• Mar 25, 2010
Arnold Schwarzenegger endorses Zero Motorcycles – Click above for high-res image gallery

California Governor Arnold Schwarzenegger (Republican) has a well-known fondness for motorcycles. Plus, he's also a big fan of the electrification of the automobile. As such, it would seem that Arnold and Zero Motorcycles, California-based manufacturer of some of the best electric bikes available, are a natural fit for one another.

It's not surprising, then, that Governor Schwarzenegger was on hand to promote Zero Motorcycles when he recently announced that his state would be offering a $1,500 rebate off the purchase price of qualifying electric motorcycles. For those keeping track, that means the Zero DS dual sport motorcycle and the Zero S supermoto will now be available to California residents at the price of $7,495 after the $1,500 California Clean Vehicle Program rebate and ten percent federal tax credit.

Said Governor Schwarzenegger:
Zero electric motorcycles are very important technology and this is great for California because this is an ideal place to ride motorcycles... I love the financial side of these motorcycles because they cost less then one cent per mile to operate and you get a 10% federal tax credit plus a California rebate of $1,500. That equates to a 25 percent price reduction making these electric motorcycles affordable for anybody. It's part of our overall strategy to reduce our greenhouse gas emissions by 25 percent by the year 2020.
See the official press release and a video from Zero after the break, and be sure to check out our image gallery below.



[Source: Zero Motorcycles]




PRESS RELEASE:

Zero S and DS eligible for $1,500 rebate through California Clean Vehicle Rebate Program


SANTA CRUZ, Calif., March 17 /PRNewswire/ -- Zero Motorcycles, the global leader in the electric motorcycle industry, today announced its plans for an upcoming "Discover the Experience Tour" across California as its newest state incentive program gets underway. The Zero DS dual sport motorcycle and the Zero S will now be available to California residents at the price of $7,495 after the $1,500 California Clean Vehicle Program rebate and ten percent federal tax credit.

"We could not be more thrilled to be the first electric motorcycle company approved for this rebate in the state of California," said Gene Banman, CEO of Zero Motorcycles. "This new electric motorcycle rebate program is a result of hard work and dedication from the California Air Resources Board. It benefits everyone in the State of California from motorcycle enthusiasts to future generations who will breathe cleaner air."

California customers will receive $1,500 off their purchase of a 2010 Zero S or Zero DS while funding for the program lasts, in addition to the ten percent federal tax credit. Zero Motorcycles will kick off the "Discover the Experience Tour" in Santa Cruz, California, and will continue across the state, visiting San Francisco, San Jose, Sacramento, San Diego, and Los Angeles. Zero's Independent Representatives (IRs) will be offering demo rides of the entire product lineup, including the Zero S, Zero DS, Zero MX and Zero X.

Zero Motorcycles is the next step in motorcycle evolution and represents the ultimate electric motorcycle technology. Unencumbered by conventional thinking about how they design, manufacture and sell high performance electric motorcycles, they are on a mission to turn heads and revolutionize their industry by combining the best aspects of a traditional motorcycle with today's most advanced technology. The result is an electric motorcycle line that's insanely fast and environmentally friendly.

Zero Motorcycles first entered the motorcycle industry in 2006 with the all-electric Drift. In 2008 they launched the Zero X which exceeded all expectations by selling out before the year end. Its success blazed the path for the long awaited launch of the Zero S Supermoto motorcycle last year. Earlier this month, Zero Motorcycles announced the launch of its 2010 product line, including the Zero S, DS, X, and MX. With added power, increased acceleration, and enhanced power pack technology, Zero Motorcycles is continuing the innovation it's known for and taking electric motorcycle technology to the next level.

Consumer financing is available for those who qualify. To schedule a demo ride or find the nearest Independent Representative, go to http://www.zeromotorcycles.com/locator/
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    • 1 Second Ago
  • 39 Comments
      • 4 Years Ago
      Arnold endorses Zero Motorcycles...

      Then drives his hummer back home :P
      • 4 Years Ago
      Hmm, the Brammo bike is cheaper and looks better. I think most guys prefer the simplistic throw back look of the brammo over the dirt bike look of the Zero.
      • 4 Years Ago
      I thought Cali had a huge deficit. How can they afford to give tax breaks to electric motorcycles?
        • 4 Years Ago
        jeff, the state is broke. At what point do you stop spending, giving tax breaks and balance your budget? It's about priorities. If "saving the planet" is a priority in the state, then cut spending elsewhere. It seems to me Cali is more interested in being "green" than making hard choices.
        • 4 Years Ago
        Cali has a deficit because everyone moved there in the housing boom for the sake of moving there but the economic base necessary to support such an increase in population did not increase --- it likely decreased as a result of the dot com bust and outsourcing of manufacturing overseas over the last 10-20 years.
        • 4 Years Ago
        Most (All?) of the ARB's programs are funded via sources (for example automobile registration/gross polluter fees) other than the state general fund so deficit or not they'll still be funded.
        Level4
        • 4 Years Ago
        Throwback 3:27PM (3/25/2010)

        I thought Cali had a huge deficit. How can they afford to give tax breaks to electric motorcycles?

