• Mar 4, 2010
Racing with Hot Wheels Custom Motors - Click above to watch the video after the jump.

Remember those Choose Your Own Adventure Books from when you were a kid? Awesome, right? Hot Wheels has applied that approach to a web video promoting its new series of Custom Motors vehicles. Basically, the Custom Motors rides all feature interchangeable parts, so you your kids can put together some fun, outlandish stuff. The more cars you buy, the more parts you have to work with. The truck models include pull-back motors, too. We saw these in person a couple of weeks ago at Toy Fair (where they had a Custom Motors version of Batman's Tumbler displayed, in addition to the regular cars and trucks) and can report that they're definitely cool toys.

Anyway, back to the Custom Motors Cup video on YouTube: When you start with the first one, you choose a vehicle and are then prompted to modify it (thus showing off the customizable nature of the toys) before sending your selected car or truck into a series of nifty stop-motion-animated races. How well you fare depends on your mod choices, each of which sends you down a different video "branch." Fire up your own racer after the jump, and check out the Custom Motors toys in greater detail in the photo gallery below.



[Source: Hot Wheels]



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    • 1 Second Ago
  • 8 Comments
      • 4 Years Ago
      amazing. who cares if its a commercial. that is the closest thing to old school saturday morning cartoons.
      • 4 Years Ago
      Hey guys, lets not cover the FT-86 at the Geneva Motor Show at all, and then publish an article on toys.
        • 4 Years Ago
        Whatever man, it's fun. Sometimes we like to find out about fun things on here. But if you want to hear more about a concept that already has been covered about 20 times, that's cool too.
      • 4 Years Ago
      That is SOOO MUCH FUN!!!!
      • 4 Years Ago
      This has got to be the most fun I have had with Hot Wheels since I was Eleven! Hot Wheels FTW! I hope that they decide to put together more of these.
      • 4 Years Ago
      AOL Timewarner, please advertise elsewhere.
      • 4 Years Ago
      Baja truck FTW.
      • 4 Years Ago
      As someone who collects scale model cars, I can honestly say...

      blech. More un-realism to push television programming. Whoopee.

      More gimmicky nonsense to take up shelf space for merchandizing toward media properties... less actual nice toys and realistic models.

      Even when I was a kid, I didn't want a bunch of bizarre stuff, I wanted cool hotweels that looked like cool half-way plausible cars that weren't purposefully distorted.