• Jun 22, 2010
2011 Subaru Impreza WRX STI – Click above for high-res image gallery

Subaru has released pricing on its non-turbocharged Impreza models (which doesn't include the pictures WRX STI, sorry), and you'll be glad to know that your procrastination has been rewarded. Straight from the house that wears The Pleiades: "Pricing for the 2.5i, 2.5i Premium and Impreza Outback Sport are held to 2010 model year levels." That means the base 170-horsepower Impreza 2.5i sedan holds steady at $17,495, so too the Impreza Outback at $19,995 and everything in between, while the five-door hatch garners a slight premium at $17,995.

On the color front, although Subaru has dropped Newport Blue, and in its stead two hues have been added: Marine Blue Pearl and Sky Blue Metallic. Additionally, there are a couple of monotone paint options for the Impreza Outback Sport, and a couple of trim packages have been reworked and discounted. Follow the jump to read all about it.



[Source: Subaru]
Show full PR text
Subaru Announces Pricing for 2011MY Impreza Model
- Starting price held for 2011MY -


CHERRY HILL, N.J., June 18 /PRNewswire/ -- Subaru of America, Inc. today announced pricing for the 2011MY Subaru Impreza (non-turbo) models. Pricing for the 2.5i, 2.5i Premium and Impreza Outback Sport are held to 2010 model year levels.

Subaru of America continues to enjoy record sales after its best-ever sales year in 2009, with sales up 40 percent year-to-date. The Subaru Impreza is also showing a sales increase year-to-date due to its unique blend of fun-to-drive performance, safety and functionality with Subaru Symmetrical All-Wheel Drive technology. The Impreza has been an Insurance Institute for Highway Safety (IIHS) Top Safety Pick for three consecutive years, making it an unmatched value in the compact vehicle segment. The 2011 Subaru Impreza is scheduled to arrive at dealerships in July.

Subaru Impreza 2.5i
The well-equipped Impreza 2.5i maintains an aggressive starting price of $17,495, with the 5-door available starting at $17,995. All naturally-aspirated Imprezas come with Subaru's 2.5-liter SOHC horizontally-opposed boxer engine with i-Active Valve Lift System. This engine puts out an impressive 170 hp @ 6,000 rpm.

All Impreza models feature the active safety of Subaru Symmetrical All-Wheel Drive, Vehicle Dynamics Control and Brake Assist as standard equipment. Two new colors for the 2011MY, Marine Blue Pearl and Sky Blue Metallic, expand the color selection, while Newport Blue is phased out.

Subaru Impreza 2.5i Premium
The Impreza 2.5i Premium maintains its starting price of $18,495 -- the 5-door is $18,995. The 2.5i Premium trim level adds alloy wheels, a leather wrapped shifter and steering wheel and audio control switches on the steering wheel.

The audio system for the 2.5i Premium and Outback Sport models is upgraded for the '11MY and now includes standard Bluetooth Audio Streaming, Bluetooth Hands-Free Connectivity, standard USB port with iPod control capability, a single-disc CD Player with MP3/WWA capability and six upgraded speakers.

The Special Edition Package on the Impreza 2.5i Premium is renamed the Power Moonroof Value Package for the '11MY and still includes the All-Weather Package, fog lights and power moonroof for just $500, a retail value of $1,850 resulting in a generous $1,350 discount.

Subaru Impreza Outback Sport
The Outback Sport maintains its attractive starting price of $19,995 and includes items such as standard 17-inch alloy wheels, raised suspension, fog lights, All-Weather Package and a cargo tray among its many upgraded features.

New for the 2011MY, Camellia Red Pearl and Sage Green Metallic will be offered as monotone exterior colors on the Outback Sport. Obsidian Black two-tone, Marine Blue two-tone and Steel Silver two-tone complete the Outback Sport color line up.

Destination and Delivery charges for the 2011MY are $725 (Alaska D&D is $875).

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit www.subaru.com.


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 37 Comments
      • 4 Years Ago
      That writeup needs some proofreading.
      • 4 Years Ago
      I own a 2005 and race it......take the interior out for all I care. I didn't buy the car for the interior and I can honestly say that I wouldn't care if it were nicer or even cheaper than it is being described as in this thread. All the dials, gauges, and levers work, which is all I care about.
      • 4 Years Ago
      Did Subaru drop the Impreza GT for 2011?
      • 4 Years Ago
      how is the gas mileage for the N/a impreza's ?
      my friend has a STI and the gas consumption is horrendous. maybe thats just because of his driving though.....
        • 4 Years Ago
        @ kaimonkey

        Dude, what a loser you are. Your bar is completely green, which means that 99% of comments you make are downgraded by other posters. Mine is mostly red, which means most in here love my deep and thought provoking comments.

        I mean how do you sleep with yourself knowing that your bar is so green. I just feel sorry for you. Soon my bar will be so red, even Obama will get jealous.
        • 4 Years Ago
        @Sea Urchin ""I mean how do you sleep with yourself knowing that your bar is so green. I just feel sorry for you. Soon my bar will be so red, even Obama will get jealous.""

        that was good for a laugh so +1, and I hope it doesn't mess up your batting/posting average too much.
        • 4 Years Ago
        wait... youre buying a sports car and you give a crap about how much MPG it gives? Ill clue you and your friend in. Not a lot of sports cars get good MPG. Even if it was his driving, hes doing it right. Putting that pedal to the metal!
        • 4 Years Ago
        Im sure the STI can get some decent gas milage, but somehow the nature of the car leads me to believe otherwise.
        • 4 Years Ago
        Wait, so the RED is GOOD?

