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Infiniti Performance Line teaser – Click above for high-res image

Hot on the heels of the recent revelation that Infiniti is working on a duo of new G-based vehicles slated to debut at this year's Pebble Beach extravaganza, we've come across a trademark filing by Nissan North America for "IPL." What's IPL you ask? Infiniti Performance Line, a new catalog of in-house developed upgrades which – according to the filing – will include everything from air filters to cat-back exhaust systems, and – more intriguingly – "automotive engine parts, namely turbochargers and superchargers."

The approach is likely to be similar to how NISMO develops and markets parts for Nissan or, more accurately, Lexus' launch of its F-Sport performance line.

This new line of performance parts will likely be unveiled this August in Pebble Beach and be fitted to the G37 coupe. How extensive the modifications are remains to be seen, but as previously reported, one of the models set to debut will be "performance oriented," and if forced induction is part of the package, we're anxiously awaiting our rendezvous with the modded coupe this summer.


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  • 30 Comments
      random231
      • 4 Years Ago
      it is about time infiniti came out with something like this. they have been going after bmw for the last few years will good success but they have yet to come up with anything that can go against the m division. this might not be that aggressive but it is a step in the right direction.
      • 4 Years Ago
      People are throwing around a lot of "performance division" terms but there is a distinct difference among certain manufacturer's. Toyota TRD makes oem (in-house) aftermarket parts. F sport is put out by lexus, which belongs to toyota of course, but the difference is that that there are actually F sport versions of some lexus cars for sale. There is no such thing as a "TRD edition scion tC" or whatever. Nismo is more along the lines of F sport being that there there have been Nismo Z's and nismo skylines put out from the factory, plus nismo parts available on their own.

      Acura has made type R/type S products, and this is more similar to spec V nissan products, in my opinion..The type R parts are not marketed in the same vein as f sport or trd or nismo parts. Although honda's HFP and Acura's A-Spec is more in line with that sort of marketing strategy.

      Ah, kinda confusing, and there are grey areas, but there is also innovation being brought about, and something like this IPL should be very interesting and a cut above "type S" acura products.

      Of course, i didn't even mention MOPAR, Shelby (or whatever the ford analog would be), versus SRT8, R/S, chevy SS models...ugh...head hurts..
      • 4 Years Ago
      I would like to see a TTV8 car in the works.
      • 4 Years Ago
      yeah...IPL just sounds gay...unless they somehow make the badges look good
      • 4 Years Ago
      LOLOMGWTF Turbo G37S. Want.
      • 4 Years Ago
      Soo... will the G37 now have V8 power to go along with it's V8 fuel economy? I would love to see if these cars are going to perform at the level of Mustang GT or Camaro SS.
        • 4 Years Ago
        The gas mileage is no worse than a 335i.
      • 4 Years Ago
      boosted G37 FTW!
        • 4 Years Ago
        I'd rather have a 400hp VK50 V8 under the G-coupe's hood, and a dual-clutch gearbox behind it.

        G50S -> FTW.
      • 4 Years Ago
      Somehow I don't see IPL selling supercharger and turbocharger kits. The new VQ seems to take to boost pretty well, but warranty and maintenance for a boosted engine would be an issue. I can definitely see them selling basic bolt-ons (albeit overpriced ones) and cosmetic bits.
        • 4 Years Ago
        You can already get supercharger kits from Stillen with full warranty coverage.
      • 4 Years Ago
      interesting...
        • 4 Years Ago
        me too Spartan...and I love it! Even other infiniti owners take a second look :-) Thank Goodness they put the fog lights back where they belong!
        • 4 Years Ago
        Well that's just f'n great. I bought a '10 G37 Sport in April.

        Could be worse. I could have bought a 2010 Mustang GT. I bet those guys feel shafted...
        • 4 Years Ago
        For "big iron" mainframe computer programmers it stands for Initial Program Load. When you IPL a mainframe it's equivalent to re-booting a PC, except that mainframes run a month or more before an IPL is done to install software updates and patches.
      • 4 Years Ago
      I bet they started with Nissan/Infinity Performance Line.
        • 4 Years Ago
        NIPL. sounds good to me.
      • 4 Years Ago
      I'm curious to see how this will be executed. If its anything like Nismo, most of the parts are rebadged offerings from other companies. Some of the bigger items are developed in house, but most of the bolt-on parts are built by someone else per Nismo's specs.

      It would be sweet to see them release an out the door package like the M3 and IS-F for the G-series.
      • 4 Years Ago
      Finally sounds like Infiniti wants to take on the M3, cant wait to see a boosted version right from the assembly line, sounds promising to say the least. The G35/G37 are super popular with super and turbo charging (usually in the 450whp range) so it will be interesting just to see how far they will go with it!
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