• May 13th 2010 at 4:28PM
  • 25
2010 Hyundai Genesis gets crash tested – Click above for high-res image gallery

It's no secret that earning a Top Safety Pick award from the Insurance Institute for Highway Safety will boost a car's street cred, and now the engineers at Hyundai and Mercedes-Benz can stand tall knowing that the Genesis and E-Class sedans have just received this prestigious honor.

Hyundai launched its flagship Genesis in 2009, but the automaker made slight changes to the roof structure for the 2010 model year, which has (obviously) greatly improved the crash ratings. Thus, the Top Safety Pick award only applies to Genesis models built after January 2010. The Benz, on the other hand, has been on sale for decades, but this is the first time that the E-Class has garnered IIHS's top rating.

Hit the jump to read the full crash test results, and be sure to scroll through the galleries below to see high-res shots of the two cars getting smashed.

[Source: Insurance Institute for Highway Safety]
Show full PR text
Two large luxury cars earn 2010 Top Safety Pick award

The Hyundai Genesis and redesigned Mercedes E class, both large luxury cars, earn 2010 TOP SAFETY PICK awards. The award recognizes the vehicles that earn the top rating of good for front, side, rollover, and rear crash protection, and that have electronic stability control, which is standard on both of these cars.

The Genesis was introduced in the 2009 model year. During the 2010 model year, Hyundai made changes to the roof structure to improve protection in rollover crashes. The TOP SAFETY PICK award applies to Genesis models built after January 2010.

The E class was redesigned for the 2010 model year. This is the first time the E class has earned the Institute's top safety designation. Earlier this year design changes were made to the padding in the front and rear doors to improve protection in side impact crashes. The Top Safety Pick award applies to E class models built after March 2010.

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    • 1 Second Ago
      • 5 Years Ago
      now.. lets see if the domestics have picked their game up.
      • 5 Years Ago
      Wow, both cars look like they might be easily repairable, so even after a hit like this, they could be fixed. Good safety and good economics.
      • 5 Years Ago
      Owned a 2005 Mercedes SL500 convertible. Without a doubt, the worst vehicle as it pertained to maintenance, recalls and ongoing trouble. You couldn't give me another.
      • 5 Years Ago
      Kudos to Hyundai.
      • 5 Years Ago
      It appears that the airbags provide more protection coverage on the Genesis.
      • 5 Years Ago
      Judging from the pics, I'd much rather be in the E-class... the Genesis frame looks like it's bent inwards by about a foot, while the E is rock-solid. German engineering indeed!
        • 5 Years Ago
        yea... at first i thought the pic was just an e-class without doors... and then i saw the genesis version...
        • 5 Years Ago
        Isn't the E-Class a good $15k more expensive?
      • 5 Years Ago
      Kudos to both manufacturers, especially Hyundai.

      High safety ratings are never a bad thing, right?
        • 5 Years Ago
        Even though I think the Genesis is a Lexus Ls clone with an S-class interior, It is impressive that the car was designed well enough to earn 5-star crash test ratings.

        I perfer the new Sonata though. Hope it scores high too.
        • 5 Years Ago
        Lol, Hyundai Genesis and Mercedes E class... this article almost looks like its telling us "Now if you want a E class but can't afford one, you know which car to buy as a cheaper alternative." :D
        • 5 Years Ago
        LS clone? S class copy? Nobody will read your crap if you keep saying that stuff. lol
        i know Genesis isn't most original car in the world, but it's combination of ALOT of design elements not just those 2.

        you shouldn't use those cheap words because you sound ridiculous.

        • 5 Years Ago
        S class interior

        Genesis interior

        LS exterior

        If you call that a clone then you should stop reviewing cars. Reviewers shouldn't use words like clone or copy. Genesis has design cues from 5 different brands.

        do us all favor. please stop posting your ridiculous epinion reviews. i just read it, and it's horrible.

        • 5 Years Ago
        michigan boy just effed you in the a nicholi
        • 5 Years Ago
        Michiganboy hasn't "owned" anything.

        the Genesis is an LS clone with a wannabe S-class interior.
        • 5 Years Ago
        Sheesh, you car duds are a bit temperamental, aren't you? Especially you, Michigandud. A little anger management and an enema would be in order for you.

        Mercedes, whose exhaust some of you don't think stinks, BETTER perform well at their prices.
        • 5 Years Ago
        Wow, way to flame someone for offering something to read for free...

        Incidentally, the content of your review is actually pretty good, Nicholi, but it needs a lot of proofreading (getting rid of the apostrophes in your plurals and making the line breaks more consistent would be a good start).

        Epinions is a good forum for honing one's writing skills, and I've known more than one person whose car reviews there have led to eventual jobs in automotive journalism.
        • 5 Years Ago
        Apparently nicholi is blind as a bat.

        The Genesis has more of a BMW look than anything else - due to its use of the Hofmeister kink.

        The S Class clone, otoh, was the Lexus LS430 - esp. from the side/C-pillar and rear.

        W/ the current LS460, Lexus went w/ a more BMW-look, albeit toned downed (which is why the new 7 Series, also toned down from the Bangle 7, and the LS460 look similar from the side and rear).
      • 5 Years Ago
      Can't go wrong with a E class
        • 5 Years Ago
        That Benz looks like it could have been driven home after that hit.
      • 5 Years Ago
      I reviewed the E-class and the E-coupe
      While I'm dissapointed the E-coupe is really a C-class with E-class wallpaper, I knew Mercedes would get safety right on this car. They had too...this car is going to sell far more unites than the S-class, CLS and CL.
      • 5 Years Ago
      Do you have to pay them to get a top rating?
        • 5 Years Ago
        The IIHS is funded by insurance companies - which have an economic interest in the public buying the safest automobiles possible.
        • 5 Years Ago
        Just because you see a report that contradicts what you think, you automatically assume that some company bribed their way in for this result? How pathetic is that?

        For the record, the IIHS is an insurance company funded INDEPENDENT organization. It is even more strict than Federal regulators.
        • 5 Years Ago
        No, you have to make a structure that absorbs crash loads with minimal encroachment into the passenger compartment and good protection of the driver's upper body against direct impact from outside objects, like the hood of another car.

        Sure you can try paying, but bribery does not a safe car make. That's like suggesting one pay off a judge to guarantee that he win a weightlifting competition. That's great, but you still kind of have to lift the most to win.
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