        Thats the whole plan to break the bank in Cali and make everyone resort to living in tree huts, it's an ingenious plan..
        • 4 Years Ago
        Only a tiny percentage of California state budget is spent on electric vehicle rebates - most of the money (60%) is spent on "Social Services" (the dole, nee "welfare" - for families who have been getting free money & free rent for 3 to 4 generations) and "Education" - money which is spent on bureaucracy & bureaucrats - not teachers or teaching.
        • 4 Years Ago
        Saving the planet is a "fluff program"? It costs money to go green - and i suppose you think eliminating toxic waste is fluff? And clean air is fluff? After 100 years of addiction to oil, we are FINALLY turning around and PROTECTING mother earth - so, how is giving folks financial incentives to SAVE THE EARTH wrong? Money created the problem, and it will take lots of money to solve the problem - after all, folks vote with their wallets!
        • 4 Years Ago
        It is a combo. California is ungovernable . . . ballot initiatives tie lawmakers in knots. Can only raise taxes with 2/3 majority. The state does have too many social programs . . . they need to be cut back. Too many prisons. Dems that create too many programs and GOPers that refuse to increase any taxes whatsoever. Both sides are to blame.
        • 4 Years Ago
        Saving the planet is NOT a "fluff program" - do u think National Parks are a "fluff program"? And air pollution controls? And laws against dumping toxic wastes? It costs MONEY to go green - but polluting is CHEAP, which is why it has taken 100 years to finally get OFF our addiction to oil!
        • 4 Years Ago
        jeff, it is a fluff program. There are many other non-green fluff programs. You gave some examples yourself. If CA were to get rid of all of them, they would have no deficit. When times are good again, they can put money towards some of these programs again.

        If CA digs a deeper hole, the programs will eventually die and never return. If CA gets a handle on their finances, the programs stand a chance of returning. Believe it or not, it's more "green" to not spend money on "green" programs right now.
        • 4 Years Ago
        Stuff like this is why they have a huge deficit.

        As I think you and I discussed earlier; if they'd kill fluff programs like this, they'd have no deficit. No other state is in such an enviable position, yet I'm sure Federal tax dollars will eventually be used bail CA out.
        • 4 Years Ago
        CA is just in a deadlock. On side, wants more taxes to pay for the things, the other wants huge cuts. Of course neither is politically popular so we are stuck with what we have now.

        So we are basically screwed until the economy gets better.

        @jeffzekas
        Funding for social services and education is very important for people in the lower class. Maybe you have lived a comfortable life style in a good neighborhood but I've seen first hand how important a lot of these programs are to people. Cuts in education ALWAYS directly means teachers being fired. Do you really think the cuts will mostly affect bureaucracy? Same with social services. Sure there is a lot of fraud, but a lot of people depend on it to survive, and to pull themselves out is not as easy as "trying harder", esp if stuck in a bad neighborhood and in a bad economy (with some of the worst unemployment in history). And you are talking about a lot of older people who really don't have any other option. Both of these areas need reform, but having massive cuts are not going to solve the problem.
        • 4 Years Ago
        Mark, You are correct, but it's hardly unique to California. Every state has those problems.

        California is in a unique position of having more room to cut than other states. Their problem is that the cuts are very politically incorrect, in a state that is very politically correct. I still believe that if CA were to reduce their services (benefits, programs, etc) to what other states provide, CA would have no deficit.
        • 4 Years Ago
        I'll take your word for it, I really haven't spent much time studying California's finances. I think Florida and California got hit the hardest when the bubble burst because they have such a high population of people living there simply to live there. I also agree that if states don't get their finances under control then the programs will eventually fail because the states will fail.
      • 4 Years Ago
      The Brammo is $2,000 cheaper than Zero, and is available at Best Buy - more convenient for sales and servicing. As far as the "incentive" offered by Gov. S - since sales tax in California is now 10% (this includes vehicle licensing "fees"), the $1,500 incentive is actually only $500 - since they ADD 10% ($1,000 for the Zero - $800 for the Brammo) onto the price of all vehicles sold! If Arnold REALLY wants to encourage electric vehicles, he should REPEAL ALL TAXES AND VEHICLE LICENSING FEES on electric cars and bikes!
        • 4 Years Ago
        Brammo: 3.1kWh, 42miles, 13kW, 60mph, 324lbs $7,995
        Zero S: 4kWh, 50miles, 17.4kW, 67mph, 273lbs $8,995

        The zero is more powerful, has more battery capacity, a longer range and it is lighter. The zero is the better bike which has forced brammo to lower its prices. I hope they are both successful, but I know which one I would buy.

