2010 Ford Fusion Sport – Click above for high-res image gallery

is bracing for lower February sales as its massive recall and the ensuing media storm have cast a shadow over the automaker. Just how low can Toyota go? The Detroit Free Press says it could see its lowest US market share in over five years this month, with about 12 percent of U.S. sales.

Most analysts anticipate that Toyota will have a very rough month, but the big question on their minds is which automakers stand to gain the most from Toyota's pain. Edmunds and TruCar reportedly think that winner will be Ford, as they estimate that the Oval will see a 35-percent sales increase. If correct, that'll vastly outpace the nine to 14 percent increase for the month that was previously forecasted.

Despite Ford's anticipated performance and projected double-digit gains for the industry as a whole, the market is still struggling. After all, these February 2010 sales projections are increases in relation to the dismal February 2009 numbers, which came as the recession helped deliver the industry its lowest sales levels in 30 years. February 2010 sales are also expected to be generally lower because of the multiple east coast snowstorms that kept customers out of dealerships for much of the month.

I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.

    • 1 Second Ago
  • 2015 Toyota Highlander
    MSRP: $29,765 - $44,140
    2015 Jeep Grand Cherokee
    MSRP: $29,995 - $64,895
    2015 Honda Accord
    MSRP: $22,105 - $33,630
    2015 Honda Civic
    MSRP: $18,290 - $26,740
    2015 Mazda Mazda3
    MSRP: $16,945 - $25,545
    Share This Photo X