• Mar 9, 2010
StreetFire checks out the Icon FJ 4x4 – Click above to view the video after the jump

The vintage FJ Landcruiser tuners at Icon turn out highly detailed 4x4s with custom-designed suspensions comprised of top-shelf parts, powdercoated exteriors and German military convertible tops. We've sampled the firm's wares before and those details turn Icon vehicles into impressive – if spendy – SUVs: $79,000 gets you a look at the bottom of the barrel, more than $100,000 is needed for a taste of the cream. Are they worth it? StreetFire takes a look at three Icons, and along with our own Jonny Liberman and PickupTrucks.com's Mike Levine, renders the muddy verdict. Follow the jump for all the action.

[Source: StreetFire]


$100,000 ICON FJ 4x4 Thrash


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  • 22 Comments
      • 4 Years Ago
      The upper half looks like stolen from the Wolf Geländewagen.
      • 4 Years Ago
      good lord. A Bronco now? Where's that winning lottery ticket again?
      • 4 Years Ago
      Amazing detail and would be a blast to own but for my money the Ford Raptor would be a great bang for the buck even though it could not do as much.
      • 4 Years Ago
      For that money, I'd get a Cayenne S Transsiberia, reliable German engineering unlike American and Japanese craftsmanship, unmatched off-road capability, and Porsche status symbol. You can have it all.
        • 4 Years Ago
        Even if you could afford to buy a clue you wouldn't know where to begin to look for one.
      • 4 Years Ago
      these things are nice, but no where near $100k + nice.

      • 4 Years Ago
      Pretty lame test! A couple of mud puddles and some little side hills. They are nice rigs but a lot of fluff. Fancy seat covers, lear jet sunvisors and refridgerator door windshield latches don't help you get any further down the trail. For a lot less money I'll stick with my Pinzgauer.
        • 4 Years Ago
        I had a Pinzgauer too, and it was awsome! Still have my little Halinger. I did the offroad scene for awhile even with a old stock Fj40 , but not too many things could stop a modded Suzuki Samauri with Toyota axels and crawer suspension. Light weight and small to get around tight turns in the woods. I had all kinds of stuff on mine and still had fun for less than 10k! Beat it up and tiped it over and had a blast! Still drove it home at the end of the day, no trailer queen for me. Hand built trucks are nice but I would not want to drive them like I did with my lesser models. But if you are a billionare why not give it a try!
      • 4 Years Ago
      Looks pretty good
      • 4 Years Ago
      He said they had MT tires I would say they were AT.
      • 4 Years Ago
      It's nice, but I'd rather keep my already-capable out of the box Wrangler.
        • 4 Years Ago
        Who cares about "hand built" in an off-roader? It's just gonna get trashed anyway. My 06 Rubi Unlimited is reliable, capable, was 1/3 the price to begin with, and it's paid for. I'll take the other 60k and buy a house or something. It'd be like buying a Bentley and taking it to a demolition derby - I imagine it would do quite well, but you'd be feeling pretty stupid even if you won...
        • 4 Years Ago
        People have to understand - these things are hand built and crafted here, not mass produced on an assembly line. Personally, I think they are reasonably priced for what they are, even though I don't have the money to get one.

        They are gorgeous. They will last 30 years at least with minimal maintenance in extreme conditions. They are elegant and simple and yet they are just flat-out awesome.

        The cost no object hypercar du jour is almost $2 mil. This cost-no-object off roader looks cheap by comparison.
      • 4 Years Ago
      Meh, what crap. Why don't people realize that making lighter, cheaper, utilitarian vehicles is a good idea?
      • 4 Years Ago
      I'll take a JK Rubicon Please.
      • 4 Years Ago
      Crazy, you can pick up an old wrangler, rebuild it totally for about 1/4 the price of the Icon.
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