• Apr 20th 2010 at 8:41AM
  • 20
There's no shortage of ways for an automaker to celebrate a big anniversary. Debuting a pivotal new product – like the new Giulietta – is one of 'em. Commissioning a series of concept cars – like the Pininfarina 2uettottanta, Bertone Pandion and Zagato TZ3 Corsa – is another. And so is hosting a huge rally for owners of its vehicles from around the world. Alfa Romeo, which this year celebrates its landmark centenary, is doing all of this and more.

Come June 26, an unprecedented gathering of Alfa Romeo owners and their vehicles will take place in the marque's home town of Milan, Italy. Some 3,000 participants are expected to join the Registro Italiano Alfa Romeo for the event, which will include a helicopter-filmed rally through downtown Milan, live concerts and the presentation of a sculpture designed by the Centro Stile Alfa Romeo. Details in the press release after the jump.

[Source: Alfa Romeo]
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The greatest ever Alfa Romeo international rally will be staged in Milan on 26 and 27 June

For the Alfa Romeo Centenary celebrations, the Italian Alfa Romeo Register (RIAR) is organising a great international rally for all Alfa Romeo enthusiasts worldwide. Collectors, club members or simply owners of current models are invited. The event, supported by Alfa Romeo, will be taking place on Saturday 26 and Sunday 27 June in Milan, the city where the brand was founded on 24 June 1910.

The enrolled crews - the objective is to gather over 3000 names - will parade through the streets of the centre of Milan on the afternoon of 26 June. A statue donated by RIAR (an association which brings together more than 1500 vintage Alfa owners) and by many enthusiasts worldwide will be presented during a ceremony a few hours before the parade. Inspired by the famous Alfa Romeo 1900 Disco Volante, the statue was designed by Centro Stile Alfa Romeo with the collaboration of artist Agostino Bonalumi. An exclusive dinner and live music show will end the first day of the international rally.

On the morning of Sunday 27 June, all crews will take part in a record-breaking exhibition. Forming a very long line of Alfa Romeos, all bearing the characteristic "Biscione" emblem on the roof, they will parade along the inner lane of the Milan ring road and they will be filmed from a helicopter. Also, guided tours will be organised at the Alfa Romeo Museum in Arese to get to know the brand which has played a leading role in international automotive history at first hand.
The important event will be organised by MAC Group, a consolidated partner of Fiat Group Automobiles for heritage projects.

Enrolling for the two-day event is very easy: simply register at www.alfisti.com and fill in the form in the Centenary section. All users who will register with their Alfa Romeo will receive a "Centenary Kit".

For updates on the rally and on how to take part in this extraordinary event are available at the web site www.alfisti.com.

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    • 1 Second Ago
      • 5 Years Ago
      I wonder how many yards they'll travel before one of them breaks down...
        • 5 Years Ago
        Based on the 5 I own (some for as long as 22 years), and the 7 owned by my inlaws (hubby grew up with them), your comment is more a reflection of bad mechanics who don't understand the cars, and owners who cheap out when servicing them.

        I've driven mine from Southern California to the Yukon twice (3400 miles one way over some rough terrain), with only one problem once due to a bad wheel bearing. That same car has well over 1/4 million miles on the same engine, and visits the race track once or twice a year as well. Burns no oil, leaks no oil, starts every time. That isn't to say maintenance isn't intensive, but the car is not inherently unreliable once you know it's foibles. My inlaws newer Alfas are less quirky.
        • 5 Years Ago
        That's a highly original and unpredictabel comment. Good for you!
        • 5 Years Ago
        Ditto verdegrrl. I have two, 19 and 26 years old, one of which I've put 160k miles on, without any major work, and the engine and transmission have never been touched. I've driven it across large expanses of the US several times and it's never let me down.
        • 5 Years Ago
        Green Girl is right. The more you drive a vintage car the more reliable they become. Vintage cars break down more because of disuse than inherent unreliability.

        The biggest problem with owning an old car these days is finding good quality parts. Most of the NOS stuff is now gone, and the reproduction stuff on the market is often of very dubious quality.
      • 5 Years Ago
      You can tell they are true Alfas since they all have diapers under them.
      • 5 Years Ago
      Too bad Alfa Romeo doesn't have *any* connection with Milan anymore.
        • 5 Years Ago
        only connection is the museum....
      • 5 Years Ago
      Geeze these Italians always copy someone. That white car is not Alfa, it is Russian/Soviet Ziguli.

        • 5 Years Ago
        "Geeze these Italians always copy someone"

        I remind u that the Zhiguli was an ITALIAN fiat 124
        • 5 Years Ago
        I remind you the Zhiguli was an ITALIAN Fiat 124
        • 5 Years Ago
        Go to the back of the room and be quiet.
      • 5 Years Ago
      I like the pieces of board underneath all of them, to catch the oil. :-D
        • 5 Years Ago
        Not sure where I said 40 or 50 year old cars don't leak oil! I'm just saying I like the boards. Can't a guy like a board?
      • 5 Years Ago
      The mechanics in Milan will love this.
        • 5 Years Ago
        Ok, despite yearning for a classic Giulia GTV in my garage, this is funny.
      • 5 Years Ago
      There is no reason even to talk about Russian Ziguli/Lada - they are copy of FIAT 124 which originaly is designed by Pinin Farina and was Car of the year in Europe in 1967 (you could see here http://en.wikipedia.org/wiki/Fiat_124)
      Alfa Romeo at that time is still not under FIAT umbrella but anyway, both cars carry the design clues of same school from the same time (check here http://en.wikipedia.org/wiki/Alfa_Romeo_Giulia).
      • 3 Years Ago
      • 5 Years Ago
      Those are beautiful. I love the designs. It’s really trendy.
      Hostess milano
      • 5 Years Ago
      Hey Sea Urchin! This is a site for car people. People who know Alfas from Fiats.
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