• Aug 20, 2010
In 2001, Jesse Branhalm III was a 12-year-old in the back seat of a 1987 Ford Bronco II. When the Bronco's driver turned around to either look at or argue with the kids in the back seat, she nearly ran off the road. After making a quick steering correction, the Ford flipped, leaving the unbuckled Branhalm with severe brain injuries. Branhalm's parents sued Ford, saying that the way the Bronco was engineered increased its propensity to roll over. In the first trial back in 2006, a South Carolina jury agreed with the family and awarded $16 million in damages and another $15 million in punitive damages.
According to a new article in BusinessWeek, the South Carolina Supreme Court, citing inadmissible and highly prejudicial evidence that the trial judge should have barred, has just reversed the decision. Ford gets the victory for now, but it's not over: family attorney Ronnie Crosby said, "We believe there is ample evidence to demonstrate the Bronco II is defective and unreasonably dangerous and we're eager to present that evidence to another jury."

[Source: BusinessWeek]


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    • 1 Second Ago
  • 83 Comments
      riceret
      • 4 Years Ago
      Oh, That poor poor lawyer!!!! Got cheated out of $15,500,000 by a good, intelligent, knowledgable American jury. My heart bleeds for you, MONEY GRUBBER.
      • 4 Years Ago
      Good. If he'd been wearing a seatbelt, this article wouldn't have existed.
        • 4 Years Ago
        And that's Ford's fault how? Any vehicle will become dangerous after a certain time if it isn't maintained properly. That means I should go buy an old beater, have a crash, then sue the company for making a defective car when I get injured.
        • 4 Years Ago
        I should also add, if the design was defective, why did it take 14 years before someone experienced it and went to court?
      • 4 Years Ago
      i don't think the parent was the driver. it seems like it was someone else driving. maybe the parents figured they couldn't get much from the driver or her insurance so they decided to sue ford. it's horrible that the kid was hurt but it looks like the blame lies with the driver.
      jbsasktheape2
      • 4 Years Ago
      The kid was not even wearing a seatbelt, wow these people sound like trash.
      • 4 Years Ago
      "It's not my fault for crippling my kid for life. It's Ford's fault. Let them pay me millions of dollars!"
      • 4 Years Ago
      Sad for the 12 year old, but ultimately the fault of the parent for not buckling the child and inattentive driving. Even if the Bronco II is prone to rollovers (it is a high riding top heavy SUV after all), if the kid was buckled and the driver had paid attention to the road, the injury would have been prevented.
      The whole "Sue everyone" attitude is disgusting. If you looked into any manufacturers product history you could find reason to sue anyone for something idiotic. Whatever happened to personal responsibility?
        • 4 Years Ago
        Everything is someone else's fault yo.
        • 4 Years Ago
        What was wrong with the jury .......... Are they brain dead
      Lawrence Phoenix
      • 4 Years Ago
      Horsefeathers ! Bronco II's would roll over quicker than a mid-level mafioso grabbin' a Federal pardon and they had flywheels made outta paper mache'..
      • 4 Years Ago
      US govt', media, and even court promotes "buy american" propaganda.
      • 4 Years Ago
      A tragedy, but not Ford's fault...

      Drive an SUV like a car and bad things will happen.
      Leave your child unbuckled and bad things will happen.
      Julia
      • 4 Years Ago
      PLEASE-------Mom screwed up number one not making the kid wear a seatbelt number two you stop and discipline if you are driving then you go home and deliver the consequences. The problem Mom never had to face up to reality. It is always someone elses fault. Eases her conscious and makes the lawyers a bundle.
      • 4 Years Ago
      I'm going to sue ford because my kid was decapitated by the plate glass windshield in my 1920 model T.
        • 4 Years Ago
        Your own fault, should have kept it under 15mph like a sane person.
      • 4 Years Ago
      found this on wikipedia.com under the 1984 90 ford B-ll..there is more in it, both good and bad for ford in regrads to this truck, as I thought there was more details about this truck and case

      http://en.wikipedia.org/wiki/Ford_Bronco_II

      There were, however, reports that the Bronco II's suspension contained a design flaw that, when turning, forced the side of the vehicle on the outside of the turn upwards, opposite of what a safe suspension should do
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