• Mar 11, 2010
Groan. Remember the $350,000 Rolls-Royce Phantom parked in front of a Walmart? Apparently it's not an isolated case. That's right, according to a new survey by TeleNav, most Americans use their navigation systems to find the Arkansas-based mega-store full of cheap stuff that Sam built. The great burning irony, of course, is that most cars with navigation systems are "luxury" products. Though of course that's changing, as navigation systems are making their way into lower strata vehicles and portable units and smart phones offer full GPS at much lower prices.

After Walmart, us Americans are searching for Starbucks, Target, Best Buy and Bank of America, respectively. Full disclosure time. Have we ever used a nav system to find a Walmart? Yeah, once, but we were in Louisiana and in need of spray paint (don't ask). We'll sleep okay tonight. We do, however, wonder how many two-gallon pickle jars would fit inside an Audi Q7.

[Source: AOL Autos]


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 28 Comments
      • 4 Years Ago
      What's Walmart???
      • 4 Years Ago
      I can vouch for this. I currently travel a lot for my job and I'm in different cities and states often, many of which I'm unfamiliar with.

      Often, one of the first things I look for once I get settled in is a Wal-Mart or Target so that I know where to find necessities.

      But, this all makes sense too. Wal-Mart is a common thread across this country, only makes sense that it's also one of the most searched destiniations.

      You can be sure that I'll be looking for a Wal-Mart again this weekend when I find myself back in Louisiana in another city I've never been to.
        • 4 Years Ago
        I can see you using a nav for this. But I think most people know where there at least 2 walmarts.
        • 4 Years Ago
        I'm with you. Any time you're travelling, be it a camping trip in the middle of nowhere to an executive business trip in some far off city, if you need something fast, cheap and disposable Walmart is the answer.
      • 4 Years Ago
      your answer autoblog would be 114 pickle jars.
      • 4 Years Ago
      Should I, or someone be asking... how exactly are these statistics obtained?

      Do NAV systems report their requests to some over-arching entity?

      Receiving GPS coordinates and extrapolating routes to other GPS coordinates that are pre-programmed, is not inherently reliant upon sending out data as to what those coordinates are.

      Cell phone nav that uses internet service to query current information might generate web traffic statistics, but I thought most NAV systems in cars weren't necessarily real-time connected...

      I don't have NAV. Never needed it. I use mapquest or google maps occaisionally, to familiarize myself with unfamiliar locations by aerial perspective...

      But I am not sure that I would really want a NAV system that reports my activities to someone else, without knowing when, why, and how.
        • 4 Years Ago
        Boxer, it looks like cell phone search data only (I actually read articles on occasion).

        I have telenav on my Tmobile phone, but went for something else instead of paying for monthly service.

        They get requests for searches through cell phones. So it's more believable that, of the users that pay for monthly gps searches that are tied to your provider ( I think Sprint uses them too for their paid nav app), then Walmart would be up there.

        Perhaps it would be useful as well to group type of destination...like 'nearest gas station'.

        My standalone program from CoPilot doesn't know where I've been unless I approve sharing that info (doing so helps with route generation I imagine, and for coming up with goofy trends).
        • 4 Years Ago
        "I hear ya! I would never ever have a navigation system in my car."

        You guys assume the only purpose of a nav system is to tell you what road to take when you're on your way to someplace you already know you're going. It's not. The best thing about a nav is the POI. It's awesome when you're out somewhere and needing to spontaneously find a Home Depot, or an auto parts store, or the nearest DQ (or Walmart) and your nav system will tell you where one is. A map can't do that.

        I used to say I had no use for nav in my car until I had nav in my car. Now I consider it a pretty critical accessory.
        • 4 Years Ago
        I hear ya! I would never ever have a navigation system in my car. If I ever get to the point where I can avoid a car that comes with it as standard equipment, I would have it taken out or deactivated. I know how to read a map, in fact, I like maps. Plus, I am really good at following directions from, you know, a real person.
        Remember the movie, Enemy of the State? Yeah, that's how your data is tracked and collected, via those satellites.
        • 4 Years Ago
        Drop the tinfoil hat. The source for this study was cell-phone sat-nav data only- it's in the original article. In-car GPS has no relevance to this story.
        • 4 Years Ago
        @Brian05SEL

        If it is cell phone data only, then it is likely irrelevant, by excluding other forms of navigation systems, and the headline should reflect that.

        Oh, and then the article belongs on Engadget as a cellular industry statistic, or something... this is a car blog, if this has no relevance to automotive installed navigation systems, then it isn't particularly germane.

        And BTW... You'll notice that I don't say that cell systems, nor in-car Nav systems shouldn't be built, shouldn't be offered, or should be banned, only that if they track data, I would want to be made aware of that fact, and make my purchasing decisions accordingly.

        I just said I don't feel the need for planned obsolescence, and lazy mental navigational and situational acuity by having a device dictate directions to me. Thankyaverramuch.
        • 4 Years Ago
        I'm with Boxer. I have no need for Navigation systems. All I need are a road map and a clear set of directions, and I'm already there.
      • 4 Years Ago
      I'm with you. I find myself saying, "Man, that town doesn't even have a Wal-Mart" a lot now.

      That's usually the sign of a town I'm not going to have too much fun in.
      • 4 Years Ago
      I have a Zumo 660 and I tour on my motorcycle alot. There is always something I forget when I am on the road so I have had to find a local Walmart. Hit the subway for a sandwich hit sporting for some ammo and edpending on how long I have been gone maybe some underwear or a clean shirt. They can be good when you are on the road.
      • 4 Years Ago
      Hmm, Don't know about Walmart but I have used my TomTom to locate Best Buy and other "Points of Intrest" while on vacation or when locating an alternative store to the one's I'd been using.
      • 4 Years Ago
      well, at least we know why they have money to buy a Phantom or other luxury car...



      i'm not allowed at stores like wal*mart; i get into fights because i have a problem with idiocy; but, hey - i own a luxury car! so at least i can find one;
      • 4 Years Ago
      I haven't shopped at Wal-mart in nearly 10 years. I practically live at Target, however.
      • 4 Years Ago
      Well it's not too surprising, poor people tend to be stupid with their money. It explains why the ghetto has more expensive cars than upper end neighbourhoods with educated, intelligent people. Because who doesn't love paying interest on a loan for a heavily depreciating asset?
      • 4 Years Ago
      ive never been to a walmart. ever. theres just none nearby close enough here in LA. but plenty of target's though. closest walmart ive heard of is either in the hood in south central, or 30-40miles out east of here, which equals to 1hr of driving in traffic here. no thanks.
      • 4 Years Ago
      I purchased my Garmin windshield-mount GPS unit at a WalMart in a town I wasn't familiar with, but had been to many years prior. I even had to stop and ask for directions to the WalMart on my way to buy the GPS, but I don't think I've since GPS'd a WalMart.
    • Load More Comments