• May 19, 2010
Now that the grave is being filled with dirt for Hummer, everyone previously associated with the former environmental bad boy brand is lining up new gigs. After learning yesterday that AM General, manufacturer of the original military-spec Humvee and civilian H1, will be doing final assembly for the Ford Transit Connect Electric, we have just learned the fate of another member of Team Hummer.

Nick Richards was the communications manager for Hummer over the last several years. The disappearance of his old assignment has left him free to work on the opposite end of the General Motors product spectrum. Nick has now joined the Chevrolet Volt communications team to help push the ER-EV message in the final months leading up to Job 1 in November.

One question that remains unresolved is the fate of former Cadillac general manager Jim Taylor who was made CEO of Hummer last year while GM was trying to find a buyer for the brand. Perhaps Tesla or Aptera is looking for a new CEO?

[Source: General Motors]


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 17 Comments
      • 4 Years Ago
      People who hate the Hummer out of pure ignorance are one thing but to attack a guy who worked tirelessly for the product line and for the thousands of Hummer owners he came in contact with is just classless. The Hummer line went away because GM sucks at managing unique brands, not because of the vehicle or the tree huggers. Frankly if you could afford a Hummer, you easily could afford the gas so that wasn't it either.

      The only way GM will be successful with a car like the Volt is to put these types of dedicated smart people behind it. Maybe I'll buy one to put inside either my H2 or my Humvee.

      • 4 Years Ago
      I wonder what kind of communications he exactly did for that POS Hummer brand. Nice to know a caring, thoughtful business man is now on the Volt team....

      Round two for more BS.
      • 4 Years Ago
      Is he the same guy that contracted CNW Marketing Research to come to the conclusion that a Hummer H2 is better for then environment than a Prius?
      • 4 Years Ago
      So what happens the next time GM goes bankrupt? Another bailout?
      • 4 Years Ago
      Is this Photoshop? What a big head. Makes the Volt look like one of those tiny clown cars. No wonder he liked the Hummer. His face would fit in the window.
        • 4 Years Ago
        They should have went all the way and not even gone for realism... make his head super big.. and have an arm popping out with a thumbs up :P

        I'm for hire, btw :P
        • 4 Years Ago
        I do suspect Photoshop, as it looks like his head is floating a few inches outside the window...
        • 4 Years Ago
        Yep. Bad Photoshop. More like first-grade cut-and-paste, actually.
      • 4 Years Ago
      What a whore. Pick one or the other, I don't care which.
      • 4 Years Ago
      Is that like taking the anti-christ and making him pope?
      • 4 Years Ago
      fuahahahaha.
      The green movement is winning.
        • 4 Years Ago
        "I think it is a bad idea because it basically says "We don't give a flying f#$k about anything, we just want to sell you anything with any message.""

        You don't seem to understand what the guy's job is.

        Fundamentally, he's a salesman. It doesn't matter what he sells, he'll use the same tactics. GM seems to feel confident enough that he's good at his job that they kept him on, and gave him a new thing to sell. His personal thoughts regarding ecology (of which we know nothing) really don't have anything to do with whether he's effective or not.
        • 4 Years Ago
        Yeah, i agree.
        But i think it is to be assumed that these guys have no integrity anyway.. lol
        • 4 Years Ago
        Normally i'd think an ex-hummer guy would be bad for this.. but i think it works out.

        GM buyers are not the greenest bunch, and spoon feeding this technology to them rather than moralizing about zero emissions, oil supply, etc.. will sell these cars to those folks.
        • 4 Years Ago
        I think it is a bad idea because it basically says "We don't give a flying f#$k about anything, we just want to sell you anything with any message."
      • 4 Years Ago
      haha

      I guess nobody posting here would ever do anything "just for the money".

      Here's $100,000 .... bend over please.
    • Load More Comments