• Jul 6th 2010 at 8:59AM
  • 17
Quite a few automakers have had success with certified pre-owned used car programs, and now Mazda is jumping on board by offering a CPO plan of its own. After all, used vehicles that have passed a rigorous inspection are more attractive to potential buyers, even though certified cars commonly carry a heavier price tag than their non-inspected lot mates.

Mazda is offering its CPO program on all 2006 to 2010 model year vehicles with less than 60,000 miles. Depending on the auto's age, certified used cars will offer the remaining balance of Mazda's warranty, or will be sold with an additional 12-month/12,000-mile comprehensive warranty, as well as additional seven-year/100,000-mile powertrain coverage. What's more, Mazda offers roadside assistance on its CPO vehicles.

Expect the certified pre-owned program to make its way across the vast majority of Mazda dealers in the United States in the coming months. For the full details, hit the jump to read the release.

[Source: Mazda]
Show full PR text
Mazda Announces Launch of Certified Pre-Owned Program

IRVINE, Calif., July 1 -- Mazda North American Operations (MNAO) today announced the launch of a NEW Certified Pre-Owned (CPO) program designed to maximize the value of a pre-owned Mazda, ease customers' pre-owned vehicle buying experience and lower customers' cost of ownership. Under the program, Mazda dealers will follow a rigorous multi-point inspection and reconditioning program to ensure that Certified vehicles are as close to the quality of a new car as possible, and Mazda will offer warranty protection over and above any existing factory warranty.

All 2006-2010 Mazda cars, SUVs and trucks with less than 60,000 miles are eligible for the program, as long as they meet the rigorous standards for quality.

"Mazda's new Certified Pre-Owned program is designed expressly to make the process easy and affordable for customers shopping for a high-quality pre-owned vehicle," said Ron Stettner, VP, Sales, for MNAO. "As Mazda was recently recognized by ALG for holding one of the highest residual values in the industry, our new CPO program allows us to provide a never-before-offered level of warranty security that goes with the value for money already packaged into every new Mazda."

CPO vehicles will be identified on dealers' lots by point-of-sale materials which will outline the warranty details and program benefits. Every Mazda CPO vehicle will offer either the remaining balance of the factory warranty or an additional 12-month/12,000-mile comprehensive warranty, as well as a seven-year/100,000-mile powertrain warranty. As with all new-car Mazda warranties, there is no deductible or co-pay for warrantable repairs.

Additionally, all CPO vehicles receive roadside assistance at no extra cost, for the balance of the powertrain warranty period, which covers flat-tire changing, battery-jump, lock-out and fuel delivery. The Mazda CPO program is offered at participating Mazda dealerships in the United States.

Celebrating its 40th Anniversary in North America in 2010, Mazda North American Operations is headquartered in Irvine, Calif. and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States, Canada and Mexico through nearly 900 dealers. Operations in Canada are managed by Mazda Canada, Inc., located in Ontario; and in Mexico by Mazda Motor de Mexico in Mexico City.

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    • 1 Second Ago
      • 5 Years Ago
      In my experience, I have come to the conclusion that CPO programs are complete marketing garbage. About 2 years ago I test drove a CPO VW Passat and while on the test drive, I discovered that the automatic transmission was bad (very hard shifts) and the A/C didn't even work. Would have been easy to check since it was over 100 degrees on the day of the test drive.

      I also had another bad experience with a different CPO vehicle from another manufacturer which makes me think that nothing is done to certify a vehicle. The Passat mentioned above was obviously not even driven because there is no way either of those issues could have been missed.
      • 5 Years Ago
      I also bought a CPO Mazdaspeed 6 GT back in Oct '08. With a bit of shopping around I was able to get a CPO car for a similar price to non-CPO. It provided a 3 *month* additional bumper-to-bumper warranty and a rather better powertrain warranty.

