• Mar 4, 2010
General Motors just posted a 12-percent sales increase for the month of February, and now the automaker is hoping to continue its strong sales trend by offering 0 percent financing for 60 months on sales that occur during the month of March. Curiously, this announcement comes just a few days after Toyota started its own 0 percent campaign. GM's vice president for U.S. marketing, Susan Docherty, argues that the Toyota incentives had nothing to do with The General's decision to offer similar financing options, saying, "We're going headstrong into truck month for both Chevrolet and GMC, which is a traditional play that we have normally done during March."

GM's program will cover roughly 55 percent of all 2010 models on sale. What's more, the company is also offering 0 percent financing for 72 months on its remaining 2009 model inventory, covering about 97 percent of what's left on dealer lots.

We'll be interested to see if these incentives help boost sales for both Toyota and GM throughout the next month. We're also wondering if any other manufacturers (ahem, Ford) will follow suit.

[Source: Automotive News, sub. req.| Image: David McNew/Getty]


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  • 46 Comments
      • 4 Years Ago
      Ford already has a )% option on trucks in my region. I think it's either 0% or cash back.
      • 4 Years Ago
      Come on Volkswagen! Daddy wants a new Tiguan!
        • 4 Years Ago
        If Daddy does end up getting a Tiguan, PLEASE get the windows tinted. The only Tiguans I've seen here in LA have completely untinted windows, which makes them look terrible. Small item, but makes a huge difference in the look of the car.
      • 4 Years Ago
      I have had g m cars for years and all this trouble over bailout. Life has it's up and downs, let GM fail like the rest of us who made the wrong mistakes, did we end up broke? Sure some us did but we came back again. The money hungry labor unions are to really blame for this mess. I'm not against makeing a decent living, the union is the reason cars cost so much. There's not car out there worth the 20,000 to 50,000 dolars price tag. The only reason is they had meet the demands of the union, so the fat cats got richer and the union got stronger. Let them fail then the union has to change and lose some to, but I hear they aren't willing. I love my GM cars, but time has come to move on to new, it won't speak japan. REMEMBER PEARL HARBOR.
      • 4 Years Ago
      So if GM is a government run company do we all get the employee discounts?
        • 4 Years Ago
        Sure you can get an employee discount - in exact proportion to your personal ownership share: 1/183,894,764,954 of one percent !
      • 4 Years Ago
      GM=OBAMA MOTORS, period!

      You cannot be a real Conservative and buy from GM or Chrysler
      Tracy
      • 4 Years Ago
      The union is what destroyed GM. Had they filed for bankruptcy they
      would no longer be beholden to the unions, which would have allowed
      them to reorganize and probably become a great, profitable company
      once again. Everyone would benefit. The Obama administration will
      just keep having to give them more and more tax payers $$. I will
      never buy another GM vechicle again. Wake up America, our Government
      runs nothing at a profit, thay can't even break even.
      • 4 Years Ago
      I bought a GM in 2008 with 0% financing for 72 months.
      • 4 Years Ago
      Does ANYONE think this is a wise use of taxpayer dollars?
        • 4 Years Ago
        You are an idiot Brian. If they didn't sell cars they wouldn't be able to pay back the loan.

        Now go suck your thumb somewhere else.
        • 4 Years Ago
        Well they could come up with a plan to NOT sell cars...and just fail

        Would that be a better use of the tax dollars?
      • 4 Years Ago
      sadly, I can't think of a single thing I would want to buy from this company.
        • 4 Years Ago
        You would seriously have to hate GM to not even consider the financial advantages of 0% for 60 or 72 months. If I were in the market, I would have a look. As bad as a Cobalt may be, there is a price where it is a better value than a Civic.
        • 4 Years Ago
        I can't think of anything either. Oh wait, the new CTS sportwagon! Reality check. With Caddy's terrible quality, that would mean I would have to visit "hell on earth", a Chevrolet Caddilac dealership. The same one, that after having my truck inside for three hours wouldn't replace or refit my GM bug deflector when it was falling off with in the warranty period; damaged my truck pulling it out of the service bay and refused to fix it; told me my glove box lid, which would get stuck halfway down, "they all do it".

        0% of crap, being sold by a company that doesn't care and serviced by people that really don't care, is still crap.
        • 4 Years Ago
        I guess I like your Cadi wagon........beautiful ride.
        I just would not buy one for myself - because I don't like to be associated with old people. ;-)
        - also, the brand just has a stigma for me, no matter how georgous the packaging, I just cant get over what it has represented historically.
        • 4 Years Ago
        Check out any auto forum Cadillac reviews and you'll get the picture. I almost thought about buying a SRX, looked into reliability and durability of that model and didn't like what I found. Lots of problems, expensive parts and big labour if the problem is electrical. I tend to keep my cars until the bitter end so Cadillac didn't fit. I ended up buying a 2006 Suzuki XL-7.
        • 4 Years Ago
        LOL. Lorenzo, you really stuck it to GM buying that XL-7!! Too bad it's a last gen Equinox under the Suzuki skin bwhahahhahahahaha
      Ron Webb
      • 4 Years Ago
      I just do not understand, why any American would even consider buying a Japan automobile. They sneak over to the United States and bomb Pearl Harbor. They killed our American Soldiers in Hawaii, and our own forgive them for this, by going out and supporting them, buying their product to drive on our hi-ways, and disrespect those that lost their lives.

      SHAME ON ALL OF YOU WHO DRIVE ONE OF THESE JAPAN OWNED VEHICLES!!
      • 4 Years Ago
      Here is what FORD should do...
      They already have the. 5 year 60000 mile powertrain warranty..

      So Ford.... Extend the full warranty bumper to bumper to 5 years 50000 miles..
      Then include full maint(every thing. Wipers,brakes,light bulbs etc) free(like BMW) for the 5 years.

      You wouldn't have to throw money on the hood to sell a car and ruin the value of the car. Plus the customer keeps coming back to the dealer for maint and repairs, and checks out the new product in the showroom every visit(save on advertisement).

      That would be a bold move..But with everyone watching their costs in this economy...It just might sway a buyer to bite.
      • 4 Years Ago
      Hey Matt, or "the Realist", or whatever you call yourself, now's the time to buy your "bland appliance" from your local red neck store...at, I might add, taxpayer expense.
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