Mini lets artist "Krink" all over its car

The Krink-ed Mini – Click above for high-res image gallery

New York artist KR begat the artistic style – and ultimately brand and trend – of Krink. Mini, combining its urban credentials with an aesthetic born from Queens graffiti, gave KR a Mini to Krink and put it on display in Hamburg last weekend. In case you didn't know, it is the specific theme of finely dripping paint, especially silver, that is Krink, and it has appeared on Nike and Prada and in the New York Times, among other places.

At this point Mini is getting so post-postmodern cool that pretty soon the brand is going to be able to bottle its own irony and sell it. Follow the jump to read the translated press release, or check out the MiniSpace site, and have a look at the high-res images below.


Gallery: Mini Krink


[Source: Mini]


PRESS RELEASE

New York street artist uses Mini Canvas. The KRINK MINI.

28.10.2009 Munich
-- What MINI and street art have in common? The MINI has always characterized the image of the metropolis and is itself part of the urban street culture. Exceptional design has always been to claim the mark. A passion shared by the protagonists of the creative street art.

The legendary New York street artist Craig "KR" Costello has missed last week in Hamburg, a MINI its unique style. His trademark, so-called KRINK dripping ink aesthetics, are motifs for which the color extends downward, as if it were applied too thick. The entire MINI was designed in the typical drop KRINK aesthetics of the creative people from Brooklyn. In the silver color runs along the distinctive shape of the MINI, around the body and side and rear windows of the black car.

The project was the "first love story" and the photographer Ali Salehi.

Am 28.10. presented the Hamburg trendy KRINK MINI in the bar "First Love" to the public. Am 31.10. interested will have the possibility of the MINI, and other works by the artist from the Vicious Gallery (HH) to admire.

Erstenthüllung:
Wednesday 28 October, 19.00 - 23.00 clock
First Love Bar, Michaelisbrücke 3, 20459 Hamburg

Opening reception and exhibition:
Saturday 31 October, from 20.00 clock
Vicious Hallery, Kleine Freiheit 46, 22767 Hamburg

For more information about the project and an interview with street artist can be found at www.MINIspace.com.

About KRINK.
Craig "KR" Costello earned in the 90 years of downward trending silver signature great fame in the scene.

This resulted in the brand KRINK. Today's tags can be found in doorways, on walls, subway stations, street signs, etc. in the cities weltweit.Bereits in his youth, he lived in Queens, New York, developed KR graffiti colors. What began as a personal experimenting with homemade materials, quickly became a first strictly limited product line with special silver paint in bottles, which he distributed to selected friends. The result is a thriving company has grown, offering under the name KRINK (KR-INK), a wide range of specialty inks and markers that represent the highest quality and have a genuine cult status.

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