• Sep 22, 2009
Buick Avant Concept - Click above for high-res image gallery

Need further proof that the premium car market is looking to downsize? General Motors' latest entry on its recently launched Lab website is the Buick Avant, which the automaker developed to study the future of scaled down models for its upper-level brands.

Innovative ideas abound with the Buick Avant Concept, including doors that can both swing and slide open, a driver's seat that moves laterally to customize interior packaging, a luggage shelf that brings packages to you and a so-called micro pergola roof that can be either opaque or transparent depending on the driver's wishes.

All told, Buick came up with six exterior themes and four interior concepts that it hopes to get feedback on. Check out the image gallery below and click past the break to watch the video. Then, click here to let GM know what you think of its ideas for the small premium market. Thanks for the tip, Ryan!



[Source: GM Lab]





I'm reporting this comment as:

Reported comments and users are reviewed by Autoblog staff 24 hours a day, seven days a week to determine whether they violate Community Guideline. Accounts are penalized for Community Guidelines violations and serious or repeated violations can lead to account termination.


    • 1 Second Ago
  • 61 Comments
      • 5 Years Ago
      I always thought Buick would only be able to produce crap. But this looks Awesome to me.
      The only problem they have is the name. They couldn't call it "Avant" if they didn't want Audi to kill 'em.
      • 5 Years Ago
      Awsome designs....especially the 2+2 coupe. just make sure you do it GM ...dont think ...just do....and I will buy!
      • 5 Years Ago
      The 2+2 is damn fine looking! :D
      • 5 Years Ago
      This project has already been canceled, wait, okay, it's back on again. Hold on a second. Nope, they just canceled it again. Okay, nevermind, it's back on again.

      I keed I keed!
      • 5 Years Ago
      Another car that will take forever to release, if ever; and, when it does, half the originally imagined features will be omitted and the design will be dumbed down as well. When that Business Van comes out, we'll be able to judge just how serious Buick is about stepping into the future before its competitors.
      • 5 Years Ago
      Look at all of these comments! Like it or hate it, I think they're doing something right because it's clearly generating huge levels of interest. This is the most number of comments I've seen on an Autoblog Green article in a long time!

      For what it's worth:

      2nd photo = mini cooper
      3rd photo = batmobile
      6th photo = 350Z + Aston

      That said, I'd rock that hatch in the 2nd photo FOR SURE (assuming a decent powertrain). Sweet looking car.
      • 5 Years Ago
      I like a small rwd hatch on kappa and a new Riviera Wildcat/T-Type/GN/GS based on the Camaro or future Camaro platforms. The Riviera should absolutely be the new Trans Am.

      There's nothing wrong with a high feature, high cost, stylish small hatch. This isn't the 50's and the era of the giant floaty boatie is long gone. Personally I love the big old cars but even I know size is a problem in cities.

      Oh yeah, anyone who thinks cutting Pontiac instead of Buick would have been a good idea clearly has no idea how important Buick is to GM in China.
        • 5 Years Ago
        Agreed. A new Riv would be much more successful than a small Buick. But then again the G8 would have made one hell of a Cutlass!

        GM could have cut Buick in the US and retained it in China, no?
        • 5 Years Ago
        Right. Turbo would fit better with (relatively recent) Buick heritage too.
      • 5 Years Ago
      Conceptually this is really intriguing, IF they can nail the proportions on a real-world drivetrain.

      I'm going to be cautiously optimistic here, as GM has a tendency to only get larger products spot-on historically. However, this is exactly what Buick needs. Compact luxury, sporting without being overtly testosterone'd. The fifth concept is exactly what Buick needs, organic and sculpted surfacing which is a world different than the more crisp and chiseled styling over at Cadillac.

      Don't care much for the upright ideas though, nor the Buick G37 with the fat haunches.
      • 5 Years Ago
      Sheesh, Acura picked a stupid time to pull the RSX rather than update it. Even Buick is doing an RSX-competitor concept.

      That said, I like almost all of the drawings, and if GM pulls this one off right, FWD or RWD, don't matter, they'll have a giant hit. And they have done MUCH better with concepts lately than in the previous decades.
      • 5 Years Ago
      Woah. I don't know if GM will put that out with all those features in tact because then it'll be sitting high in cadillac territory.
      • 5 Years Ago
      I don't usually write comments, but if this is done right... Buick may be on to something. I would suggest dusting off that amazing kappa platform if it's looking to compete with high end small cars like the Cooper Mini or BMW 1 series. That 2+2 coupe profile is beautiful, I say Zeta all the way...it can be a sister coupe to the Camaro with different styling. It can fill that void that the Trans Am occupied and because it's a Buick it can ask for a higher price. Name it Grand National, T-type, Wildcat or whatever, if it is done correctly with a underlining focus on performance these ideas can be the fountain of youth for Buick
      • 5 Years Ago
      Way to Make Buick "YOUNG" again

      good job GM, at least its interesting
    • Load More Comments