• Jan 28, 2010

Alfa Romeo MiTo for Maserati – Click above for high-res image gallery

If you're dropping off a six-figure Italian exotic at the dealership for service, you expect to be loaned something special in return, right? That's why Fiat supplied Ferrari with a run of special-edition 500s for use in their European service network. (Heck, they even produced some for public consumption.) Now its classy kid sister is following suite with a special loaner car of its own.

Produced in a limited run of 100 units, these specially-prepared Alfa Romeo MiTos will be dispatched to Maserati dealers across Europe. Each is distinguished from the average MiTo by its Maserati Blu Oceano paint, special plaque on the center console and "Alfa Romeo for Maserati" sill plate. The special edition Alfa also comes equipped with top-of-the-range 170-horsepower, 1.4-liter MultiAir turbo engine, 18-inch wheels and rear spoiler, along with an interior decked out in sumptuous Pelle Frau leather and all the electronic bells and whistles on offer.

After Maserati gave Alfa the 8C Competizione, it's nice that Alfa – now under the same leadership as Maserati – can give a little something back. Details in the press release after the jump.



[Source: Maserati]
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PRESS RELEASE

Maserati Teams Up With Alfa Romeo MiTo for its European Service Network
26/01/2010 - Modena

Maserati and Alfa Romeo: two icons of Italy's world-famous automotive industry representing sportiness, technology and elegance.

One hundred Alfa Romeo MiTos produced exclusively for the Maserati service network will soon be seen on roads all over Europe. Maserati has chosen the Alfa Romeo MiTo as the new courtesy car for its customers, connoisseurs of Italian style with a keen eye for originality.

The special-purpose cars will be styled in the exclusive Maserati Blu Oceano (deep Blue), and fitted with a sparky 1.4 MultiAir Turbobenzina engine (170 hp) - the most powerful engine in the MiTo range.

The cars will not only be distinguished by their unique color, but also by two other exclusive features: the "Limited Edition" plaque on the air conditioning unit, and the kick plate made from specially treated aluminum, bearing the words Alfa Romeo for Maserati.

The 100 cars will also have a series of high-end details, supplied as standard: Pelle Frau upholstery, automatic dual-zone climate control, leather steering wheel complete with radio and telephone controls, a radio navigator covering the whole of Europe, and a hands-free Blue&Me system including USB port and bi-xenon headlights.

The MiTo for Maserati also has a racing temperament. The 18' alloy wheels, rear spoiler, rear bumper and aluminum pedals are all fitted as standard. All the cars will come with Dynamic Suspension, the advanced electronic shock absorber control system that actively varies the set-up to reflect the road conditions and driving style, to guarantee rapid cornering and excellent handling.

Through this partnership with Alfa Romeo, Maserati's European network will be able to offer customers a special car that reflects its own philosophy, where each choice is the product of the utmost attention and care paid to every detail.


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    • 1 Second Ago
  • 13 Comments
      • 4 Years Ago
      Sexy color combo, cool idea.
      • 4 Years Ago
      If I get this thing as a courtesy car next time I go for a service I'll be furious. Last time I had a Quattroporte for three days; infinitely preferable.
        • 4 Years Ago
        I'm with d4rez. I mean it's definitely the coolest MiTo, but if I took my M6 to the BMW dealership and got a Mini as my loaner I'd throw something. It's way less insulting than a 500 to hold you over while your 599 is getting a tune-up, though.
      • 4 Years Ago
      Following suite?
      • 4 Years Ago
      and the differences between this and the aston iq? fun to drive, looks good, and i'd buy one.
        • 4 Years Ago
        Are you guys blind ??????????????????
        The front end of this car is UGLY
        • 4 Years Ago
        @VictorRaikkonen: You're creative...Just kidding, you're not, really
        • 4 Years Ago
        true, but it's an Alfa so it will be in for repairs at least once every three months or so.
      • 4 Years Ago
      Whoa! What market specification is the MiTo in that picture? Look at the headlamps. Only U.S and probably Canadian regulations stipulate that there must be amber reflectors that are illuminated in some way on the front of the vehicle. Could it be?
        • 4 Years Ago
        @ fs: I don't think so, because why would there be an amber bulb in a separate housing under that and above the headlamp?
        • 4 Years Ago
        Could be. Different colour.
      • 2 Years Ago
      [blocked]
      • 4 Years Ago
      This Mito looks beautiful and an exciting spec to match. I'd definitely give it a drive.
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