• Feb 16th 2010 at 10:57AM
  • 5
Mission Motors Mission One – Click above for high-res image gallery

Proving once again how difficult it is to bring an entirely new product to market – especially one as difficult to master as an electric motorcycle – is California-based Mission Motors, which just recently admitted that its first product, the Mission One, will be delayed until the second quarter of 2011. The company had originally planned to have its electric motorcycle ready by the end of 2010. Says interim-CEO Jit Bhattacharya:
[Mission Motors'] target originally to deliver the Mission One was to deliver it by the end of this year [2010]. But when we first set out on that endeavor, we never saw 2009 coming. The recession created new hurdles for every company out there big and small, created new challenges for us, and while we're getting past that, and we've continued the development process, it did affect the development schedule. So we're now looking to deliver the first Mission One's in the second quarter of 2011 instead of the end of this year.
Unfortunate to be sure, but it's not all bad news for Mission Motors, which is poised to get a major investment from Chinese Zongshen Motors if all goes well. Especially intriguing are reports that Mission's next electric two-wheeler (the Mission Two, perhaps?) will be offered with a significantly lower base price and somewhat lower performance goals than the 150-mile-per-hour Mission One.

[Source: Asphalt & Rubber]

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    • 1 Second Ago
      • 5 Years Ago
      Shouldn't they focus on getting one bike to market before worrying about a second bike?
        • 5 Years Ago
        Not if Mission realizes they cannot make money with the first model. Zero are pretty good at minimizing weight and reducing manufacturing cost. This in turn allows them to make their bike more affordable.
      • 5 Years Ago
      Making expensive bikes is not the problem. Their problem is design. They should do like Tesla and build a beautiful product that looks as good as comparable expensive vehicles.

      Nobody cares if an ugly bike was designed by a famous industrial designer: It's still ugly.

      Meanwhile, Zero and Brammo are selling units and progressing nicely...
        • 5 Years Ago
        Tesla did not design anything original - the modified a Lotus Elise to support the EV platform they developed.

        So based on your theory, Mission Motors should take a Ducati and modify it to support their EV platform...actually that's not a bad idea...
        • 5 Years Ago
        @Jackie76: That's exactly what I'm saying. Tesla concentrated on the new power-train and the overall look of the car is your generic Lotus/Ferrari sport car. So basically they reduced the scope of the problem upfront.

        The funny thing is that when Mission wanted to be competitive at the TTXGP race last summer, they had to smooth out the lines which made the bike look *exactly* like normal petrol super-bike:


        So in conclusion: if aerodynamics and sports bike fans both prefer a certain shape/look, why not do that?
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