• Dec 29, 2009
With 2009 nearly in our rearview mirror, MotorTrend has put together its annual list of 50 top automotive execs and their fortunes for the coming new year, and it's a good primer on the industry's movers and shakers.

It's unlikely that 2010 will be as tumultuous as 2009, what with two of the world's largest automakers under the fed's control and storied marques being killed off faster than a topless chick in a slasher flick, but 2010 has the potential to be a another truly newsworthy year and MotorTrend's Power List gives you a glimpse into the people behind the action. Make the jump for the top ten entrants and hit up MT for the full list with individual analysis of each exec.

[Source: MotorTrend]
  1. Ferdinand Piech - Volkswagen AG chairman of supervisory board
  2. Alan Mulally - Ford Motor Company president/CEO
  3. Chung Mong Koo - Hyundai Motor Company chairman
  4. Martin Winterkorn - Volkswagen AG chairman of the board of management
  5. John Krafcik - Hyundai USA president/CEO
  6. Derrick Kuzak - Ford Motor Company group vice president, product development
  7. Ratan Tata - Tata Group chairman
  8. Walter de Silva - VW Group chief designer
  9. Akio Toyoda - Toyota Motor Corporation president/CEO
  10. Sergio Marchionne - Fiat Auto/Chrysler Group CEO


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    • 1 Second Ago
  • 9 Comments
      • 5 Years Ago
      As good as any list, but I would put Sergio and Akio above John K. and Derrick K.
      • 5 Years Ago
      not surprisingly 3 of them are VW people
      • 5 Years Ago
      wow, I find this pretty interesting from Paice:

      "Present: Toyota has taken advantage of the U.S. developed Paice technology, resulting in employment of workers outside the U.S."

      I guess Toyota doesn't have any US plants, workers and does all its manufacturing in overseas while GM doesn't. Hmmm...I must be from another planet. Sadly, some misinformed people will jump at this just like Obama being a devout muslim, just saying.
      • 5 Years Ago
      VW, Ford and Hyundai all have multiple names on the top 10, which I think id fairly spot on.

      Not a GM or Chrysler exec to be found...
        • 5 Years Ago
        While I do admit GM has some decent offerings, I wouldn't say they are good enough to cause a shift in perception. Buick is decent and Volt is looking as good as a $40k hybrid can, but nothing is really shaking up the industry and causing others to pay attention.

        In comparison, look at Ford- in a relatively short period of time they have introduced SYNC, EcoBoost, the Fusion Hybrd and a host of other technologies/products that are unbelievably good.

        You could also make the claim that Aiko took over for a Toyota that had lost its way and that he has shown steps to get the company back on track.

        As much as I want GM to succeed (at the beginning of this mess I thought they would fare better than any of the other big three) the fact is that for all of the posturing and hyping, GM has done very little to revolutionize their offerings.
        • 5 Years Ago
        "Not a GM or Chrysler exec to be found..."


        also argue its spot on.

        though Lutz or another product designer should probably be on there. Buick, Volt, Equinox all A-listing right now. Malibu is a good vehicle overshadowed by the other issues within GM. Orlando, Cruze looking good moving forward.

        Other than all the quality issues stemming from their quest to be #1 (hello GM of the '00) and the FT86, not sure someone at GM doesnt deserve a place over Akio
        • 5 Years Ago
        I guess you missed Sergio Marchionne (he's from Chrysler now you know)
      • 5 Years Ago
      What about the people who created this monstrosity? http://www.letitflow.com/worlds-most-expensive-motor-home/ I know, I know, different league. But it does put a smile on my face.
      • 5 Years Ago
      @RG

      Yeah, about Toyota getting back on track, I kinda have problems with that and I know I'm not the only one who shares that sentiment. As a longtime Toyota owner, I can honestly testify to the fact that new their cars, even though they look flashier, have more quality problems than before. Complains wouldn't do you any good unless the NHTSA catches it. On top of it, Toyota announces that it will be using cheaper parts. Anyone who has seen the Camry and any thing smaller (Corolla, Yaris, etc) will agree that the interior is plasticky and has inferior feeling compared to the Accord and Altima. Honestly how low can you go? Even KIA is stepping up their game and look more luxurious than the bland Toyota with numb steering.
      If you ask me, I say they will be worse than GM. Their pursuit of that #1 status has blinded them to what made them what they were in the first place. It wouldn't be long before people start trading in their Camrys for Sonatas and Fusions. No sane Honda owner will switch to Toyota either. People want to drive fuel efficient cars with a SOUL!