• Jan 11, 2010
Next-gen Ford Focus live unveiling – Click above for high-res image gallery

It's taken far too long, but an all-new Ford Focus has arrived and we've just seen it in the metal here at the 2010 Detroit Auto Show. Complete with a new platform, new engine, some shapely sheetmetal and a host of tech, this new Focus that we'll finally be sharing with Europe and the rest of the world promises to set a new bar for the small car C-segment.

The Focus will initially be available in the U.S. in both four- and five-door hatchback body styles, with a three-door hatch and coupe likely in the works as well. A new 2.0-liter direct-injected four-cylinder engine producing 155 horsepower and 145 lb-ft of torque will be the only engine at launch, but buyers will have a choice between a six-speed manual transmission and Ford's new six-speed dual-clutch transmission.

Ford also confirmed during its press conference this morning that a Focus Electric is due to arrive in 2012, with a hybrid version arriving the next year – both of which will be built in Michigan.

For all the details, hit up our deep dive of the next generation Ford Focus after checking out our first live shots from the Detroit Auto Show in the gallery below. Hit the jump to watch video of the 2011 Ford Focus live reveal.



Photos by Drew Phillips / Copyright ©2010 Weblogs, Inc.

Follow our coverage of the 2010 Detroit Auto Show live all day on Twitter at http://twitter.com/therealautoblog



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  • 121 Comments
      • 5 Years Ago
      I'll probably get shot down for saying this, but it's not *that* great. From the rear it looks ok but it's too overstyled at the front - it needs to have a single (or smaller) grille in the front bumper (a la Fiesta) rather than the walrus teeth that it possesses at the moment. The interior is good except for a couple of things (too many steering wheel buttons, and the gear lever is too high - it obscures a whole lot of buttons on that cluttered centre console...
      • 5 Years Ago
      I love the design and fluid lines on this car. From what I've heard, handling, ride and cabin noise should be much improved over the current Focus as well. With the new transmission, full complement of features and upcoming Eco-boost power, this should be a winning formula. I haven't been interested in a going back to a car for a long time, but this could be the game changer for me.
      • 5 Years Ago
      GUYS HERE WE GO!!! GIVE ME AN 'R'!!!

      R!!!

      GIVE ME AN 'S'!!!!

      S!!!

      ALL TOGETHER!!! RS!!!

      CHANT WITH ME!!! RS!! RS!! RS!! RS!!

      WHAT DO WE WANT??!! RS!! RS!! RS!! RS!!
      • 5 Years Ago
      Ford did it again. Honda, Toyota, and Nissan as well as the Koreans will be changing their diapers once this thing hits the market. GM might as well abandon the compact market, as the Cruze will not do a thing to hurt the Focus or the Fiesta.

      And JDM Life: stop wearing your Toyota sunglasses for once and praise a well-executed design, although in fairness we have to see how it shapes up reliability and quality-wise.
      But judging how the Japanese brands (especially Toyota) are doing, that shouldn't be a huge hurdle/
      • 5 Years Ago
      i just noticed that the new 2012 ford focus looks like robby the robot from the movie forbidden planet and because of that i just may get one in black in hatchback form welcome to altar 4 gentlemen
      • 5 Years Ago
      I don't know... seems too busy for my tastes. At least in pics. That grill and the rear treatments on both hatch and sedan appear awfully unFocused (see what I did there?). I'll reserve full judgement til I see it in the metal, but right now I still like the current Euro Focus better. That was/is one nice, clean design. It's still a shame we didn't get it here (in NA).

      I do like the base powertrain though. Guaranteed this is going to cost more than the current NA Focus and I wouldn't be surprised if sales fall.
        • 5 Years Ago
        Oh yeah, I know it's the new Euro & NA model. I'm saying I like the CURRENT Euro Focus' styling better. At least in pictures, at any rate.
        • 5 Years Ago

        Charles, this IS the new Euro car as well as the new American car. They are the same car. Just wanted to clarify that to you.
        • 5 Years Ago
        Oh yeah, I know it's the new Euro & NA model. I'm saying I like the CURRENT Euro Focus' styling better. At least in pictures, at any rate.
      • 5 Years Ago
      No word on the C Max for the US?
      • 5 Years Ago
      The car looks better here than in the previous shots, but it's still too busy on the outside for me. Those ridgelines coming from the front and back are trouble and the nose is an awful mess. It would fit right on the current Focus and that's not a good thing. And the taillights reaching so far forward are no better than headlights being pull way too far back on other cars.

      The headlights do look pretty good but I'm also disappointed Ford is showing off and US car sites are featuring a non-US model. Those headlights for example on the 5-door are not US legal and won't be offered here. Expect something a lot more like the sedan headlights. And we only get a far off view of the sedan headlights even though that's what we'll see every day.

      There's a real mess of lines and excess bits at the front and the back on the 5-door. The prominent hood cut lines come to meet the double swath of black plastic at the front mirror. Why do we need that much there? And at the back, the fuel filler door combined with the over prominent taillight makes a further mess. I know it needs a filler door and I applaud them for making it fit nice unlike say the battery door on the product Volt, but it just unfortunately is placed in an area where there is too much going on.

