We've also included sales performance numbers for each model affected by the latest sticking pedal recall (models affected by the floormat recall are not all included, although some models are involved in both recalls). Again, sales for every recalled model were down despite the recall having been announced relatively late in the month on January 21. Of particular note are models like the Corolla/Matrix (Toyota doesn't separate out sales numbers for these two vehicles) and the Camry, the two biggest sellers involved in the recall. The Camry, the perennial best-selling car in the U.S., was actually beat last month by the Honda Accord, which saw its sales jump over 25 percent to 20,759 units in January 2010.
|January 2010||January 2009||Change (%)||December 2009||Change (%)|
|Toyota Motor Co||98,796||117,287||-15.76||187,860||-47.41|
Of course, January is just a preview of what Toyota may expect in February. While a fix for the recall was announced this week and dealers should start repairing vehicles by week's end, the PR damage has been done and may get even worse if two House hearings on the matter scheduled to take place next month bring more negative information to light.