• Jun 17, 2010
Three horsemen of the Revolutionary War – Click above for high-res image gallery

Is there anything more American than taking someone else's hard work and claiming it for our own? Probably not. Maybe it's some sort of collective synaptic impulses left over from our former masters in the empire or some sort of instinctive will to survive at all costs brought about by our ancestors being made to carve out a life on an uncivilized continent. Whatever the reason, it doesn't seem like the impulse will let up any time soon. The recent Chrysler recent Red, White, and Blue soaked World Cup ad is a perfect example. If you need a refresher, check it out after the jump.

In the midst of the patriotic daze brought about watching George Washington behind the wheel of Dodge Challenger, we failed to point out that Chrysler isn't exactly the most American car company at the moment. As Consumer Reports has noted, with Canada owning a full 10 percent of the company and Italian carmaker Fiat holding the reigns to another 20 percent, the company isn't as 'apple pie' as it would have buyers believe.

Then there's the annoying fact that the Challenger itself is built off of a modified Mercedes-Benz platform and constructed in Ontario, Canada. Of course, the same sort of criticism can be leveled at Chrysler's new Jeep Grand Cherokee ads, which, while built in the U.S., also rides on a Benz-derived platform and also shares Italian and Canadian ownership ties.

Still, none of these facts make these ads any less effective, just hypocritical in the most ironically patriotic fashion.



[Source: Consumer Reports]



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    • 1 Second Ago
  • 80 Comments
      • 4 Years Ago
      While I understand the sentiment they are trying to use...

      I have a feeling George Washington would be unamused.

      A company that was bought out by the US Government, the bond-holders equity was handed over to the US and Canadian UAW unions, and then the company was put under the control of a foreign car company.

      Aside from the government malpractice involved, claiming sole US credit is kind of cheap and duplicitous.

      George Washington, as a stern and honor-bound man would not approve of the government's over-stepping the constitution that he and his colleagues created, and worked to ratify. He also would not like that his likeness was then used commercially to portray something other than the truth.

      Likewise, I am not impressed, either.
        • 4 Years Ago
        Agree 100%. Washington and the founders are turning in their graves at what this country has devolved into.

        You basically have a one party system with two factions (Democrat and Republican). One side whips up distrust and hate of the other and visa versa. Meanwhile the elites of this country (both Democrat and Republican) enjoy and maintain power no matter which faction happens to be in power at the moment. What's very telling is 45% of congress are millionaires compared to 1% of the general population.

        The Constitution means nothing to Congress. The courts no longer interpret laws, they write them. There are zero checks and balances going on as they are all in bed together.

        It's sickening and I no longer will support either of these corrupt organizations.

      • 4 Years Ago
      Maybe we could take the amalgam of cultures as what the US really is a mixture of peoples from all over the world and is reflected indirectly in the message!!!
      • 4 Years Ago
      Ok , enough already ! You guy's leave my Challenger and the Dodge boys alone .
      Your all just jealous that your maro's & stang's aren't as masculine as the mighty SRT-8 Challenger .
        • 4 Years Ago
        Ronald,

        By boldly claiming the Challenger finished dead last in every single comparo between the 3 cars shows that you don't know what you're talking about.

        I would suggest doing some quick googling before making another claim like that.
      • 4 Years Ago
      DODGE ROCKS!!!!!! I LOVE that commercial. First time I'm seeing it. AWESOME!!!! Makes me proud to be American. I love this country to my core.
      We better enjoy our freedom while we still have it.
      Say what you want. This country is still the best place to live. AMERICA, THE LAND OF THE FREE, AND THE HOME OF THE BRAVE!!!!!!
      • 4 Years Ago
      @Zach Bowman

      are you saying that if you get a woman pregnant in Italy your kid will be an italian kid?

      IDIOTS...!!! It doesnt matter where it is made, it'ill still be an american car no matter what! thats what having an empire its all about FOOLS!
      • 4 Years Ago
      Who is the DOPE that wrote this blog post? The LX Chassis only contains about 28% of Mercedes engineering. Do you know how much engineering Daimler "borrowed" from Jeep? The Jeep Grand Cherokee was a jointly developed project. It is not a surprise because Daimler and Chrysler were MERGED for a number of years. Why don't you mention what people at Allpar.com have known for years...that the SLS is essentially what the next generation Viper SHOULD HAVE BEEN. That is why there is now a GAP. Benz stole what was going to be the next Viper. Put that in your pipe and smoke it.

      http://www.motorauthority.com/blog/1046235_report-mercedes-benz-sls-amg-was-originally-the-next-viper
      rlbtimberline
      • 4 Years Ago
      Why do liberals hate America?
      • 4 Years Ago
      This commercial is far too awesome to care about the details.

      Sign me up for the Revolutionary Offroading Package!
      • 4 Years Ago
      70% is still good.
      • 4 Years Ago
      A "modified Mercedes-Benz" platform is really pushing it. It has a Mercedes derived suspension, and that's basically it for the "platform". I think it also shares a steering column and seat frame rails on the inside.
      • 4 Years Ago
      Once again I find the authors of these blogs don't do proper research, but rely on hearsay and false information to express their personal prejudice's. The original LX models 2005 +, had front suspension geometry, not hardware, based on the previous E-class front end and shared some minor componentry derived from Mercedes in the interior as well. The Jeep platform IS NOT based on a Mercedes platform but the EXACT OPPOSITE is true, that Mercedes has based its SUV platforms on the new Jeep. Do your research, jack.
        • 4 Years Ago
        That's ok. They probably think that the US government loaned Chrysler money directly from the treasury in the early 1980's to bail them out (actually they just guaranteed loans made by private banks that Chrysler paid back early with interest).
        • 4 Years Ago
        It's a shame that some of these journalist do not have to be responsible for the crap they write.
      • 4 Years Ago
      As has been said, the vast majority of those revolutionary Americans were at best only first or second generation American born. And many were born in Europe. So the ad is just fine.
        • 4 Years Ago
        And we should check to see where their horses were from! I bet not all were American! ;-)
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