• Jul 15, 2010
Come August 23, GMAC's auto lending business will be brought under the Ally Financial banner. While GMAC had already rebranded its other financial divisions, the auto business still went by GMAC. The move continues GMAC's distancing itself from its General Motors mothership, and if we read more into it, this could make it even clearer that Ally has no interest in returning to majority ownership by the automaker (GM still maintains a small stake in the company post-bankruptcy).
In its announcement, GMAC said it would continue to finance GM, Chrysler, Saab and Thor Industries buses and RVs, and that the name change would allow "the company to invest in a brand it owns while continuing to grow" the business of "serving dealers and their customers." As long as those customers aren't subprime, at least.

[Source: GMAC]


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  • 16 Comments
      • 4 Years Ago
      A name change makes sense - there is something a little wierd about financing your new Dodge through "GMAC."
        • 4 Years Ago
        Agreed.
        • 4 Years Ago
        Yeah, it always feel weird having to write my mortgage payment out to GMAC. Especially with two Fords sitting in the driveway.
      • 4 Years Ago
      Yeah, I've known this for the better part of a month. Granted, we do most of GMAC's outsourced HR and I run the servers that all those web apps run on. I've seen the new Ally logos and changed all their URLs and what not a few weeks back now.
        • 4 Years Ago
        Can you hook me up with a job in there?
      • 4 Years Ago
      I'm afraid I might get them confused with Alli, the fat blocking drug that leads to "unintended greasy discharges". Always make sure you're wearing clean underwear when doing business with Ally.
      • 4 Years Ago
      Oh great... now the ally TV spokesman can stop duping all those little kids & switch to their parents, eh???!!! :) :)
      • 4 Years Ago
      ...and the sheeple will be none the wiser
      • 4 Years Ago
      ally.... sounds a lot like enron, some concocted name destined for failure.
        • 4 Years Ago
        no it doesn't...
      • 4 Years Ago
      Ally reminds me of back alley, like shady deals.
      • 4 Years Ago
      funny..as soon as I read Ally Financial I immediately thought 'hmm they must be targeting the subprime market with that name' oops guess not
        • 4 Years Ago
        So you can get a loan and lose weight?
      • 4 Years Ago
      Had no clew that ally was part of GMAC until now. I guess now I know how they had all that cash for their commercials that run constantly-- the government lost billions on GMAC and will never get a dime back-- unlike with GM. (hopefully).
      • 4 Years Ago
      I've been making a joke about this in here for MONTHS now and you guys just found out about this.



      • 4 Years Ago
      I hope a new name brings a new change in attitude towards their dealers because they are using some strong arm, anti-business tactics. They need to be encouraging their dealer's business instead of hindering it.
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