      In my case that bumper-to-bumper proved very worthwhile. I had the window switches go on the fritz, a couple of the sensors for the keyless entry/start system needed to be replaced, and I had them perform a TSB on the steering angle sensor that caused the car to throw a stability control warning light. All within that 3-month period. Since then it's been completely trouble free. But the powertrain warranty is nice piece of mind in case this motor which isn't necessarily super durable gives me any issues.
      • 5 Years Ago
      hmm maybe i can hunt for a ms3 now
      • 5 Years Ago
      I believe Mazda is relaunching its CPO program. It had one in the past. Consider this a refresh of sorts.
        • 5 Years Ago
        Ohh, that explains things. I thought they already had a CPO.
      • 5 Years Ago
      That Mazda3 hatch looks so much better than the new one...
        • 5 Years Ago
        Honestly it looks rather boring to me now, like a Toyota.
      • 5 Years Ago
      There's more to a CPO program than simply inspection. The vehicle must be maintained to a high standard, i.e., brake pads and rotors must be replaced or found to be almost new (measure them!), tires same, all fluids changed or within factory spec (insist that brake fluid be flushed regardless), wheels aligned, wheels not bent (this is a biggie....most alloy wheels get bent easily...spin them up OFF the car!) etc. etc.

      I've been in the shop when Audis have been CPO'd...figure 6-800 in parts alone...an A8 can cost $2K (retail) parts although less for the dealer.

      The best part about CPO is the factory supports it with an extended warranty generally to 100K miles, often twice the new car warranty.
        • 5 Years Ago
        Yeah I'm with Iamanna 70 on this one.

        We had a Maxda dealership in Orangeville that was forced to cease operations by Mazda due to unethical business practices. Mazda only shut them down due to immense public pressure. I wonder how many cars would be included in the CPO program, that shouldn't be, had this dealership been allowed to continue ripping people off. I don't care what a salesman will show you (Carproof or Carfax) or any 1000 point inspection, it's still buyer beware.

        Warranties don't mean crap anymore anyhow especially if you don't have the dealer service the car, heck even if the dealer services the car. If the dealer or manufacturer doesn't want to replace or fix your car, they won't, and baring legal action which they figure most people won't go too, they will get away with it. All they need to do is blame it on something or someone else. The GM bug deflector I had with a three year GM warranty came loose and wasn't fixed as they blamed the Krown rustproofing. Nissan refused to help in the cost of replacing my rotors and pads due to corrosion issues as the car was one and a half years old when I bought it. I only got 25,000 kms out of the rotors and pads. If they don't want to pay, they don't have too, warranty or not.
        • 5 Years Ago
        I think in theory you are correct, but in practice most of the CPO programs are really just warranties. Maybe Audi and BMW hold themselves to a higher standard regarding a "rigorous inspection", but I have my doubts about other manufacturers. I have been on dealer lots and seen cars that are not part of CPO, only to be told they can make them CPO cars for an extra $500-1000. They are just adding the warranty. I am sure they cant do that with ANY car, there are some obvious qualifications such as no major accident history or odometer issues, but things like knowing if the fluids have been properly flushed or the brake rotors replaced?? I doubt it goes that deep.
      • 5 Years Ago
      Or you can ask any question you have about leasing or financing any vehicle there too.
      • 5 Years Ago
      Yeah, I purchased an 06 MazdaSpeed6 GT in 2008 and it's CPO.

      I had the balance of the factory warranty and my powertrain was extended to 7yr/100k miles.
        • 5 Years Ago

        It's from either people modding the hell out of their car and/or not knowing how to drive the car and stomping on the gas (wide open throttle) in higher gears/low RPMs (without downshifting properly) and putting too much stress on the engine.

        I am at 61k now and the only the only issues I have had were:

        #1 - the variable valve timing lockout that wouldn't function properly at a cold crank.

        #2 - had to replace the high pressure fuel rail, something that was evident in the earliest examples of the MS6.
        • 5 Years Ago
        Ugh, so jealous - that's a gorgeous car.
        • 5 Years Ago
        @akboss Not when the piston rods start punching holes in the block after 50-60k.....
        • 5 Years Ago
        I work at a Mazda dealer. Most of them failing ARE modded (slightly, CAI, BOV, Exhaust), but some aren't, and have been failing during steady state cruising on the highway (so says the little black box).

        Might be on the way home from the racetrack..... but whatever. Even one of our master techs sold his because it ran out of warranty and he had one of the early build cars.

      • 5 Years Ago
      if you would like to post your lease takeover in another site where people go to ask questions about financing and leasing. It should get you more exposure. Just go to http://www.carfii.com/AskTheExpert/ to post.
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