      The interior looks good in general, I like the choice of black glossy plastic. I'm so over the dented silver frustrum instrument cluster treatment, it's in so many cars now it's just super tired. I look forward to seeing what the center stack will actually look like on a US car, these are pretty tricked out and the pricing on that setup will likely be rather high for the Focus market in the US. Also, that joystick is kind of ugh.
        • 5 Years Ago
        WTF are you talking about? Seriously. "Those headlights for example on the 5-door are not US legal and won't be offered here." And you got your information from... your ass? The headlights on both cars are eactly the same design with the exception of a projector beam upgrade for the 5 door. How is that "not legal".

        Sedan (not projector)

        http://www.autoblog.com/gallery/2011-ford-focus/#10

        Hatch (projector)

        http://www.autoblog.com/gallery/2011-ford-focus/#5

        That's the only difference. Both will be "legal". Try again.
        • 5 Years Ago
        Nelly:
        Those headlights in that picture are not the same ones as on the red car in this article. The ones in the picture you gave ARE US legal, the ones on the car on stage and in this article are not.

        Look at your linked pic and then look at this link from this article (it's at the top of your screen right now).

        http://www.blogcdn.com/www.autoblog.com/media/2010/01/10_focus2010detroitlive_opt.jpg

        And I didn't get it from my behind. EVERY car sold in the US must have yellow reflectors on the side of the front and the 5-door on stage does not have them (the sedan does). Thus the sedan is not US legal. You don't know this or didn't notice and then insult me even though the problem is on your end. This makes you look rather foolish.
        • 5 Years Ago
        Uh... This is from the North American International Auto Show... That IS the NA car that they are showing. It is ALSO the European car that they are showing. And, FYI, MyFord Touch is launching in NA first.
      • 5 Years Ago
      This will put a scare into everything in the segment and completely obliterate the Cruze on style alone. You could tell a few years ago that they had a strong idea of how to bring a premium feel to small cars and now they've produced that concept in the metal. Combined wth the Fiesta, Ford has a one-two punch and may pry quite a few people out of their larger, less-efficient vehicles. Well done!
        • 5 Years Ago
        Yes, and Ford stylists did a commendable job of providing enough distinction between the Fiesta and the Focus, while maintaining the DNA. I was a little concerned prior to the Focus unveiling. Well done Ford!
        • 5 Years Ago
        @0scar - probably better than anyone else in their class!
      • 5 Years Ago
      *GOlf Clap* Bravo Ford, Bravooooo.
      • 5 Years Ago
      Not bad. Much better than the current one.
      • 5 Years Ago
      Did anyone notice that it comes with an 8 inch LCD option and the most advanced automotive electronics feature in the world, in all brands, in all platform levels? "Interior too busy" indeed. I think it is a very modern looking and aggressive design that is deserving of the MyFord Touch IP.
      Way to Go Ford! Don't slow down for anyone.
        • 5 Years Ago
        Nellydesign:
        More than half of those features you list are not shipping right now in SYNC, they are coming soon. Another large portion (overlapping) are peanuts. I care that my name is printed on the screen? I care about SD cards versus CDs? I can burn a CD easier than I can find my SD writer to be honest. And map updates are not handled by hard drive on any car, having to remove the HD to update? No one does that.

        Others, like '- Built in in-car Wifi so someone in the backseat using a laptop can access the internet for free while driving' aren't even true. There's no free service, this only works if you plug in a 3G modem which you are paying a monthly fee on, and you browse from the laptop just as easily if you just plug the 3G modem into your laptop in the first place!

        I do appreciate the info, more info never hurts.

        Matt DeCellis:
        Not the reviews I've seen, they rate the Acura highest. And personally having used them, I'd have trouble putting the SYNC nav in first place.
        • 5 Years Ago
        How about THIS pile of features...

        - The ability to totally customize 3 separate screens and menus to show what info is most important to you
        - The ability to save those setting to an SD card and transfer them to another Ford car
        - Map updates now handled through SD card rather than hard drives or CD/DVD. Saves a lot of time and hassle when updating maps
        - The ability to save those settings to your key fob that is recognized BY NAME when you get in the car so you can have different settings than your wife's key fob. It'll actually greet you buy name on the screen when you get in.
        - The ability to look up points of interest or destinations online at your desk or create custom travel plans with different stops and send them to your car and then have the car ready to go where you want as soon as you get in with a simple voice command
        - The ability to have an app store that lets developers create custom applications that are usable from inside the car, like iPhone apps.
        - The ability to fully browse the internet from your 8" touchscreen (while in park).
        - Built in in-car Wifi so someone in the backseat using a laptop can access the internet for free while driving
        - More intuitive voice commands so that even when on the music screen you can push the talk button and say "Call Jason's cell" and it will do it. No more multiple layers of commands to go through.

        So... you know... THAT PILE.
        • 5 Years Ago
        @LS2LS7...you have no clue what you are talking about. The SYNC equipped NAV in the Ford's is the best out there no matter what system you look at. All the reviews prove it.

        And the new Focus is AWESOME! Way to go Ford...another WINNER!
        • 5 Years Ago
        SYNC is not the most advanced automotive feature in the world. They're only just starting to even make it good for large LCD-panel uses.

        It was a big advance for low end vehicles which have no display or a tiny display and therefore would have had no real features at all in the past. And it's very affordable in those vehicles, which is key. But let's not get carried away though.

        The 8" panel option on this is a great feature, I was checking out the NAV system in an Audi Q5 over the weekend. It's way more advanced than SYNC (and it's not alone), but the screen is too small, it's about 5" and it gets lost a bit on a dashboard that large.
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