• May 26, 2010
2011 Chevy Silverado HD commercial – Click above to watch video after the jump

The 2011 Chevy Silverado HD didn't pull any punches about wanting to beat the competition, but it might just pull everything else. In case you missed any of its maybe-or-maybe-not best-in-class numbers, The General has put together a nifty little animation for you that trumpets all of its heavy duty points. And it does a much better job of it than the Dude Perfect spot did...

However, since it is well known that size matters a great deal in the world of pickup trucks, you can expect Ford and Dodge to be unveiling bigger trumpets soon enough. Follow the jump to see the Transformer-esuqe spot.



[Source: General Motors via PickupTrucks.com]



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    • 1 Second Ago
  • 18 Comments
      • 4 Years Ago
      Most of us don't want or need anything that big, but its a free country. I'd still rather have a Ford or Dodge.
      • 4 Years Ago
      guys make your mind for once, one day competition is good for customer, the next day it is about wieners?
      • 4 Years Ago
      Cool Vid
      • 4 Years Ago
      Awesome commercial. I loved it.
      • 4 Years Ago
      Michael Bay must really love GM cars and trucks.
        • 4 Years Ago
        No no... He loves the paid placement that offsets the cost of making his movies which improves his profit on the movies!

        I think that the Camaro was the perfect car for the starring car-role too! GM probably said "well, well, well, if you want to use the Camaro and we're paying for it, then you have to lose the Mustang completely" Ahh, how money make movies a little less than perfect! Grrrrrrrrrrr
      • 4 Years Ago
      Gee, a work truck trying to out work the competition? Why that IS the epitome of compensation. So are are all the sports cars that keep increasing their power outputs to go faster than the next. All scream insecurity.

      Everyone knows the only well adjusted people on the planet drive basic sedans or minivans.
        • 4 Years Ago
        No, see, the thing is, half these gigantic trucks are purchased by insecure hillbilly blue collar types, purely to impress their friends. They don't tow 10000000 lbs, they tow a snowmobile, MAYBE, a couple times a year. It's pathetic.
        • 4 Years Ago
        The problem there is that those well adjusted people like bland and boring vehicles. Have you ever seen the new Dodger Challenger commerical that start's doing a burn out in slow motion?

        "This car is designed for car lovers, this car is designed to drive by people who don't care about cars."

        Normal people are boring. Get it!!
      • 4 Years Ago
      I expect the next Ford HD truck to basically be a semi.
        • 4 Years Ago
        It already is a Semi.
        • 4 Years Ago
        the F-450-750 ARE Practically Semi Trucks!
        • 4 Years Ago
        They are all huge! Even the F150 is big, but you need big trucks for big jobs so it's fitting.

        This claim by GM seems a little bogus though. On the last post about how GM was boasting more towing capacity on the 2011, I check Ford's site and the SuperDuty towed 3,000 more pounds total. So I'm scratching my head on this.

        I admit, I don't know a lot about towing capacity but I did read published figures, soooooo I don't know what to think. Either way, I prefer the Ford Raptor regardless of the post. LOL I love that truck....
      • 4 Years Ago
      Aside from the video, my very costly and quite painful past of owing several Silverado trucks in the past for my company nearly bankrupted me in repair costs that GM has yet to pay back to me when in fact 90% of all drive train maintenance problems my company had with them were actually recalls that were issued many years later after i had to make the quick decision to switch all of my company trucks to Fords and Toyotas.

      I also didn't really appreciate there lack of customer service from GM, especially when i am being told by 4 dealerships in the area and GM that I don't know how to take care of any of my vehicles and neglect is not covered under warranty, when in fact I am very religious about vehicle care and usage, not just for personal but for business. Believe it or not the Fords and Toyota's, which my company still uses to this day, are still running with very little maintenance issues and the customer service I receive is wonderful from both of them which is also why i continue to give them my business and recommend them to everyone I know looking for solid work horses that the company will stand behind.

      For that bad past, and very costly, experience with GM I will always continue to avoid GM trucks much like a wise person would avoid those typical work at home scams that comes through unfiltered email.
      I still to this day hang up on the 4 GM dealerships everytime they call me back and claim to want my business again, even if they promise me a great deal. Never again. A bad customer experience like that is enough to never make you look back.
      • 4 Years Ago
      Very nice. No irritating "like a rock" music. Very cool CGI. I don't care who buys it, obviously you guys do.
      • 4 Years Ago
      wow, animation nowadays is amazing.
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