• Feb 22, 2010
Fisker Karma – Click above for high-res image gallery

We've already seen at least one TV ad from Fisker Automotive, a minute-long spot that aired in the Los Angeles area almost a year ago (watch it here). Fisker recently consolidated its operations in California (sorry, Michigan), a move the company said would allow "greater efficiency and speeds up development of our new plug-in hybrids." The latest sign that development is indeed moving forward is news that the plug-in vehicle start-up has hired the independent advertising agency Lambesis as its agency of record.

As you might know (we didn't), Lambesis is the force behind recent campaigns for SKYY Vodka, Grand Marnier and Dasani. If the company's clips are a sign of things to come, we expect we'll see leggy models draped over the Karma's already sexy curves in no time. Apart from advertisements, Lambesis will also redesign Fisker's corporate Web site, a project that should be done by this fall.



[Source: Green Car Advisor, Automotive News – Sub. Req'd]


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  • 11 Comments
      • 4 Years Ago
      Am I the only one that thought this looked very similar to a Corvette form the side? It has that same swoopiness from front to back. Either way, that's the sexiest thing on wheels I've seen in a long time.
      • 4 Years Ago
      First time I’m seen an American “boutique” car manufacturer rivals a European one in styling stakes. Usually Americans go overboard but this thing is full of unique yet sophisticated design. Look at the shape of the body or the steering wheel!
        • 4 Years Ago
        Well, Fisker /did/ pen three of the most iconic cars ever (all European), and he /was/ born in Denmark...

        ...but he got his degree from a (satellite) California college, so the compliment still counts :-p
      • 4 Years Ago
      a car that good looking probably doesn't need marketing to sell.
        • 4 Years Ago
        So, so true. I wouldn't feel right charging money to advertise it - how much work would really need to be done?
      • 4 Years Ago
      One of the best looking upcoming cars.

      If only they'd design away the Guy Fawkes mask on the front.

      "Remember, remember the Fifth of November..."
        • 4 Years Ago
        Beautiful in every way...until you see that cheesy fog light design.
        • 4 Years Ago
        agreed on the front, and if it had "suicide doors," would be even more special.
      • 4 Years Ago
      If you're listening fisker.

      Add full iphone/ipod integration. Akin to the planned integration the volt will have with smartphones.

      I still have my chassis reserved.
      • 4 Years Ago
      4 door sports cars are cool. Purest can object but look at the market share you pick up. Bring on a Stang' 4 door.
        • 4 Years Ago
        In b4 purist rage