The two least-blistering-but-still-quick-fast siblings in the BMW 7 Series line have been given prices. The 740i will relieve you of $71,025 in standard guise, with the slightly longer 740Li requiring $75,425. Those prices include the obligatory $875 destination and handling charges.
Those figures mean that the 740i will save you a little more than $9,000 compared to the 750i. You'll be down 85 horsepower and 120 pound-feet of torque, but you'll be up with Brake Energy Regeneration, part of the EfficientDynamics tech on this model. Despite opting for the "base" model (a term we use loosely), buyers will be able to specify a full range of niceties including the M Sport, Luxury Seating, Driver Assistance, Rear Entertainment, and BMW Individual Composition packages.
For more info on the baby Seven, have a read of the press release after the jump and take a look at it in the gallery of high-res photos below.