SEMA Preview: Hyundai and GReddy team up for 350-hp Genesis Coupe
For perhaps the very first time in their history, Hyundai has a vehicle platform worthy of serious performance upgrades to display at the SEMA show. The 2010 Genesis Coupe has gobs of tuning potential, especially the 2.0T model, and we fully expect the Korean automaker to have plenty of modified examples on display in their booth at the Las Vegas convention center next month.
One of those cars will be the GReddy X-Gen Street Genesis Coupe you see here, and it features an upgraded version of the 2.0-liter turbocharged inline-four putting out 350 horsepower and 320 lb-ft torque. The Japanese tuner has also added exterior items including front and rear spoilers and a carbon fiber hood. Below the sheetmetal, you'll find a fully adjustable coilover suspension, larger front and rear brakes, Volk Racing G2 wheels, Sparco racing seats. Of course, there's also the less-than-subtle graphics package designed in collaboration with Hyundai's design center in Southern California.
After the show, GReddy is planning on doing additional modifications to push the engine to 500 horsepower, and will be selling many of the components developed for the car. Hit the jump for Hyundai's press release with all the details.
[Source: Hyundai]
PRESS RELEASE:
FOUNTAIN VALLEY, Calif., Oct. 6, 2009 – To enhance the tunability of its most dynamic performance car ever, Hyundai has teamed up with GReddy Performance Parts to manufacture products for the Hyundai Genesis Coupe. These high-performance parts will be displayed on the "GReddy X-Gen Street Genesis Coupe" show car at SEMA 2009. The vehicle from GReddy is designed for the enthusiast looking to make modifications for daily driving or a weekend at the track. All of the GReddy parts designed for the Genesis Coupe are planned to be released as a production kit and available for enthusiasts everywhere. The vehicle will be on display at the Hyundai booth at the SEMA Show in the Las Vegas Convention Center from Nov. 3 – Nov. 6, 2009 (Booth # 24387).
The Hyundai Genesis Coupe 2.0T will follow the GReddy Total Tune-Up theme that will not only increase the performance of the engine, but also improve handling and braking. The finished car will blend reliable street performance with a powerful driving experience. The initial performance targets of the GReddy-powered Genesis Coupe will be 350 horsepower and 320 ft/lbs of torque with a 0-60 time under six seconds. Following SEMA, GReddy plans to make additional engine modifications, pushing horsepower to nearly 500.
"The Hyundai Genesis Coupe is a perfect car for the automotive enthusiast and the GReddy products are designed to maximize the performance capabilities of the vehicle," said Kenji Sumino, general manager, GReddy Performance Parts. "The Genesis Coupe is the ideal car for SEMA and we are building upon the overall concepts originally designed by Hyundai engineers and are looking forward to developing a must-see car at this year's SEMA Show."
Mechanically, GReddy plans to include a GReddy Performance Products Turbo Upgrade Kit, large front-mounted intercooler kit, a SE Spectrum Elite cat-back exhaust system, MX racing downpipe, Type-S fully adjustable coil-over suspension and numerous other modifications. The vehicle will also feature GReddy six-piston front and four-piston rear brake calipers.
"The performance parts from GReddy allow enthusiasts to capitalize on the rear-wheel drive Genesis platform," said Michael Deitz, manager, product development, Hyundai Motor America. "The modifications made by GReddy to the Genesis Coupe 2.0T will highlight the performance capabilities of the vehicle that can be achieved in a real-world setting."
Styling modifications to the GReddy Genesis Coupe will include an Aero lip spoiler, carbon fiber hood, aggressive rear spoiler, Volk Racing G2 wheels and Toyo performance tires. The unique vehicle graphics will be designed and completed in collaboration with artists from Hyundai's North American Design Center in Irvine, Calif. Inside, SEMA Show attendees will find Sparco racing seats, modified gauges, boost controller and a turbo timer as well as a remote switching system.
GREDDY PERFORMANCE PRODUCTS, INC.
GReddy is a 100 percent direct subsidiary of Trust Co. Ltd. of Japan ("Trust Company") and is in the wholesale business of providing automotive performance parts to retailers and installers serving the automotive enthusiast market. Based in Irvine, Calif., GReddy has been a recognized leader in this industry since opening its doors in 1994.
From the beginning, GReddy's performance products, manufactured by Trust Company, have caught the attention of the national automotive press. Throughout the years, numerous articles have been published about GReddy's products in Motor Trend, Road & Track and other automobile enthusiast magazines. Modifications using GReddy's parts have been highlighted in programs on the Speed Channel on cable and satellite television. Productions such as the "The Fast and the Furious" series of movies have used vehicles specifically modified with GReddy parts.







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Reader Comments (Page 1 of 2)
Lucas 10:41AM (10/07/2009)
Pull that vinyl off and I bet it looks and drives nice.
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JSams4131 10:43AM (10/07/2009)
decent photo shop the intercooler tipped me off..o ya n that reflection haha.
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Redline 11:36AM (10/07/2009)
Well spotted!
Vincenzo 12:35PM (10/07/2009)
Man, thats one ugly racecar...!
Rob 1:45PM (10/07/2009)
Hah nice FAILshop greddy!
jORGE 10:48AM (10/07/2009)
@ JSams4131 the matching wheels....lol...As much as this car was hyped i havent seen it much on the road locally and none at out local Hyundai dealership...
