• Nov 16, 2009
Toyota Hybrid X Concept - Click above for high-res image gallery

Exactly how the Prius name might shift from defining the world's most famous hybrid to its own sub-brand – "Not!" – or moniker for other Toyota hybirds – "Yes!" – has been a source of interest for quite some time. The latest bit of speculation comes from the Yomiuri newspaper in Japan (via Green Car Advisor) and says that Toyota is considering building a Prius sport wagon or a Prius SUV about 12 months from now, maybe using lithium-ion batteries (despite Toyota's public pronouncements). Toyota officials, however, would not comment to the Yomiuri about the report.

As we saw with the Hybrid X (above) unveiled at the Geneva Motor Show in 2007, Toyota has been thinking about a Prius wagon for a while. Green Car Advisor speculates that the the Venza could be a good candidate for the production wagon, while any of Toyota's JDM wagons could also make the transition to hybrids here. As for a Prius SUV? Tone down the Lexus RX 400h and there you go.



[Source: Yomiuri via Green Car Advisor]


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    • 1 Second Ago
  • 11 Comments
      • 5 Years Ago
      Uhh....what? Dude, it's too early for the pipe.
      • 5 Years Ago
      Toyota needs to get cracking on this. The loyalty to the Prius 'brand' is amazing, and at this point, the only sales they're probably loosing to interested shoppers are those that veer elsewhere due to space/functional limits. They're diddling on it too long. With the writing on the wall (China and India's increasing use of gas at unprecedented growth) gas is never going to get cheaper.. Having just needed the functionality of a minivan, and renting a guzzler (but ok) Caravan a wagon or bigger vehicle engineered for mileage, not hauling yachts seems appealing.
        JDM Life
        • 5 Years Ago
        I agree.


        The Pruis should be its OWN brand. The amount of people behind the Pruis is astonishing.

        Toyota really knows how to market I give them that.
      • 5 Years Ago
      And you thought the thick D-pillar hurt visibility on the FJ Cruiser?
      • 5 Years Ago
      Haha, my girlfriend is black dude.

      You just got my best laugh of the day.
      • 5 Years Ago
      It only makes sense. Right now, the first thing that comes to people's minds when the word "hybrid" is said is "Prius"; Toyota wants to extend that to the point where people say "Prius" to mean any (even non-Toyota) hybrid car, like many people (excluding myself) refer to "tissues" as "Kleenexes". This is the first step towards that.
      • 5 Years Ago
      That's so ugly I almost puke.
      J. Fisher
      • 5 Years Ago
      ...........
      • 5 Years Ago
      There are a lot of work for Toyota to do, because they will launch new 10 models next year. Hope to see some spec on The Eight-Six soon.
      • 5 Years Ago
      lol is this a joke...toyota's version of the crosstour?...
      • 5 Years Ago
      A bit of good news from Toyota so all loyal Toy fans don't feel left out.
      The now infamous sudden acceleration problem has been solved. Toyota will no longer have floor pans in their cars so no one can install faulty floor mats.
      Also, all Toyota's will now be pre-rusted and pre-sludged at the factory so everyone will have a chance to enjoy the service department on an extended stay basis.