        BTW the prices above are after a 10% federal tax credit on electric motorcycles.
        • 4 Years Ago
        @jeffzekas you are wrong. Read the ZeroS order page.

        http://www.zeromotorcycles.com/zero-s-order.php
        • 4 Years Ago
        Hi Paul,

        Well according to MY computer, the price of the Zero S is $9,995, which makes the Brammo $2,000 LESS than the Zero. http://www.zeromotorcycles.com/zero-s-order.php

        BTW, have you looked at either bike?

        I have - both are very well made - and I couldn't tell any difference in acceleration between the two - at least, not seat-of-the-pants - Either bike would be great for commuting (at least when it's not snowing) -

        But hey, two thousand bucks is a lot of money! (you don't happen to work for Zero Motors, do you?).
        • 4 Years Ago
        I'd gladly buy EITHER of these bikes....


        ...if they fricken went more than 60mph! Also, I'm sure that range isn't calculated at a constant 60mph. When someone releases a bike that can reach *actual* freeway speeds, and has a 50 mile range AT those freeway speeds, call me.
        • 4 Years Ago
        "he should REPEAL ALL TAXES AND VEHICLE LICENSING FEES on electric cars and bikes!"

        Achieving that is way more complex than creating a new incentive.
        • 4 Years Ago
        That's actually ..........
        a really good idea.
        • 4 Years Ago
        Calm down!
        • 4 Years Ago
        Actually, repealing taxes on electric vehicles is EXTREMELY SIMPLE:

        "The State of California hereby declares that there will be no taxes or levies placed upon electrically powered vehicles. It is also hereby declared that no fees, levies, or other monies shall be placed upon said vehicles for the purpose of registration or licensing."

        Financial impact: minimal - because NO ONE drives electric vehicles! (I take that back - I have seen TWO pure electric vehicles - on the road - in the last ten years).

        As for the argument: "let's wait until the financial problems are solved" - that could be TWENTY YEARS! Which means: worse global warming, huge fires (due to longer summers), death of the forests, and the world becomes "hot, flat and crowded" ttp://www.amazon.com/Hot-Flat-Crowded-Revolution-America/dp/0374166854
        • 4 Years Ago
        Paul - according to the Zero Motorcycles website: list price of the Zero S is "$9,995" - this, compared to the Brammo, list price $7,995 - for most folks the difference is $2,000 - and both go 60 mph and have enough range for commuting- so, the Zero may be prettier, but the Brammo is a better deal!
        • 4 Years Ago
        On paper, the Zero may be "better" - but in everyday use, both bikes are pretty much equal - Most of us have no interest in kilowatts or figures -what most of us want to know is: 1. Will it get me to work and back? and 2. Can it go freeway speeds?
      • 4 Years Ago
      Interesting how these comments always turn into politcal commentary...

      Back to the bikes-- I've put over 5,000 miles on my Vectrix -- which still rides like new -- and I've also ridden the Brammo, which I liked, but in the end the few extra kWh battery, the few extra kW's in the motor and shorter charging time -- really makes a big difference -- worth the few extra $'s
      • 4 Years Ago
      Frankly, I don't care what political stripes Arnold Schwarzenegger wears. A vehicle that is cheap to run in these times (after a high initial cost) and which could help reduce traffic congestion on the roads, deserves support. There's room for both Brammo and Zero Motorcycles in the market. Both make good products and whoever wants a specific one is welcome to buy it. If you;re lucky to live in a beautiful place like California, and you have a motorcycle of any kind, do go out and enjoy it as much as you can.

      And let those who don't / won't ride a motorcycle for some reason envy you and start a Ford Vs Chevy Vs Chrysler argument instead. :) Happy riding everyone!
      • 4 Years Ago
      Is this within the Governor's power?
      • 4 Years Ago
      I gotta say, the Zero looks cooler.

      And Zero is a California company so I think it is right for Arnold to endorse it. (Brammo is from Oregon.)
      • 4 Years Ago
      Schwarzenegger is a great governor (and I usually hate Fearpublicans).

      His hands are tied, California is almost un-governable...but he has made huge efforts in cutting costs. The people hate him because he had to make tough decisions, but there's no other way.
      • 4 Years Ago
      I'd totally buy this, but unfortunately the safety nazis in the province of Quebec make it impossible to cheaply operate a motorcycle.
      • 4 Years Ago
      That photo looks funny.
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