• Aug 6, 2010
2009 Chrysler 200C concept – Click above for high-res image gallery

Following the recent news that Chrysler will re-hire 900 workers and add a second shift back at its Sterling Heights, MI assembly plant comes word that the next-generation replacements for the Sebring and Dodge Avenger will be produced there. Supposedly, Fiat had plans to build the cars in Turin, Italy along with the Alfa Romeo Giulia, but could not reach a suitable agreement with its unions on work rules.

The idea of building the mid-size sedans in Italy for export to North America seemed highly implausible anyhow. The family sedan segment is among the most competitive in this market and pricing pressures are tough enough without factoring in exchange rates. Most of the Toyota, Honda, Nissan, Hyundai and soon even Volkswagen mid-size models are or will be built locally in order to keep costs down. Regardless of the reasoning, according to Automotive News, it now looks like the new sedans will be built in the plant north of Detroit on Fiat platforms beginning in 2013.



[Source: Automotive News - sub. req'd]


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    • 1 Second Ago
  • 38 Comments
      • 4 Years Ago
      I scream "Mopar" till the day I die!!!!!

      But even I got to admit.. without the logo I wouldn't even guess that would be a Chrysler
      • 4 Years Ago
      just let the Sebring name die a quiet death please.
      • 4 Years Ago
      (Turin Union)'could not reach a suitable agreement with its unions on work rules.'

      Looks like Unions everywhere like to cut their nose of to spite their face.
        • 4 Years Ago
        i've seen this car somewhere. Kia Cadenza?
        • 4 Years Ago
        With todays unemployment report we need every job we can get.


        -131,000
      • 4 Years Ago
      Sound design with mass market appeal.
      • 4 Years Ago
      There is a working assumption here that Chrysler will exist in 2013. Bold maybe?
        • 4 Years Ago
        It's not an assumption. It's a guarantee. Chrysler in some form will still be a nameplate in 2013. Even if it fails to revamp its product line, it will probably just be forced to scale back its offerings to just one model: the Town & Country. Chrysler can live with that as long as Dodge and Jeep deliver competitive offerings.

        If you're skeptical, look at Chrysler's international operations. The Town & Country is the only model it mass markets internationally. (It also offers the 300C in limited markets).
      • 4 Years Ago
      That is a nice looking car...

      Take the 2.4L turbo that was fitted to the Caliber and you got a winner on your hands. Don't forget to execute an proper interior!
      • 4 Years Ago
      1) The Sebring name is tarnished. Wanna show a new direction...DROP IT!

      2) 2013 for a build date? That is an eternity away in this industry. By 2015 it will be eclipsed by other company's designs which will appear fresher.

      To quote Johnny Mathis (ugh, I know... but I'm at a loss for song artists).... "Too Much, Too Little, Too LATE!"
        • 4 Years Ago
        besides, look at the side view of the 200C and compare it to the same view of the current Sebring. They're pretty darn close. The 200C has much better surface details, and the C-pillar flows nicely into the quarter panel, but the basic proportions are almost identical to the Sebring. I'd assume even with the platform requirements it should be possible to get close to the 200C look on the current underpinnings.
        • 4 Years Ago
        there's a poster on the Allpar forums who works at SHAP and says otherwise. I put more stock in that than what you "heard."
        • 4 Years Ago
        "2) 2013 for a build date? That is an eternity away in this industry. By 2015 it will be eclipsed by other company's designs which will appear fresher. "

        The (much needed) redesign of the current car is slated for this year. The article is about the Fiat-based replacement which is a couple of years off. word has it that this year's refresh actually strongly resembles the 200C concept.
        • 4 Years Ago
        It's a scheduled INTERIOR refresh this upcoming year last I heard.... and I'm sticking to it. No other so-called "redesigns" scheduled EXTERIOR-wise until the RE-DO seen above. Refreshs tend to be tailight, grille, bumper shape related using the existing platform to keep costs down. The company is in NO shape to be doing essentially back to back changes on a car which gathers most of it's attention from the rental car sector. I stick to my post.
      • 4 Years Ago
      In all honesty, the 200C concept was a hit from the moment Chrysler introduced it and should have been built a few years ago. Now they have a benchmark in the family sedan segment to contend with that no one thought possible, in the form of the Hyundai Sonata. If they bring this to market it has to have every element in place from styling to fuel economy to pricing. The article mentioned it would arrive on a Fiat platform, which means FWD with AWD adaptability. This car has to be light and since the bar is still being set with Hyundai introducing a 2.0T, that bests most V6's in the category, they have their work cutout for them. It's a beautiful design and if they create the right interior, it'll be phenomenal. Take a few cues from the luxury marques and actually put some thought into the quality of the car before putting out on the market.
        • 4 Years Ago
        problem was that the 200C "EV" concept, along with the minivan, Patriot, and Wrangler "EV" were little more than a desperate BS attempt to make it look like they had something- *anything*- cooking. Marchionne himself rubbished them, as Cerberus was showing stuff that they had no intention or ability to actually sell.
      • 4 Years Ago
      Oh man that's a beautiful car.
      • 4 Years Ago
      Build it EXACTLY as shown, and put my order in now..
      • 4 Years Ago
      According to an article I read on-line Fiat/Chrysler is supposed to be changing the name from Sebring to Nassau, which was the name of a concept car, because of the damage to the Sebring name. Didn't keep them from slapping the Charger name on a four-door sedan even after the Charger name had been put on a 2.2 liter hatchback during the Iacocca years. The name they need to lose is Avenger. If nothing else, call it a Dodge Dart.
      • 4 Years Ago
      This is a very nice, clean-looking car.
      When it comes out I will definitely consider it.
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