelevant as "gas stop" or "smog check." We are, however, looking into trademarking "Tesla grin."