• Sep 30, 2009
Maybe it's not surprising that Ford commissioned a study that helps bolster a sales case for some of its in-car-electronics, but the Blue Oval seems to have its finger on the pulse of the nation this time. Market researchers Penn, Schoen & Berland polled 1,000 drivers and found that 93 believing that the same idiots who punch out communiques instead of attentively piloting their 3,500 pound projectiles would actually curtail the behavior if a ban were enacted.

Ford, of course, has a solution with its SYNC voice activation technology. Fully 76% of the respondents expressed interest in a vehicle with technology like that of the Blue Oval, which is probably the main point of the survey in the first place. It's likely safer to keep a driver looking down the road with his or her hands on the wheel instead of fiddling with a handheld, but there's still an issue of distraction when a driver's thinking more about chatting instead of steering, as many studies regarding the use of hands-free phones in automobiles have shown.

For its part, Ford has been looking into driving distractions for a long time, and technology like SYNC and MyKey are the results. There's not yet a speech-to-text function, but if a ban gets enacted, look for Dearborn to be ready with just such a system to sell you.

[Source: Motor Trend | Image: Edbrown05 via CC 2.0]


I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 61 Comments
      • 5 Years Ago
      only question is who are the 7& who favor it? Must be the portion of our population which is delusional, self absorbed and not at all concerned about the safety and well being of others. It must include all those truckers who maintain they can text and download their mobile computers while doing 75 MPH cranked up on speed and other stimulants so they can get another sixteen hour day in.

      • 5 Years Ago
      think that all cell phones should be banned while driving! they should only be used in case of an emergency.
      mark
      • 5 Years Ago
      If 93% of americans feel that way, that must mean that only 7% of them text and drive. I would rather use my valuable time convincing those 7% that it is not in their best interest to do so, so that my legislators can work on more important issues such as, health care, the various wars we have gotten ourselves into, corruption in politics, prison overcrowding, bad bridges, gang violence, teen pregnancy, getting the olympics in Chicago, earthquakes and their associated tidal waves, hurricane prep, veterans issues, the elderly, (I like that one best),the poor, the homeless, the hard of hearing, the blind, stem cell research, the space program,border security, the price of gas,(I'm also fond of that one) tort reform. In case you haven't figured it out, we are all responsible for our own driving habits. We don't need ANY more laws, we need to teach each other that we just don't want to do stupid things. Stupidity is not a crime,(yet) the texters can be taught. Your free to go.
      • 5 Years Ago
      So only 7% of Americans text while driving?
        • 5 Years Ago
        It's funny really.

        People tend to want to enact laws that they want everyone else to abide by but they feel don't have to.

        It's sort of similar to the "drive on the right, pass on the left" laws, sometimes I feel like most people want that law enforced just to get others out of the left lane so that they can take their place and drive in the left lane unobstructed.
        • 5 Years Ago
        Another case of do as I say, not as I do
        • 5 Years Ago
        right? i would feel confident to say at least 70% of Americans text or have texted while driving. out of that 93% that want it banned, 88% of them will continue to text with a law in effect.
      • 5 Years Ago
      Can we just ban texting, period. Car or not?
      • 5 Years Ago
      I am now permanently and totally disabled because some stupid girl decided to read and compose text messages while running a red light and hit me at close to 70 MPH. This practice should have been banned years ago. Oh, and she never got cited, either, since she knew 3 different cops in the local police department. We need to get this ban in effect NOW, not later, before more people are maimed and killed by the sheer selfishness and stupidity of others who have no business even having a driver's license.
      • 5 Years Ago
      What about eating while driving?

      How about putting on mascara while driving?

      Reading a newspaper while driving?

      Turning backwards and yelling at the kids while driving?

      Not knowing your HVAC controls and staring at them for forever to change a setting? On the radio?

      Operating a GPS system while driving?

      Getting distracted by a hot jogging woman while driving?

      Rubbernecking while driving, at the scene of an accident?



      Is anyone going to ban these, or is it not politically cool enough to do so these days? What else is the next politi-fad? I want to get in early, and hype it up as much as possible.
        • 5 Years Ago
        +1000

        I made the same point in response to another post, but you've nailed it.

        I'm guessing this is political. The politicians are presenting this as some new, horrible technological menace that they need to ride to the rescue to fix. In fact, this is nothing new at all. Distracted driving has been an issue for years, but texting makes it a "sexier" issue.

        Better, cheaper, and more effective: review current inattentive driving laws, and tweak where appropriate. This kind of garbage leads to more laws being passed than are actually needed.
        • 5 Years Ago
        "Getting distracted by a hot jogging woman while driving? "

        Think how many tickets they could get from this in an afternoon....
        • 5 Years Ago
        BEST COMMENT EVER
        • 5 Years Ago
        "Getting distracted by a hot jogging woman while driving? "
        If that gets banned... I'll probably get 20 to life...
      Tammy
      • 5 Years Ago
      I think it should be texting and calling...I have had a lot of frustration with drivers who aren't doing the speed limit in the left hand lane of the freeway or doing other stupid stuff oblivious to what is going on around them because they are so busy yacking!!!
      • 5 Years Ago
      warning: i am not against talking on a cell phone (even handheld) while driving at all.

      i don't see what the big need to text while driving is ... you should text while you're at work or in class or in a waiting room, etc, when talking is not appropriate. in your own car, just go ahead and call them. sing them a wildly dramatic song on their voicemail. no one cares because we can't hear you.

      obviously i'm not 15 so i don't fully understand how awesome and superior texting is to calling, but dude, car rides and commutes were designed to be the time when you call your friend who is busy but because you're stuck in traffic you babble on and on about pointless crap totally wasting their time. wait a second, i think i just convinced myself to support bans on both texting and talking while driving ... who knew ...
      • 5 Years Ago
      I think they should ban GPS devices as well. Can't tell you the number of times I've seen people distracted by those things.
        • 5 Years Ago
        Ban GPS, and you'll return to the days where people are going 25 MPH on a 60 MPH road, stopping at every street sign and squinting at the signs, not paying attention to the road.

        Why in the world would that even remotely be a good idea?
        • 5 Years Ago
        GPS is a good thing. It's one of the many things that help with lowering gas prices...
      • 5 Years Ago
      Nice, 93% favor bans, but probably only if it applies to everyone else.

      Most drivers think texting and driving is dangerous, but think that they're the exception, that they can do it successfully without endangering everyone around them.
      • 5 Years Ago
      But officer I wasn’t texting… I was checking autoblog on my iPhone… and checking my email. And getting directions to where I’m going… and checking to see if there is any traffic on the way… and trying to send a tweet letting people know I’m on my way…
      That’s all… so you can’t give me a ticket for texting and driving because I just wasn’t!
    • Load More Comments