How much would you pay for a 2011 Porsche Cayenne S Hybrid? If you said at least $67,700, then head on down to your local Porsche dealer this fall and someone will be there happy to take your money. That's the price Porsche announced this week during the New York Auto Show as the new, second-generation Cayenne – and the hybrid model – made their North American debuts. The hybrid SUV, Porsche's first, was unveiled during the Geneva Motor Show about a month ago.

$67,700 is quite a premium over the base Cayenne model, but it slots in around the middle of the Cayenne line-up. In addition of the S Hybrid, we will get the Cayenne (starting at $46,700), the Cayenne S ($63,700) and the Cayenne Turbo ($104,800). For your extra money, you get fuel consumption that is up to 23 percent less than previous Cayenne models, Porsche says. Official EPA numbers are not yet available.

The S and Turbo models will be available in July and the base model and the hybrid waiting until fall, showing that the expensive models with either 400 or 500 horsepower (the S and the Turbo, respectively) are a priority for Porsche. Greenies get to wait.



[Source: Porsche North America]

PRESS RELEASE

New Porsche Cayenne and Cayenne Hybrid Make North American Debut in New York

New Cayenne is more sporting and dynamic, more fuel efficient, more spacious and lighter than its predecessor

NEW YORK, March 31 /PRNewswire/ -- Porsche introduced the next-generation Cayenne sport utility vehicle today, including a hybrid gas-electric version, to the North American market during a press conference at the New York International Automobile Show.

Led by the all-new Cayenne S Hybrid, Porsche's first production hybrid, the next-generation Cayenne sets the standard in its class in efficiency and performance. Compared to the previous Cayenne models, fuel consumption is down by up to 23 percent in the New European Driving Cycle (NEDC).

This new Cayenne, like every Porsche, was developed according to the Porsche Intelligent Performance philosophy – more power on less fuel, increased efficiency and lower CO2 emissions.

The North American Cayenne model range will include four models: the 2011 Cayenne, Cayenne S, Cayenne Turbo and the Cayenne S Hybrid.

The S and Turbo models go on sale in July, with the Cayenne and Cayenne S Hybrid in dealer showrooms this fall.
At the press conference, Porsche also announced that pricing for its all-new, next-generation 2011 Cayenne sport utility vehicle will start at $46,700 for the entry level Cayenne.

The new 2011 Cayenne S – with a standard 400 horsepower Porsche V8 under the hood – will be priced at $63,700, while the Cayenne S Hybrid, Porsche's first hybrid production vehicle, is $67,700.

The 500-horsepower Cayenne Turbo, which tops the model lineup, will carry a sticker price of $104,800.

At today's press conference, Porsche also announced that all its models will include a longer list of standard equipment., as well as a new options strategy that includes comprehensive equipment packages that still allow for detailed customization at significant cost savings.

About Porsche Cars North America, Inc.
Porsche Cars North America, Inc. (PCNA), based in Atlanta, Ga., is the exclusive importer of Porsche vehicles for the United States. It is a wholly owned, indirect subsidiary of Dr. Ing. h.c. F. Porsche AG. PCNA employs approximately 180 people who provide Porsche vehicles, parts, service, marketing and training for its 200 dealers. The dealers, in turn, provide Porsche owners with best-in-class service. Throughout its 61-year history, Porsche has developed numerous technologies that have advanced vehicle performance, improved safety and spurred environmental innovations within the automotive industry. The company continues to celebrate its heritage by adding to its long list of motorsports victories dating back to its first 24 Hours of Le Mans class win in 1951. Today, with more than 28,000 victories, Porsche is recognized as the world's most successful brand in sports car racing. PCNA, which imports the iconic 911 series, the highly acclaimed Boxster and Cayman mid-engine sports cars, high-end Cayenne sport utility vehicles and the four-passenger Panamera Gran Turismos, strives to maintain a standard of excellence, commitment and distinction synonymous with its brand
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