Frankfurt 2009: SEAT Leon Cupra R makes a fine Green Goblin

2010 Seat Leon Cupra R - Click above for high-res image gallery
What you have here is one of the coolest little 4-door hot hatches that looks like a 2-door hatch. The 2010 SEAT Leon Cupra R gets 265 hp from its VW-battle-tested 2.0-liter turbocharged engine, making it the most powerful SEAT... ever. The front wheels can pull the car to 60 mph in 6.1 seconds, and if you're not beating it up you'll get something like 29 mpg (35 mpg imperial).
Outside, along with R badges everywhere, the sizzling Cupra gets 19-inch wheels with low-profile tires, bigger brakes, and special trim for the instrument dials and alcantara-lined interior. Read up on the details in the press release after the jump, and check out the gallery of high-res photos below.
Gallery: Frankfurt 2009: Seat Leon Cupra R
PRESS RELEASE
For immediate release
18 August 2009
LEON CUPRA R: SEAT'S HOTTEST EVER HOT HATCH IS HERE!
SEAT is preparing to unveil its most potent model to date with next month's Frankfurt Motor Show debut of the awesome new Leon Cupra R.
The influential German show, opening to the public on 17 September, will see the official debut of the SEAT Leon fleet's stunning new flagship which boasts a brutally powerful 265 PS 2.0 TSI turbocharged petrol engine.
Instantly becoming the most muscular production model ever to wear the trademark SEAT 'S', the forthcoming Leon Cupra R matches the power output of the title-winning SEAT Leon TDI World Touring Car.
Naturally, the new Leon's 265 PS direct injection 2.0 TSI engine is the star of the show boasting not only tremendous power, but also easy torque transmission and remarkable flexibility. Among the four cylinder 16V unit's key features is a new, high-pressure fuel pump injector to satisfy its greater performance demands while also allowing it to fully comply with strict EU5 emissions standards.
Transmitting that urge to its driven front wheels, the Cupra R is capable of prodigious performance. The zero to 62 mph time, for instance, is a formidable 6.1 seconds, while the top speed of 155 mph is comfortably adequate. All this, and yet the new SEAT's combined fuel consumption figure is put at just a shade under 35 mpg.
Inside and out, the exclusive nature of the Spanish maker's new model is obvious to the enthusiast thanks to the distinctive letter 'R' on the central grille and at the lower right of the hatch. The all-important initial also appears inside, on the right instrument dial and the remote control key. Meanwhile, the exclusive Cupra logo graces the front bumper, the centre of the hatch and, inside, the steering wheel and seat backrests.
Further distinctive detailing which underlines the Cupra R's extreme nature includes arch-filling 19-inch, five double-spoke alloys shod with ultra-low profile 235/35 tyres. The wheel assembly also enables a set of generous 17-inch 345 x 30 mm front disc brakes with 16-inch 286 x 12 mm at the rear, uprated to deliver the greater braking capacity obviously required to keep that 265 PS safely in check.
The interior features eye-catching competition-styled bucket seats in grey alcantara upholstery, white LED lighting on the instrument dials, a leather-clad multi-functional steering wheel and sporty aluminium-trimmed pedals.
In its home market, the latest Leon's extensive line-up of standard equipment includes ABS + TCS, ESP + EBA, XDS (SEAT's new electronic system which mimics the function of a limited slip differential), front and front side airbags, curtain airbags, passenger airbag disconnection, rear window seat Isofix anchoring points, low tyre pressure warning, light and rain sensors, rear parking sensors, cruise control, trip computer, cornering fog lights, dual zone climate control and MP3-compatible eight-speaker CD/radio.








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Reader Comments (Page 1 of 1)
Farmboy 7:09PM (9/20/2009)
Wow. That looks well-executed. I like that....A LOT!!!!
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Farmboy 7:15PM (9/20/2009)
Get this, the Focus RS, the MazdaSpeed3 (late model), and the Volkswagen Scirocco. That would be a 4-way hatchback heaven.
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fmwso 8:21PM (9/20/2009)
Word. That would be really great.
Jared 9:00PM (9/20/2009)
I second that. I like the clean back doors... I thought it was a 2 door when I first looked at it. awsome!
Matt (that likes ford) 7:16PM (9/20/2009)
Everything from europe is epic. I need that in my driveway now.
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Pokey 9:44PM (9/20/2009)
I have always liked the Cupra. I wish they would sell it here.
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AsusDf 1:03AM (9/21/2009)
They sell it in Mexico and actually SEAT has proved to be very successful in there. You could always buy a brand new Cupra in Mexico and import it to the States, couldn't that be possible? After all if you are concerned about the after sales support, your local VW/Audi dealer could help , the Cupra underneath is nothing else than a Rabbit/A3!
SPONGEZILLA 2:32AM (9/21/2009)
AsusDF;
I think many of us Yanks wished it was that simple. With federal regs in the U.S. being what they are, you'd have to make sure the thing was smog legal to U.S. standards (Euro and American standards are different, unfortunately), passed NHTSA crash tests (ditto, it'd be nice if we could just standardize worldwide and make it cheaper and easier on the manufacturers... then again, that'd probably hurt our domestic companies because the floodgates of alternative machines would roll in if there was no costs to recertify), and had all of the head, tail, and markers/signals at their proper U.S. regulated restrictions/rules. It's not a simple "buy one in Mexico, Canada, etc." and ship it here and get your groove on. There'd be changes to be made.
