• Mar 17, 2010
2009 Cadillac Converj Concept – Click above for high-res image gallery

Although previously the subject of some early obituaries, it appears that the future of the Cadillac Converj showcar is indeed at a dead-end. According to Automotive News, a production future for the rakish extended-range coupe has been scuttled due to "priorities and the conviction that the Volt and Ampera will use all available capacity for years to come" – that's according to a text message from General Motors vice chairman Bob Lutz.

Lutz, who is himself retiring on May 1, openly championed the Converj, including telling members of the Society of Automotive Analysts that the car would be built after 2012. Prevailing logic also had the well-received 2009 Detroit Auto Show concept getting the green light, if only because affixing a higher-margin Cadillac badge to its flanks would presumably help GM recover some of its massive investment in the E-Rev technology it shared with the Chevrolet Volt and Opel Ampera. However, in a Bloomberg report from earlier this month, some company managers apparently successfully argued that the business case for the Converj could not be made.



Photos by Drew Phillips / Frank Filliponio / Copyright ©2010 Weblogs, Inc.

[Source: Automotive News - sub. req.]


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    • 1 Second Ago
  • 27 Comments
      • 4 Years Ago
      The Converj is dead, but they are still dumping millions into HFCVs. It continues, ( LOL).
      • 4 Years Ago
      Fools! This was the 22nd century car of the future. Lutz is a Putz!
      • 4 Years Ago
      A text message as a metaphor.
      • 4 Years Ago
      I'm not sure I believe Lutz on that one.

      Maybe it's made secretly in order to wow us when it comes out....I hope.
      • 4 Years Ago
      Thank goodness this car WON'T be built...as a 'Volt-illac'. I'd love to see it on the road with a normally aspirated V6, but not on the Volt platform. Cadillac needs to continue to be GM's erstwhile performance division.
        • 4 Years Ago
        Tourian:
        By sales, Cadillac makes mostly V6s. They have V8s in some cars, but they aren't big sellers. The only big selling V8 is the Escalade and it's not a car.

        You got me on the 320HP V8 I guess, but I got you too, Cadillac doesn't have a 3.5L DI engine, it's a 3.6L DI engine.

        I'm not saying Cadillac sucks, but they aren't competing with BMW strongly right now. They need to kick it up a notch to compete with the 335i (which is 330HP, not 300HP like the 3.6 DI).
        • 4 Years Ago
        @LS7

        If you are going to agree with a troll like Katshot, you should check your facts first:

        "The STS offers a V8 (Northstar), but it makes less HP than the V6 does!"

        That is incorrect. The V8 in the STS makes 320hp which is more then the V6. It also produces more torque then the 3.5L DI. The DI V6s make just over 300hp which is comparable to the I6 twinturbos that BMW has

        So currently, Cadillac offers a V8 in three of its five vehicles, yet you claim they make "mostly V6's". STS, Escalade and DTS are or can be had in V8s. The SRX and CTS can not.

        The CTS is lauded as having great handling and has beaten a comparable BMW in head to head tests, so to say Cadillac has nothing to counter BMW is jus tflat our wrong for the reasons you use as proof.
        • 4 Years Ago
        Well, I think Katshot has a point, even if he's just being snarky.

        Lutz said Cadillac competes with BMW, Buick is the luxury (i.e. Lexus) division. Although the CTS-V competes very well with Cadillac, nothing else Cadillac makes is keeping up with BMW right now.

        Cadillac, inventor of the V12, sells primarily V6 vehicles right now. The Escalade does have a V8, and the CTS-V does exist, but is really too specialized to really move any numbers. Meanwhile, their other big vehicles, the CTS and SRX only have V6s. The STS offers a V8 (Northstar), but it makes less HP than the V6 does! Only the DTS has a V8 standard and it it still makes less HP then the V6 engines and of course is on the way out.

        I'm not the kind of guy who says 300HP isn't enough to move a car, but BMW is. Cadillac probably needs a DI V6 to counter the BMW N55 (3.5L turbo) engine.
        • 4 Years Ago
        Who said Cadillac was any kind of a "performance" division?
        • 4 Years Ago
        @LS7

        You didn't say by sales and 3.5L was a typo.
        • 4 Years Ago
        Are you serious katshot? You haven't heard of (or driven) a 500hp Cadillac lately? Where have you been? Wake up!
      • 4 Years Ago
      Dumped by Maximum Bob via text message. Sick burn Bob, that's what tweenies do....


      Too bad, helluva good lookin' car. Why not put a gas motor in it and call it an ETS!
      • 4 Years Ago
      Who did Lutz text, and how'd we get ahold of this info?
      • 4 Years Ago
      now the Ford-fan and the car-guy in me are in opposition
      • 4 Years Ago
      I'm still waiting for text message confirmation that Maximum Bob's career at GM is dead.

      ( resign you useless old dinosaur, take your Lear jet to the Bahamas and go play golf! )
      • 4 Years Ago
      I say "conviction" in my text messages too.
      • 4 Years Ago
      Dead? Doubt it. Back-burnered is far more likely. Probably depends on just how successful the Volt is. Sharp-looking car though. Personally, I'd like to see it with a gas engine, or maybe even a small turbo-diesel.
      • 4 Years Ago
      Yeah so put the volt out there and after one year redesign it because well, we've already seen it for the last 4 years so as tradition goes redesigns every 5 years right, so just make this the redesign. Sometimes I really gotta shake my head in disbelief at what GM does. This car looks great! WAY better than the volt. What are they thinking?
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