        And the GREEN is BAD?
        • 4 Years Ago
        @James:

        I like to think of the bar as a troll-dar. Most normal posters settle down at or above the 50% mark I think...
        • 4 Years Ago
        @ Cody, well yeah, what did you think.

        Odd that my comment above was downgraded, i never thought that it is possible to get half a star so quickly. Hmmm.
        • 4 Years Ago
        Most Subies are pretty hard on gas, a penalty of the AWD-all-the-time philosophy. I recently read a short-term test of a new Impreza 2.5i that averaged 11.5 L/100Km, or just over 20 MPG - for a compact hatchback, that's pretty rough. To be fair I think it was 75% city driving, but still...
      • 4 Years Ago
      Love that they brought back the sedan with wing. As childish/toy-like it may look, I think it's beautiful.
      • 4 Years Ago
      I always thought the Impreza was a well-priced car, but the materials seem a bit iffy to me.
      • 4 Years Ago
      Did they fix the terrible interior?

      Anyone who has ever been in the current generation Impreza knows exactly what I am talking about.

        • 4 Years Ago
        The car looks great!

        ...but the rear end looks like a Saturn Ion.

        Shame...
        • 4 Years Ago
        I find it comical that I made the same comment two months ago when the MY2011 Impreza was revealed and everyone agreed, comment uprated. For some reason, today the story is completely different.

        Subaru fanboys are up in arms this morning!


        @ P.Rico

        I think you could get a bit more for your money. AWD doesn't add $3,000 to the bottom line of a vehicle. They could have at least added some soft touch materials SOMEWHERE on the dash or doors.

        I just don't think the interior is befitting of a $26,000 WRX, or a $30K+ STI.
        • 4 Years Ago
        As the owner of an 08 Subaru Impreza 2.5 (not the WRX or STI), I agree with NightFlight. The interior is rather chintzy. I mean, I really don't mind it that much, but it is bad. The interior of my 04 2500 Silverado is better than this.
        • 4 Years Ago
        as an owner of an '09 wrx, the interior is exactly like what it should be: a little style, tons of intuitive-ness and hard plastic. If you have a problem, get something else. Subaru is not lexus and is most definitely not aiming to be.
        • 4 Years Ago
        I have a '10 STI, the interior is nothing special. It is far from being horrible though, the controls are laid out well and nothing is in an awkward spot.

        I still think a Lancers interior is the low mark for the segment.
        • 4 Years Ago
        I drove a standard '10 Impreza for a few days, and sorry if it offends anyone but the interior was not that good. The plastics were barely above Chrysler-quality, and the car had 2,100 miles on it and already there were several buzzes and rattles in the dash.
        • 4 Years Ago
        I have a '10 STI as well, and I have to agree that the dash and door plastics are pretty hard to the touch. The plastics on the wifey's G8 have a nicer feel to them. That said, the panel-to-panel gap on the Subie is better than on the G8 (and better than my previous Subie, a '05 WRX). Interiors are definitely not a Subaru strong point. But they do wear well.
        • 4 Years Ago
        I own a 2009 Forester XT Limited, and have no idea what you are talking about. My interior is fine, and I been happy with it.
        • 4 Years Ago
        @Peete, actually I would rank the Imprezas and Lancers interior on the same level, both are made of cheap plastics, both are rather driver oriented, Subaru uses a bit more of aluminum color but the overall feel is on the same level as Lancer so no need to make yourself feel better by downing a similar size/similar equipped car (Lancer is a better looking on the outside) with more advanced technology. I still just don't get the phenomenon of Subaru, they make boring looking cars, interiors are nothing special, their selling point is the AWD system which is not even the most advanced, plus they offer an outdated engines with outdated transmissions and people fall for it...
        • 4 Years Ago
        I have to agree with NightFlight about the Subie interiors. The current Impreza is let down by some price cutting choices. Build quality is great but material choices belong in a econobox. Subaru does not just charge extra for the drivetrain in the higher trims. They add creature comforts and bump up the price accordingly for this. Unfortunately they continue to use most of the same bargain basement panels. It is a bit off putting for the price range. Just like the Lancer you can't forget that you are driving in a cross dressing econobox.
        • 4 Years Ago
        @ Berks PA

        So you are saying that the WRX has $7,500+ worth of additional drivetrain enhancements over the base Impreza? The base Impreza was designed for AWD like all Subarus, so you can't tell me they had to go out of their way to fit AWD.

        That price is justified? Get real.
        • 4 Years Ago
        This is true; I sat in a MY2010 Impreza and the interior was pretty awful.
        • 4 Years Ago
        NF, I hear you brother. I sold my '09 WRX recently and never think about it any more. Awful interior!
      • 4 Years Ago
      So....how is it that for all the D3 get ripped on for, Subaru gets to add 'stick on' fender accents? I mean really....stick...on...faux flares...with the exception of the fact that this one actually has real flares (base models dont though).
      Carlos
      • 4 Years Ago
      That car looks hideous as a sedan, at least in those pictures. I'll have to go to my local subaru dealer and see what it actually looks like.
      • 4 Years Ago
      Lemme guess, they are saving the price hikes for the WRX and STI?
      Can't wait to see how much they will want for nav in the 2011s.
      • 4 Years Ago
      Why even bother picturing an STI for this story? Wouldn't a standard Impreza be more apt? Or are they just after a few more clicks?
      • 4 Years Ago
      I'm so glad the bug eyes are gone.
    • Load More Comments