• Apr 13, 2010
BMW M3 Sedan – Click above for high-res image gallery

Between the emergence of the M3 GTS and the Competition Package – to say nothing of the new 335is – there's been plenty of news for fans of BMW's performance-oriented 3 Series. Unfortunately, not all of it is good, as reports indicate that the Bavarian automaker is looking to discontinue the four-door M3 sedan.

Although the current M3 sedan looks poised to continue through to the end of its current lifecycle, sources suggest that the next-gen M3 will remain a two-door (coupe and convertible) affair only. The reason has apparently been cited as lagging sales for the V8 super-sedan, which was highly demanded by American buyers in the previous generation but has failed to live up to its potential in the marketplace. So if you've been eying that M3 sedan on the local dealer's lot but were waiting to see what the next model would bring, now may be the time, hombre.



[Source: eGMCarTech]


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  • 42 Comments
      • 4 Years Ago
      OHHH maybe they should just consolidate the two and make a 4dr coupe ......... (throws up in mouth from typing that stupid term)
      Carlos
      • 4 Years Ago
      If I had my way I'd make it so the M3 were only a coupe. It doesn't make any sense to have a higher performance convertible, it adds weight and lowers structural rigidity.
      • 4 Years Ago
      I love the M3 but i live in a state with snow storms. I am considering buying the 2012 335xi model which is rumored to have 350hp. I'll take it to Dinan and get it to around the current M3's performance plus will be a great daily driver and still cost me $20,000 less.
        • 4 Years Ago
        The M3 is fanstastic in the snow with winter tires.

        The 335xi with a chip will be a great car also, and I am sure you will be very happy with it. But if you go that route, just do not ever make the mistake of taking an M3 out for a spirited test drive. Plenty of people have done that and ended up moving to the M3.

        As for price, you can get a 2011 m3 sedan at Euro delivery invoice + $500 for just under $50k. Even if you option it up a bit, you can come in well under $60k.
        • 4 Years Ago
        I thought you can't slash the price down that much with a car that's not sitting on the lot. Last time I went to the local dealership they don't seem even the slightest interested in letting me haggle down the price on a m3 sedan that's assign a build slot and (obviously) have yet to be built.

        Also, I don't know how widespread the HPFP problem(look up HPFP) is, but considering there's a class action lawsuit against BMW specifically on the HPFP, I'm not sure how wise it is to go with a 335(N54 engine with twin turbo). Go read on the E90 forum and see how the situation is right now.
      • 4 Years Ago
      Interesting development, as almost always the 4-dr sedan is more popular than the 2-dr. I personally would only buy the 2-drs, so not a sad day for me.
        • 4 Years Ago
        Well hopefully it won't live to see another generation...with iDrive. Hopefully the next one that comes out gets back to basics.
      • 4 Years Ago
      I think the only reason it is not selling better is the fact that everyone is broke. If there is no demand for super sedans, what does that mean for the M5? The demographic might be different but no sedan? That is crappy to mostly crappy.
        • 4 Years Ago
        People being broke and dealers still not wanting to come off MSRP on M3 Sedans cause there aren't that many especially with the DCT. I'd bought one a year ago but I don't believe in paying MSRP for any car.
        • 4 Years Ago
        The M3 Sedan is a range completer, like the M3 Convertible. It's no more a volume seller than the Corvette is to Chevy.
        • 4 Years Ago
        The E36 M3 Sedan didn't sell well either back in the late 1990's.

        Dealers were practically giving them away.
        • 4 Years Ago
        You know what sucks? I just realized I'm a niche demographic. DaMn.
      • 4 Years Ago
      Awww, such a pity. I really admire high performance, fun to drive sports cars that offer good practicality and utility as a bonus. I certainly wished I owned one =
      • 4 Years Ago
      I don't know what the news is? BMW only releases the M3 Sedan every other generation. It has always done this. This isn't news at all. I own the current generation M3 Sedan (E90). I love it! I will soon be adding the G-Power super charger to my car.
      E90 M3 > C63 AMG.
      • 4 Years Ago
      I think the M3 sedan's sales are tanking because people who buy sedans are more fickle and don't have the "DO WANT" complex as badly as the coupe and 'vert buyers. If a person's buying an M3 sedan, they're trying to make a decision with some semblence of sense, and right now, it's nonsense to try to and buy one from a BMW dealer. In my experience, the Audi dealers are nicer. Their sales people are more willing to deal with the S4 and RS4.

