• Sep 28, 2009
Infiniti G37 Anniversary Art Project Vehicle by Montreal artist Heidi Taillefer - Click above for high-res image gallery

BMW, eat your art out – Infiniti can do art cars too! At the 14th Annual Canadian Art Gallery Hop Gala in Toronto, Infiniti of Canada unveiled their G37 Anniversary Art Project Vehicle. It's a Infiniti G37 Sport Coupe that has been painted by Montreal artist Heidi Taillefer. The car was decorated to celebrate Infiniti's 20th anniversary, but the Japanese automaker worked with Cirque du Soleil on the project.

So, how does the artistic Canadian entertainment company fit into the picture? Cirque du Soleil is also celebrating an important anniversary, their 25th, and the paintwork adorning the car (which took over 300 hours to complete) was inspired by the offbeat circus. The car is also going to appear at select Cirque events in Canada in the future, and the ultimate plan is to auction the car off for charity.

Follow the jump and you can see a video of Taillefer performing her magic during the month-long project she calls "Ligozzi." Look for the Anniversary Infiniti at future Cirque du Soleil shows. If you can't make it, you can check out the high-res gallery below – and don't forget to click through to the video and to read the full press release from Infiniti Canada.



[Source: Infiniti]




PRESS RELEASE:

Infiniti G Anniversary Vehicle Revealed at Canadian Art Gala

One-of-a-kind G Coupe inspired by Cirque du Soleil® commemorates Infiniti's 20th Anniversary

Mississauga, ON (Friday, September 25th) - Last night Infiniti Canada revealed the Infiniti G37 Anniversary Art Project Vehicle at the 14th Annual Canadian Art Gallery Hop Gala in Toronto. To commemorate Infiniti's 20th anniversary, Infiniti Canada partnered with Cirque du Soleil® to create a one-of-a-kind G37 Sport Coupe. Montreal artist Heidi Taillefer created the design and spent almost one month hand-painting the exterior of the vehicle.

"Celebrating 20 years of Infiniti is an important milestone and we wanted to do something truly unique and representative of the Infiniti brand to commemorate this occasion," said Wendy Durward, Director of Infiniti Canada. "The intricate, beautiful design is an expression of Infiniti's commitment to Inspired Performance in everything we do."

Infiniti's partner and inspiration for the G Coupe Anniversary design concept, Cirque du Soleil, is celebrating its 25th anniversary this year and was also present at the unveiling.

"Both Infiniti and Cirque du Soleil are celebrating important anniversaries this year and it was incredible to be able to collaborate on a unique and special project such as this," said Ryan Sandilands, Corporate Alliances Senior Director with Cirque du Soleil. "Guests at some upcoming Cirque du Soleil shows in Canada will be able to see this truly incredible vehicle for themselves as it will be displayed at select shows."

Heidi Taillefer was one of several artists asked to submit a design concept for the exterior of the Infiniti G Coupe. No structural changes could be made so the car could remain safe and driveable, and able to be auctioned off for charity at a later date. Heidi's inspired design "Ligozzi" was ultimately selected and she spent much of August and early September painting the vehicle.

"I was very excited to be asked to participate in this project and using the G Coupe as a canvas has been an amazing challenge, "said Taillefer. "With Cirque as inspiration, there was a freedom to explore unique, juxtaposing influences for the design. I'm very proud of how my design looks on the actual vehicle, and I think it's an incredible tribute to the anniversary of both Infiniti and Cirque du Soleil."

The Anniversary Vehicle will be on tour at various Cirque du Soleil shows and other events over the coming months. The car will eventually be auctioned off for charity. For more information please visit www.infiniti.ca.



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    • 1 Second Ago
  • 31 Comments
      • 5 Years Ago
      Silly attempt at the original:

      BMW Art Car
      • 5 Years Ago
      LOL the part about Hyundai... and Cadillac. epic. Not gonna happen.

      If by 2029, Lincoln OR Cadillac are dead, I will personally come back to this thread and apologize.
        • 5 Years Ago
        Screw this comment system.

        The above comment went to our bff troll, Brian.
        • 5 Years Ago
        lol yeah I know AB's comment system needs to be... I don't know. Better.
      • 5 Years Ago
      20th Anniversary? Alright, I can celebrate by having a spirited drive in my gussied-up Nissan Primera! :D
        • 5 Years Ago
        nice, I have a Primera as well. Great car for the money. She should have just left the way it is.
      • 5 Years Ago
      umm. sorry to break the silence. but. where exactly has that man placed his hand in the second picture, as it appears in the above compendium if one began their browsing from the left. interesting.
        • 5 Years Ago
        i notice the same thing, the smile just tells it all
      • 5 Years Ago
      love the g coupe

      and french canadian girls.
      • 5 Years Ago
      (I'm not gonna comment on the lady.) This is probably the only Nissan with quite decent front today. Too bad for the butt.
      • 5 Years Ago
      Does nobody else think this paintjob looks hideous? Why do this to a perfectly nice Infinity? Not to disregard the girl's talent and attention to detail, but, somewhere else maybe?

      How many of you guys would be caught driving this around?
      • 5 Years Ago
      The paintjob looks good, but not on the car. I don't know, I just don't think stuff like that belongs on a car. Then again, I highly doubt this car will actually be driven any more than it takes to go from a trailer to a display and then back again.

      And the girl's pretty hot, I must say.
      • 5 Years Ago
      BMW art cars 1 Infiniti art car 0

      do they need to copy every idea?
      • 5 Years Ago
      Infiniti and Lexus will likely be here in 2029. Lincoln and Cadillac? They'll be dead.
        • 5 Years Ago
        haven't you realized no one likes you here Brian?
        • 5 Years Ago
        Lincoln maybe, but Caddy will still be around just maybe not under GM.
        • 5 Years Ago
        Another pointless troll comment by the infamous f***tard Brian, who has nothing of any value to add to any discussion.
        • 5 Years Ago
        Brian, I don't disagree with what you're saying but why the hell are you posting that crap here, in this thread?
        • 5 Years Ago
        Right, Tony. I think Hyundai will buy out Cadillac. Maybe then they will have some class-competitive cars besides the CTS and their dinosaur Escalade.
      • 5 Years Ago
      From a 30 year automotive artist, this is great work by a very talented lady. Whether done by brush or with air, cars always make great media for your ideas. All my vehicles have art on them and are great for business promotion. And about Cadillac going down the tubes, I'm buying a new Caddy cts-sport wagon. It will also go under the brush and hammer for customizing. GM guy for life.
      • 5 Years Ago
      The art fits the car perfectly, that's all I'm gonna say.
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