I do remember seeing someone bring a Citroen XM to my homestate (Illinois) a # of years back while Citroen was still making it (probably late 80's and early-mid 1990's when I saw it driving around). To get it to be legal here, they had to swap the headlights out and replace them with the headlights out of a late 80's and early 1990's Pontiac Grand Prix, I also believe it had to have some tacky add-on rubber bumper pads (go look at some of the old Lamborghini Countach picts from the 80's when they were brought to the U.S.) added so the bumper height was to U.S. certifications. Scarily, the headlights and markers fit better than you'd imagine they would but the gaps around the lights were horrendous and it lost a great deal of it's appeal because of the execution. It still was cool to see something that different (good old Citroen quirkiness... it made Saab's and Subaru's look plain Jane by comparison! LoL) driving around here, it also amazed me how small that car was in comparison to other mid-sizers in the U.S. I mean, honestly... it looked dwarfed next to the old GM10 cars, almost looked petite compared to some of our Sub-compacts.
The moral is... yeah it can be done, but at what cost, and do you really want the outcome?
Personally... I've written letters to Seat and VW on numerous occasions. Before I'd import a Mexican Seat, I'd try to get more people to flood VW/Audi with letters to bring Seat itself stateside and pay to get the things certified proper from the get-go. I've told them before that they could market them as a budget "Spanish-style" alternative to what Alfa Romeo's spirit/passion is about (after all, they use "Auto Emocion" as their marketing slogan) but in a more cost-effective package (i.e. not BMW/Mercedes-area, after all... that's where Audi and to some degree... VW itself have tried to place themselves).
As much as people love Alfa's (and I do myself, for the interior/exterior styling as well as the sporting characteristics they're known for), having a car with the passionate styling and sporting driving characteristics that's not going to cost an arm and a leg and that most importantly... is solid, reliable transportation... I think they'd sell a ton of 'em here. I know if the Leon or Ibiza was here, I'd probably have cross-shopped it when I bought my car (Scion tC) back in '07, just as long as they could offer them here for similar price tags/value to the tC and Mazda 3s (which honestly, could be a problem as it might hurt VW in sales as they might sell less GTI's and Rabbit's and Jetta's and more Seat's but... what hurt them more IMHO is the fact many of us are not in either one anyhow). I mean, while I love the GTI/GLI and actually was originally planning on cross-shopping them... the Rabbit (Golf) and Jetta were too little car for the $ (I didn't want the inline 5) and the GLI/GTI was too costly to get with the options I wanted vs. what I eventually bought.
Seat's, from what I've heard, are generally cheaper than the VW's while offering more performance and value for the $. If I could get a car like the Ibiza or Leon or Exeo (Sport or Cupra) for the upper-level costs of a Rabbit or Jetta, something that had GTI/GLI level performance at $18-20k before options... I'd have been game. Otherwise... as great as the VW's are, they've escalated in price above some of the competition to where they're in another price rung. IMHO, that's a problem that will hurt them going forward as they'll concede sales and market share to their competition.
While VW seems bent on buying into Suzuki... and while that might not necessarily be a bad thing for Suzuki itself (actually would be great to get out of the rungs of GM and GM Daewoo), the thing I see is that VW has a plethora of other brands sold in Europe that could be brought stateside at no additional costs to them (other than maybe to consider opening up a line at the VW plant in Mexico to build them, assuming they can assure the build quality there would be better than recent VW offerings from there) and that would help grow their sales volume in the U.S. Seat, IMHO, is at the top of that list. They're too good of a design to keep out of the states.
montoym 1:15PM (9/21/2009)
Same here. SEAT always seems to get the nice goods (powertrain-wise) from the VW/Audi stable as well, despite being the lower-end model really.
I'd personally be happy if VWoA would just choose to use this engine for the GTI, it's obviously fine for FWD applications as that's what this car has. There's little need for the GTI to soldier on with 200hp when the engine can easily be bumped up to to be more competitive in the class.
Then, they could bump up the power a bit for the R20 to set it apart.
xbryan 10:00PM (9/20/2009)
This is hot, much sportier looking than a Golf.
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Shardm 10:58PM (9/20/2009)
Awesome looking hatch, but the article says 17" front, 16" rear disc brakes?? Really?
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cool_ozzyfromkalush 12:24AM (9/21/2009)
Why aren't hatches popular over the Atlantic...?
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john gonzalez 12:56AM (9/21/2009)
They are popular here in Mexico and somewhat in Canada as far as I know , Seat is selling tons of the new Ibiza's down here in Mexiland , gotta love that car!! www.seat-mexico.com.mx
Aeromax 10:26AM (9/21/2009)
I don't have any facts to back this up, so this is just my opinion- but I think Americans are adverse to hatchbacks because they used to denote a cheap car, and up until relatively recently nobody here had a whole lot of reason to buy a small, fuel efficient (or not) hatchback over a large four door sedan or a truck.
montoym 12:59PM (9/21/2009)
Personally, I think they remind most too much of a station wagon which is also almost universally hated here.
On the other hand, I love my hatchback and would have no problems buying a wagon. Just too bad that fewer and fewer automakers are building wagons for us Yanks. I am glad to see more hatchbacks coming out lately though.
modernlove 12:44AM (9/21/2009)
SWEEEET!!
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Glock23 8:00AM (9/21/2009)
Me likes it.
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Anthony 4:54PM (9/22/2009)
Hatchback scream "Cheap" to most Americans because unless you got more than the person next to you, you're considered less of a person...
In Europe with smaller roads and less parking, plus fuel cost force cars to be small for the mass population.
That being said, the tide is changing
At least I know what next year's WTCC SEAT's will look like.
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