      And don't even start to compare it to more cars. The C63 costs the same but has the Mercedes badge, always a nice thing to have. And the CTS-V is less money and has more room! The M3 is so expensive, a Cadillac becomes the value proposition! And, face it, if one is worried about the costs of things going tragically wrong, the Caddy's got 'em all beat. I mean, when's the last time you heard of a chevy small block going out?
      • 4 Years Ago
      I owned a 3 series and loved it but the back seat was so small. The car itself is smaller than a Civic. I sold it because it was just too small for the North American market. The only people I see driving 3 series in California are overextended wannabe maxed-out leasers and teenagers. I bought a 545i and even that was cramped in the back.
        • 4 Years Ago
        Comments like these are exactly what kills the really fun small cars. The average buyer always thinks he needs a bigger car, more room, bigger back seat, etc. Thats why the Accord and Camry are the best sellers and have grown so bloated.

        The 3-series IS supposed to be the size of a Civic, thats the point. Its a compact entry level luxury car. Its not a family car, its supposed to be driven by a professional/parent who's spouse drives the minivan or SUV, but they still need some back seat room for the kids or for taking business clients to lunch, but wants something fun to drive every day. At some income levels, the Civic fills that role nicely. At higher incomes, the 3-series does, or should.

        That being said, everyone who said its simply too expensive is right on the money. The regular Civic is around $20k, the Si is around $22-24k... affordable to many people. The BMW should be around $10-12k more. The average buyer would choose an LX or EX Civic, and the Si is for the enthusiast. The regular 3-series should appeal to the same buyer, and the M3 is for the enthusiast. It shouldn't cost over $40-45k tops. But luxury car prices are insane, and people mostly buy them as status symbols. They want people to know they can afford something really expensive, and the manufacturers love that attitude and just keep raising prices. The performance models are an afterthought, and a dwindling market as well. They could care less about making cars we would want. Go to any BMW dealer and check out how many manual trannys are on the lot... its ridiculous.

        I think the M3 STARTS at $52k or so, and the extremely pricey options that us Americans simply cannot live without drive the price into the stratosphere. Very few people will pay $60-70k for a compact sports "sedan", and those that do are usually single professionals who don't need or want a sedan. Thus, the M3 coupe is the big seller. At that price though you can buy so many more desirable "dream cars", I think the M3 is just too plain to compete, regardless of how good it drives. I love the M3, but I would rather have a slightly used Porsche.
      • 4 Years Ago
      I drove my buddies M3 sedan on sunday. Through the spanish mountains near Granada at speed. It was a blast. Very fast and practical too. Gotta love that.
      • 4 Years Ago
      I'm with those above. The problem is the performance gap between the M3 and the 335i is too small. I'm not saying people don't want a high performance sedan, but start with your potential market, subtract those who wouldn't won't accept a coupe instead, and subtract those who wouldn't be content with a 335i sedan, especially if it saves them over $10K. The remaining number is small enough perhaps maybe you can ignore them.
      • 4 Years Ago
      I think the problem may be that the M3 brand is defined as a coupe and convertible, as much as the M5 brand is defined as a sedan only. That's too bad because more choices are always better than fewer. I guess the C63 and S4 will capture those that want a high performance compact sports sedan ... and no manual transmission. :(
        • 4 Years Ago
        I know that looks are 100% subjective, but IMO the 3-series sedan styling is just awful compared to the coupe. I personally find Audi and Mercedes' small sedan styling to be much more attractive.

        Also, I think the RS4 is more comparable with the C63 and M3, and I believe it is available with a third pedal.
        • 4 Years Ago
        Looks are indeed subjective ... out of the three, I find the M3 sedan to be most pleasing to the eye ... and I own a W203 C-Class, so no bias with that judgement. And the B7 RS4 was discontinued after 2008, so we'll have to wait for a B8 RS4 in the meantime.
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