• Aug 17, 2010

2011 Ford Fiesta – Click above for high-res image gallery

Due to circumstances reportedly beyond Ford's control, many customers are having to wait a bit longer to receive their new 2011 Fiesta sedans and hatchbacks. After Hurricane Alex and Tropical Storm Bonnie rolled through Northern Mexico earlier this summer, railroads were damaged that provide shipments to the factory where Ford builds the Fiesta.

Customers may have to wait up to two weeks longer than expected to receive the hot new subcompact, and as a token of appreciation for being patient, Ford will be giving these customers a $50 MasterCard gift card. That's a free tank of gas and a smattering of delicious coffee drinks... or a fancy dinner for two!

In speaking with Automotive News, Ford sales analyst George Pipas says that Ford has "about 6,500 to 7,000 [Fiestas] in transit to dealers" and that the cars should start to be fully stocked within the next couple of months. For now, customers will have to wait patiently and take solace in the extra $50 in their pockets when it finally comes time to take delivery.



Photos Copyright ©2010 Drew Phillips / AOL

[Source: Automotive News – sub. req.]


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  • 25 Comments
      • 4 Years Ago
      And the delay comes also from Ford suppliers like Thyssen that can not keep up with production because they can not buy a machine spare part directly from a supplier when needed. How about that?
      • 4 Years Ago
      I saw one of these on the street yesterday. Same color as the pics on this article. It's a really good looking car in person!
      • 4 Years Ago
      Don't want delivery of your new car to be delayed? Don't buy a car that's made in Mexico.
        • 4 Years Ago
        You really want to start that?

        There is a long list of vehicles that are made in Mexico from different manufacturers. The same could be said about vehicles made in Canada, Japan, Timbuktu, or any other country for that matter. All countries could potentially have weather related delays or issues.

        Ignorant comment.
      • 4 Years Ago
      Did anyone ask customers if they wanted to pick up their cars in Mexico? Its like European Delivery from BMW only slightly dangerous.
        • 4 Years Ago
        Going in - yes. Coming out - nope.
        • 4 Years Ago
        I just pictured some guy sneaking across the border into mexico to get his Fiesta.

        Hey, at least we don't have to worry about anyone asking for his papers right? oh wait.
      • 4 Years Ago
      $50 may seem small, but Fords PR is on a roll, this should be a great way for Ford to improve their customer service as well as customer relations
        • 4 Years Ago
        I know they must be on a roll, I checked 4 different Ford dealers and have yet to see an SES hatchback on the lot even though online inventory indicates stock on hand. I suspect there will be a lot of people waiting. On an unrelated note, it seemed 9 out of 10 SES hatches were equipped with the automatic. For some reason, I am curious about this car. Oh, it must be the 40 mpg and the fact I drive about 30K miles a year.
        • 4 Years Ago
        Big deal 50 dollars... how about waiving the delivery/shipment charge would makes sense.
        • 4 Years Ago
        The amount of press and positive image they get is just a small part of their advertising budget. Cheap price to pay.
        • 4 Years Ago
        @iomtt: In this instance, the online reservation process was not only for-real, but worked like a charm. I put my reservation in on the 1st day back in December, worked up my order at the end of April, and drove off the lot with my SES hatch a little over a month ago. (3rd in my county, 2nd from my dealer - only because someone bought the other right off the truck.) And not only did I get the $50 MC (2 tanks of gas FTW!), but I got a rebate on the SYNC system for putting in a reservation.

        If anyone's looking to get the 2012 Focus next year, keep your eyes open - given Fiesta's success, I'm sure they'll do online reservations for that model too.
      • 4 Years Ago
      Good things come to those that wait.

      You can't blame Ford for the weather, l would have like to have seen Ford produce the Fiesta in Detroit though. How many unemployed Americans are there?
        • 4 Years Ago
        Write to your congressman and tell them to work on trade reform then. The Fiesta being built in Mexico is less about saving on labor costs and more about being able to import it into South America without tariffs that would make the pricing uncompetitive.
      • 4 Years Ago
      I saw one of these on the road yesterday. It was a hatchback in that sort of plum looking color. Not a bad looking car at all. It's not as small as I was thinking it was going to be.
      • 4 Years Ago
      I saw a new green Fiesta on the road the other day. Looks terrific. Kudos to Ford!
        • 4 Years Ago
        I saw a sedan in that green. I'm not a sedan fan, but that one looked sharp.
      • 4 Years Ago
      Steven Ewing....just a lil correction...Trop Storm Bonnie fell apart and went towards Louisiana. Alex and TD # 2 went into Mexico. I know for two reasons. One, I am a weather fan and went to school briefly for it and two, both systems gave us some good rains here in the Houston area. If you ever need any weather info, I am your man. lol.

      And that is good Ford is giving them something, even tho it was not their fault.
      • 4 Years Ago
      I saw a truck full of Fiestas on the Pennsylvania Turnpike, so they're coming!
        • 4 Years Ago
        Thx! That is very helpful.


        not
      • 4 Years Ago
      But...but...but...I thought all Ford cars were made in the United States of America, why are they making them in Mexico!?

      /sarcasm.
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