Pontiac's throwback appeal to its workers – Click above to watch videos after the jump

"What Americans want to know is you are doing your job." That's what Pontiac had to say to its plant workers with two videos made in the Seventies, when the brand that once built excitement was building up concern over foreign car sales. The message is a simple pep talk at the highest level, but with a riptide of martial tones: if Americans know "you're fussy about installing wiring," then they'll keep buying Pontiacs and we can, essentially, repel the menace.

Obviously, it didn't work. You can have a look at the failed (and at times, somewhat xenophobic) calls-to-action in the videos after the jump.

[Source: YouTube via Sympatico via Jalopnik]

I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.

    • 1 Second Ago
  • 2015 Toyota Highlander
    MSRP: $29,765 - $44,140
    2015 Jeep Grand Cherokee
    MSRP: $29,995 - $64,895
    2015 Honda Accord
    MSRP: $22,105 - $33,630
    2015 Honda Civic
    MSRP: $18,290 - $26,740
    2015 Mazda Mazda3
    MSRP: $16,945 - $25,545
    Share This Photo X