• May 4, 2010
If your head's still spinning from General Motors' decision to pull the Orlando from its domestic offerings, you might want to sit down. According to a report on M Live, things are about to get a little more bizarre. The site names an unnamed source as saying GM will begin building a new small Buick crossover at its Orion assembly plant sometime soon. The company has made it clear that it is interested in Buick snagging younger buyers, and a CUV would be a smart way to do just that.

That's all fine and good, but supposedly the newest product isn't going to be an all-new design. Instead it will be based on none other than the all-new Chevrolet Aveo. GM is already shipping equipment to the facility to begin production on the next-generation compact, and M Live's source has led the site to believe the pint-sized Buick won't be far behind.

Buick is scheduled to unveil its new product plan later this week, which means we'll have a good idea of whether or not we can expect Buick showrooms to get a little more crowded in the near future. Stay tuned. Thanks for the tip, Mike!

[Source: M Live | Image: Bill Pugliano/Getty Images]


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    • 1 Second Ago
  • 28 Comments
      • 4 Years Ago
      it will be based on the cruze, NOT the aveo.

        • 4 Years Ago
        That makes more sense. That would probably be the next Opel Antara. However, I would love to see a quiet, luxurious, Scion-xB competitor.
      • 4 Years Ago
      @The Other Bob,
      did you read the story?
      "Instead it will be based on none other than the all-new Chevrolet Aveo"
        • 4 Years Ago
        "did you read the story?"

        yes. I am saying it conflicts with previous published reports, so it may be wrong. Would it surprise you that a main stream newspaper writes an auto-related article and totally screws the facts?
      • 4 Years Ago
      So wait, Chevrolet can't sell the Orlando because it already has plenty of people movers? Fine.

      But Buick can sell an Daewoo-based CUV, and a rebadged Cruze? Are these guys nuts? This is no different than idea they had to rebadge the Saturn VUE as a Buick that was promptly shut down after an internet backlash.

      Buick (and Cadillac) should stay upmarket, let Chevrolet worry about everything mass-market.
      • 4 Years Ago
      I see a lot of commenters using the tired old "badge-engineering" argument to proclaim that GM has "not learned anything". It appears as though said commenters have no idea what badge-engineering is.

      • 4 Years Ago
      I hope its more than just another batch engineered Aveo-Buick cross.
        • 4 Years Ago
        I think badge is the word you're looking for... And I doubt it will be a badge job of the Aveo. I have a friend at GM who told me about a year ago that they were working on a CUV that rides on the same platform as the Aveo, but is a different vehicle.
        • 4 Years Ago
        badge not batch
        • 4 Years Ago
        "they were working on a CUV that rides on the same platform as the Aveo, but is a different vehicle."


        Not to belittle your comment Alex, but the whole "different vehicle" makes it soooo much better. The Aveo isn't exactly breaking the doors down saleswise, and it's not exactly the most well put together piece either. I just don't get how GM wants to attract younger, first time Buick buyers with a rebranded Daewoo. With young buyers, buicks already have the reputation as "grandpa's car", so I'd think GM would want to come with something to completely dispell that notion... both in style and quality.

        Don't they get that Gen-X, Gen-Y, or whatever the newest term for young car owner is, is a more savvy consumer?

        People will see through this.
        • 4 Years Ago
        So no Chevy Orlando, but we get a small Buick CUV?

        I guess we should be thankful GM won't be slapping a waterfall grille on the Aveo cars.

        Tho if GM really were segmenting the subcompact platforms, shouldn't GMC do the baby CUV, Buick resurrect the Wildcat name for a little coupe, leaving Chevy with the bread & butter Aveo sedan & wagon?
        • 4 Years Ago
        @The Other Bob,
        did you read the story?
        "Instead it will be based on none other than the all-new Chevrolet Aveo"
        • 4 Years Ago
        The article also says:

        "The company also has hinted at a compact Buick built on the same underpinnings as the Chevrolet Cruze sedan, but has given few details. A similar vehicle is already on sale in China, where Buick is popular."

        This is what will be built there.
        • 4 Years Ago
        "did you read the story?"

        yes. I am saying it conflicts with previous published reports, so it may be wrong. Would it surprise you that a main stream newspaper writes an auto-related article and totally screws the facts?
      • 4 Years Ago
      Wow, GM building cars in the states again, April fools right?
      • 4 Years Ago
      Based on the Chevy Aveo? Oh for the love of God.... !!!! Could they not find a bigger piece of crap to pin their hopes on? because nothing says "quality" like a Buick-badged Aveo.
      Has GM not learned ANYTHING?

        • 4 Years Ago
        You might wait for the new Aveo to come out before you declare it a piece of crap.... just sayin
        • 4 Years Ago
        No.
        • 4 Years Ago
        Nickybeans, you say that "The public has a perception of the Aveo."

        Just because it's on the same platform as the Aveo and may share hardware mounting points, doesn't mean that it will look like an Aveo.

        For the most part, "non-car people" (a.k.a. 90% of car buyers) don't know what platform sharing is anyways.
        • 4 Years Ago
        @nickybeans

        I'm selling clues for 20 internets a piece. You should get one.
        • 4 Years Ago
        "Based on the Chevy Aveo? Oh for the love of God.... !!!!"

        Have YOU learned anything? It'll use the Gamma II underpinnings of the Corsa, just as the mk2 Aveo will, from which this car will be derived.
      • 4 Years Ago
      Ah, why not start now. One word: Cimarron!
        • 4 Years Ago
        It's not badge-engineered. They'll just share platforms.........
        • 4 Years Ago
        Like they know the difference.
      • 4 Years Ago
      I hope this turns out nicely, but holy crap did this post ever raise and dash my hopes in about two seconds. Ever since I'd read about the Orlando not being sold in the States, I'd been hoping/half expecting they'd sell a Buick version here instead. Oh well, I'll still hope.
        • 4 Years Ago
        @Wiggy

        Your spliting hairs. Buick is "entry-level" luxury. I'll be the first to agree that Buick doesn't match up with Mercedes or BMW. But Buick is clearly aiming at the Lincoln/Acura/Lexus market with cars such as the LaCrosse and Enclave.

        Its going to be awefully hard to convince people that a (optioned up) LaCross/Regal can compare to (base) ES350/IS250 if your also selling a Super-mini UTE at mainstream car prices. I am pretty sure that's what Buick was aiming for right? Not the Mini-CountryClub people...
      • 4 Years Ago
      If Buick feels like making new cars, heres an idea
      Take the CTS couple platform. Knock down the price a bit. Fit an exterior reminiscent of 80s G-bodies. (gotta have the square headlights and no nonsense grille). Throw in a bench seat for good measure. Call it a Grand National, or give it a new name. Hell, if only it was that easy.
      • 4 Years Ago
      They should be careful to not taking Buick too downmarket.
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