• Jul 5th 2010 at 9:28AM
  • 49
A Hyundai Genesis sedan spotted in South Korea appears to have given up the model's 2011 secrets, with a mix of minor as well as substantive elements applied to the new car.
In the former category are items like newly sculpted skirting, LED headlamps and more chrome trim. In the substantive column we have that 5.0-liter, direct-injection V8 with 429 horsepower and an eight-speed automatic. They're good tweaks for a dark-horse sedan that's already an IIHS Top Pick at the best price-to-reward ratio around.

Nevertheless, we have to chide Hyundai for holding back on the originality. When the car was first introduced, we were told that its somewhat collated-from-other-cars styling was to give it a firmer basis for acceptance. To refresh the car with a BMW-like shifter and 7 Series exhaust tips (or Lexus, take your pick) comes off as a kind of design torpor that we know Hyundai is above – at least when it wants to be.

[Source: The Car Blogger]

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    • 1 Second Ago
      • 5 Years Ago
      I drive a lexus, and i would consider buying this car, but i will not deal with a bunch of sales people asking
      the same stupid question! What do you want your payment to be. If a person is looking at buying a 40K plus automobile they should have that covered. I would expect the same level of service that I get a lexus.

      Hyundai dealers are required to build a separate facility for the Genesis and Equus line, At least that was the statement made by Hyundai, however they did not give a time frame for this to happen. This is a very
      nice car.

      just my 2cents.
      • 5 Years Ago
      Automakers copy each others styling cues! Who knew?
      • 5 Years Ago
      Remember, the Lexus is a wannabe BMW.
      • 5 Years Ago
      its hard to design nice exhausts.

      Every luxury car should ahve LS exhaust and hyundai knows this well.

      Look at the TL's exhaust...sure its original but god dam its fugly. Did the 7 series copy LS too?

      The S-class's exhaust look a bit cheap to me. But the S is my fav in this class despite having the worst exhausts.
        • 5 Years Ago
        Wanting overly fancy exhausts is like asking the hooker on the street to put lipstick on her anus for you.

        A plain downward facing pipe discreetly hidden behind the fascia is more than enough.

        Trapezoidal aluminum castings either hanging free or built into the bumper are just worthless glitz. Foul and tacky.

        Although I will admit, for better or for worse, that's the design trend these days.
      • 5 Years Ago
      this looks like a Lexus ls 460, and the engine is very similar to the ISF 5.0 v8 which produce almost the same amount of horse power.
      • 5 Years Ago
      Not saying that it's a copy because there are some items that are VERY similar, but if they can copy an LS460 or a 7-series with a savings of $30-40,000 then knock yourself out Hyundai!

      What's next? Are people going to say they are copying the Bugatti Veyron 16.4 because they both have four round wheels? There's only so much you can do with a wind cheating box and eventually, everything is going to be a copy of something.
      • 5 Years Ago
      The 2011 5-series stole its front bumper from the Genesis coupe.

      How is Hyundai the bad guy, again?
      • 5 Years Ago
      I'm still waiting for the next generation that will hopefully erase this derivative crap and go with Hyundai's own "Fluidic Motion" scheme. Seems like a bit of corporate misplanning to me as they could have debuted their new design scheme AND their Genesis subbrand with one absolutely killer vehicle rather than releasing this visually meh (but mechanically awesome) Genesis right before updating their Sonata with the new design. To me, the Genesis just looks much too outdated next to the new Sonata.
        • 5 Years Ago
        There was a Fluidic Sculpture-type Genesis concept a while back. Unfortunately, Hyundai is right about the whole "it's easier to accept the familiar" thing.

        On the upside, with Hyundai's reputation firmly on the upswing there's a better chance we'll see a more unique next-gen Genesis. It also would be interesting to see what Kia does if it gets the Genesis platform. Last month the new Kia K5/Optima dethroned the new Sonata as the best selling family sedan in Korea.
      • 5 Years Ago
      The Genesis may have been derivative but it was a great looking car. The problem with these changes is that not that they make it look more derivative, but that they make it look worse.
      • 5 Years Ago
      Can't beat them.. join them

      wait a min.. what compete with the 7-series

      The Genesis or the Equus ?
        • 5 Years Ago
        Anyone who doesn't admit the Genesis is a cheap copy of the LS460, IS FOOLING THEMSELVES or a rabid FANBOT.

        Look at the new Exhausts for God sakes... Front Profile is the same too. Its pathetic.
        • 5 Years Ago
        both 7 series and LS has them. who started the trend? why blame all on hyundai?

        • 5 Years Ago
        That's what we all said about Korean TVs, VCRs, CD players, cellphones, refrigerators, computers, etc...copycats of Sony. Guess what, now Samsung, LG, they are kicking everyone's asses...so instead of being critical, I would embrace them, cause before you even know it, you will be driving one. You will be saying how great they are, far after you have forgotten that one day not long ago, you were critical of them.
        • 5 Years Ago
        all the square block tail light looks better with the white strip on top.. 2002 Acura TL has that too.

        nothing wrong with doing what makes things look good.. people looks generally better when they are generally skinny (not down to the bone). and that fact will prob never change.

        Just people a good design was used on a particular car before.. that does NOT mean keep using that design is a bad that.... people need to set this straight in their brain.. otherwise we will just keep getting more and more hideous cars like current Acura or Subara..... good thing US Ford is back on the right track while everyone else decided to take its path.. what a irony..
        • 5 Years Ago

        I'm really sorry... but I gotta disagree with you. Saying Genesis Sedan knocks off LS460 seems like the Kia Forte vs Honda Civic argument to me. Kia Forte may had the similar basic design concept as the Honda Civic, but spearheaded by Peter Schreyer, it was far superior in the execution of the style therefore much better design than Civic in the end. I'm comparing Genesis vs LS460 face to face right now. Do they both have the same basic design concept? Yeah. Should Hyundai in a few years move in to their recently found design language "fluidic sculpture?" Yeah. But, as I'm looking at from every grill, every headlight, wheels, front and back... I can confidently say LS460 failed in comparison to genesis in execution of that luxurious style - Genesis had much more of a smoother, luxurious looking from the grill to back light in the exterior (Interior I'll give the superiority to LS460, but its not fair to compare 40 grand vehicle interior to 70 grand vehicle interior), whereas LS460 is bland, squarely, and uninspiring in the design.
        • 5 Years Ago
        NO! A Korean car company copying? I am S H O C K E D!
        • 5 Years Ago
        these tips are usually round or lexus style rectangle? should Hyundai go with a triangle shape, instead?
      • 5 Years Ago
      Hyundai is copycat junk. Why is anyone surprised?
        • 5 Years Ago
        They used to have more originality in their designs, even though they sucked. Now they copy other companies designs but look like the generic version.
        • 5 Years Ago
        You'll be a great business leader one day with that kind of mindset.

        Why take the risk of designing a car that have the potential for slow sales for being "different" and "unique", when you already know a proven design theme/trend is getting consistant and growing sales?

        Now, imagine billions of dollars are riding on the next redesign. If you were really in the hot seats, I'd imagine you would make a similar decision. Its because your job and your livelihood isnt at stake here, that you make these claims.
        • 5 Years Ago

        You obviously haven't been out of your house in about 10 years.
      • 5 Years Ago
      Borrowing design cues from others was necessary for Hyundai to break into the segment.

      It is a little disappointing to see them borrowing more cues in their update rather than moving away from that. I look forward to seeing the next generation's styling focus.
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