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zamafir 11:48AM (10/07/2009)
it's all relative. I can't go out in socal without seeing one.
AC 10:56AM (10/07/2009)
I hope Hyundai will redesign the stock front bumper soon....
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BoxerFanatic 11:03AM (10/07/2009)
I was just thinking that the Greddy one here has a nicer look to it than stock... if it were filled out to OE specification, rather than the race-car thin one there.
The OE front bumper cover needs body-color dividers between the outboard and center intakes... the character lines ASK for it.
The whole front end would benefit from less stretched-thin headlights, and either no upper grille and a more prominent lower intake design, or a bigger upper grille that doesn't look puckered.
Fix the droop in the window sill line, and make the car properly a lift-back, rather than having a tiny trunk opening... change the dash so that the gauges don't look cross-eyed, and the car will be quite fetching. It is already nearly there.
Sal Collaziano 11:43AM (10/07/2009)
There's got to be an aftermarket company working on a new front fascia. It's the only part of the car I don't like... I doubt Hyundai will make any major cosmetic changes for at least a few years.
On another topic, Hyundai is going to be in big trouble if they don't come up with something to fight the new Toyota FT-86 car coming soon.. It's going to kill Genesis Coupe sales.. They need to start working on a new very small Tiburon...
Sal Collaziano
http://www.genesisowners.com
BigWill 2:01AM (10/08/2009)
It doesn't need a whole new fascia; a new grille does wonders. Skip over to a few of the KDM sites where there have been an assortment of different grilles installed on the Genesis Coupe and you'll see the transformation is significant.
Besides, a grille is a heck of a lot cheaper than a whole new fascia.
John 11:41AM (10/07/2009)
I was about to say, why they heck are they making a big deal out of a 350hp Genesis... but then I just realized they pulled that out of the 2.0T engine, but that's actually impressive considering the car is still new to the market, nice work!
If this car weren't under the Hyundai nameplate, it would do a lot better because it's a really sharp looking car.
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zamafir 11:55AM (10/07/2009)
With a turbo upgrade? No. 350hp is not. you're initial reaction was fine. Less potent 2.0T upgrades for the VW net 355 horsepower and 368lb-ft torque, more potent obviously beginning to assault the 500hp level. Given Greddy is directly involved I would be expecting better numbers and a much more optimistic claim than ‘sub 6 second 0-60’. Maybe later?
BoxerFanatic 12:38PM (10/07/2009)
Actually, upgrading the 3.8 to 350hp without forced induction would possibly be more of a challenge than upgrading the 2.0T to that power level WITH a turbo.
Heck, upgrading the long block to EVO X specifications and turning up the boost a bit would probably get you there pretty reliably.
A tuned turbo engine is not unheard of to get 150-200 horsepower per liter, especially something in the 2-liter range.
Getting a non-turbo engine to 100hp/liter requires more methodical and meticulous changes, and gets harder the larger the engine gets. a 1 liter engine with 100hp is easier than a 2 liter with 200, is easier than a 3 liter with 300, and so-on... The law of diminishing returns.
Which is why most 6 liter V8s get nowhere near 100hp per liter without forced induction, but even if they get 66hp/liter or so, that is still 400 horsepower, which is still a lot, and is considered a quite healthy engine.
A 350hp 3.8 V6 without a turbo or supercharger would be quite a deal... and healthier than a G37's ~330hp.
350 out of a turbo is quite good, and hopefully pretty reliable, but turbo engines go that high, and higher much more often than naturally aspirated engines between 3 and 4 liters.
Patrick 11:37AM (10/07/2009)
The graphics on that car help to cover up the front end, which needs refreshing ASAP. I've seen a few Genesis Coupes on the road and those sad eye headlights need to go.
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raphymartinez 11:41AM (10/07/2009)
hahaaa maybe these are magic wheels that reflect differently from what they actually look like
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BoxerFanatic 12:40PM (10/07/2009)
good catch.
The whole reflection is a standard GenCoupe.
... which makes this a PHOTOCHOP. :D
Vincenzo 12:41PM (10/07/2009)
Let's try this photo-chop excersise again...shall we?
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Cscamp20 2:11PM (10/07/2009)
Talking about the Evo X...you know that Evo X engine was developed with Mitsu and Hyundai. As far as i know this genesis engine is quite smiliar to the
Evo X engine. Hey! they got the FQ-400 Evo X version in the UK to 400HP
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Jason 4:25PM (10/07/2009)
The original design was the same, but the long blocks are LOT different. The Genesis head has VVT on the intake side only - EVO X has it on both intake and exhaust sides. Genesis motor has 2 bolt mains - EVO X has 4 bolt. Genesis short block has an open head design with floating cylinder walls - EVO X has a semi-closed head design with reinforced, braced, and thicker cylinder walls. Genesis internals are cast - EVO X are forged. The Genesis engine uses a balance shaft - the EVO X engine doesn't need one because the crank is fully balanced and counter-weighted.
Based on the same reference design? Yes. But so is the engine in the Dodge Caliber. :-) Saying that the EVO X has the "same" engine as the Genesis 2.0T... it's not even close. I'd like to see someone yank an EVO X engine and put it in one of these as a starting point. That'd be the best thing they could do.