2011 Ford Fiesta – Click above for high-res image gallery

Ford has said all along that its hotly anticipated Fiesta would arrive in dealerships this summer, but an Automotive News report shows that some customers are getting a bit anxious waiting for their new ride. Production copies of the B-Segment compact have been churning out of The Blue Oval's Cuautitlán, Mexico plant since May, and dealers around the country have been placing significant orders for the heavily marketed vehicle. Dealers have even taken cash down payments for over 2,000 Fiestas, with tens of thousands of additional hand-raisers waiting in the wings.

So what's the problem? It appears that some customers thought their Fiesta would have already arrived by now. The Fiesta Facebook page even has customers that are none too pleased with the fact that they haven't yet taken delivery on their little sedan or hatchback. At least one dealer reportedly told AN off the record that he was under the impression that he would already have some Fiestas in stock right now, and that the vehicle hasn't yet been cleared for shipping.

Does that mean that there is some sort of quality issue holding up the launch? Not according to Ford spokesperson Angie Kozleski, who insists that the launch is going according to plan. Kozleski points out that customers have several different ways to check the progress of their vehicle, including a reservations call center and a reservations hotline. Kozleski reportedly told AN that it takes up to three weeks for the vehicles to get from Cuautitlán to the U.S. border, and that vehicles will begin hitting dealerships in the "next several weeks," so if you have one on order, sit tight.


  • SAN FRANCISCO, CA. April 20, 2010 - 2011 Ford Fiesta - The 2011 Ford Fiesta offers 15 class-exclusive technologies, including a 4-inch multifunctional display, SYNC´┐Ż with Traffic, Directions, and Information services, 7-standard airbags and projected 40 miles per gallon. It will be available this summer as a 4-door sedan and 5-door hatchback. Photo by: Sam VarnHagen/Ford Motor Co. (04/22/2010)

[Source: Automotive News – sub. req.]

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